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The Lead CDP Consultant focuses on enhancing client value from Customer Data Platforms, specifically Adobe Real-Time CDP. Responsibilities include assessing clients' marketing technology, prioritizing CDP use cases, developing strategic roadmaps for activation, and providing hands-on support and training. Collaborating with a diverse team, the consultant translates business needs into effective CDP solutions.
Seeking a Senior CDP Consultant with expertise in Adobe Real-Time CDP to maximize client value and develop strategic roadmaps focused on activation. Responsibilities include platform expertise, client assessments, roadmap creation, and hands-on client support. Preferred qualifications include experience in marketing, consulting, analytics, agency environment, multi-channel marketing hubs, customer data platforms, Adobe Real-Time CDP configuration, analytics tools, data visualization tools, marketing automation tools, and A/B testing.
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