Top Senior Marketing Jobs in Boise, ID

Lead product positioning, market research, and go-to-market strategy for construction tech B2B SaaS. Drive launches, craft messaging and sales enablement, build customer feedback loops, create thought leadership, and measure adoption to support revenue growth.

Lead lifecycle strategy and intelligence for Pros across acquisition, onboarding, and retention. Build AI-first, omni-channel programs (email, SMS, in-app, push, chat), establish KPIs, run experimentation, partner with Sales and Success to drive LTV, and manage a high-performing team to scale personalized, automated customer experiences.

Lead end-to-end strategy, planning, and execution for VIP's owned events, roadshows, and conference presences to generate pipeline and revenue. Build repeatable event processes, partner with sales and demand gen, manage vendors and logistics, and design the flagship 500+ attendee customer summit. Track event ROI, attribution, and attendee satisfaction while using event tech and approved AI tools to drive efficiency.

The Lead Marketing Web Engineer/Developer at Pindrop will oversee the website's architecture, performance, and conversion strategies, integrating AI to enhance user experience and driving data-driven decisions across the digital platform.

Lead global event strategy and execution for major trade shows and field marketing. Manage event lifecycle, budgets, vendor relationships, onsite execution, cross-functional collaboration, and measurement of event performance and ROI to drive demand generation, brand awareness, and customer experience.

Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.

Lead B2B product and content marketing for a multi-product home services portfolio, owning positioning, messaging, go-to-market strategy, and the content engine. Manage and develop a small team, build operational processes for high-volume content, create sales enablement assets, and partner cross-functionally with Sales, Product, and Marketing to drive pipeline and brand authority.

Lead product and content marketing for Modernize's B2B multi-product portfolio: define positioning, messaging, go-to-market plans, and content strategy. Manage a small team, build operational processes, create sales enablement assets, collaborate with Product, Sales, and Marketing, and measure content performance to drive pipeline, launches, and brand authority.

Lead end-to-end execution of GoFundMe's flagship customer conference and support field and brand events. Manage logistics, vendors, budgets, run-of-show, on-site leadership, and cross-functional stakeholder alignment. Track KPIs and compile post-event recaps, build scalable processes, negotiate contracts, and mentor junior team members to improve event operations and program scalability.

Lead strategy and execution for GoFundMe's flagship conference and 40+ field events to drive pipeline, retention, and brand. Build the events function, manage budget and vendors, measure ROI, align cross-functionally with Sales/Customer Success/Product, and manage a team to scale experiential programs.

The Head of Marketing will develop and execute comprehensive multi-channel strategies to enhance customer acquisition, retention, and revenue growth in a fast-paced e-commerce environment.

The Head of Performance Marketing will lead strategies to scale paid media, build creative engines, enhance performance funnels, and design an AI-first team, all while reporting to the CEO.

The Senior Product Marketing Manager will lead Apptega's market positioning, content strategy, and demand generation, focusing on the cybersecurity and GRC sectors.

The Director oversees U.S. marketing for Neuroscience, driving brand strategy, market assessments, and lifecycle management, collaborating across teams to ensure successful commercialization and strategic growth.

The Lifecycle Marketing Manager will oversee consumer retention and engagement programs, focusing on enhancing the customer lifecycle through strategic marketing initiatives and collaboration with Product and Engineering teams.

The Senior Manager of B2B Marketing will develop and oversee the demand generation strategy, build a pipeline of qualified leads, and collaborate with sales and customer success teams to enhance brand retention and drive acquisition efforts.

Lead go-to-market strategy and execution for payments and AI-powered features; drive pricing and packaging; develop positioning and messaging; run cross-functional launches; synthesize customer and market insights to influence product and commercial strategy; represent Jane at events.

Lead planning and execution of paid digital media campaigns across Meta, TikTok, Google, Bing and Snapchat. Own product launch media, manage agency partners, run tests and optimization, coordinate cross-functional stakeholders, grow TikTok Shop GMV, and drive international paid media performance and efficiencies.

The Sr. Product Marketing Manager will create compelling marketing content, support product launches, and lead go-to-market efforts. Responsibilities include understanding product capabilities, defining personas, crafting messaging, and collaborating with cross-functional teams.

Lead product marketing for ServiceTrade's field service management products: define messaging, run go-to-market and feature launches (including AI), enable Sales, maintain competitive intelligence, synthesize customer insights, and drive product adoption and expansion.

Lead the firm's brand strategy and provide high-level marketing advisory to portfolio companies. Create thought leadership, oversee digital presence, and manage external agencies to scale Web3 startups from seed to market leadership.

Manage and scale partner marketing programs with resellers, distributors, and channel partners. Build joint GTM plans, run co-branded campaigns and events, administer MDF and incentives, develop partner enablement materials, track campaign performance and ROI, and improve partner engagement processes across North America and EMEA.

Lead product marketing strategy and go-to-market programs for a B2B SaaS fraud and payments platform. Develop clear messaging, drive product launches, support sales and customer success, run win/loss analysis, and translate market and field insights into roadmap and positioning to improve win rates and growth.

Lead post-acquisition member lifecycle strategy and execution across onboarding, activation, engagement, cross-sell, and retention. Architect journeys, build and run automated email/push/SMS programs, define segmentation and measurement frameworks, synthesize analytics for optimization, and champion AI-driven marketing innovations while managing multi-client priorities and mentoring teams.

Senior leader responsible for developing and executing integrated social and influencer marketing strategies. Lead and mentor a team, manage proposals and pitches, optimize resources, create training and processes, advise clients, collaborate cross-functionally, and identify business growth opportunities to deliver measurable campaign results.