Top Senior Marketing Jobs in Birmingham, AL

Own product marketing for a Lone Wolf portfolio segment, including positioning, launches, pricing, packaging, competitive intelligence, sales enablement, customer research, and market-facing content. Translate AI capabilities and technical roadmaps into compelling value for real estate professionals. Partner cross-functionally with product, sales, demand generation, customer success, and demo engineering to drive adoption, pipeline, revenue, and retention.

Own Ambience Healthcare’s account-based marketing motion by designing targeted campaigns for hospital and health-system accounts, partnering with Sales, coordinating cross-functional activation, and measuring account and pipeline impact. Establish a repeatable ABM operating rhythm through CRM and marketing-platform data, reporting, and continuous campaign iteration.

Own enterprise product marketing from messaging and positioning through launches, sales enablement, competitive analysis, strategic deal support, customer advocacy, and campaign collaboration. Partner with Product, Engineering, Sales, Solutions Engineering, Customer Success, Demand Generation, and Field Marketing to support enterprise growth, improve seller effectiveness, gather customer feedback, and influence product packaging and roadmap decisions.

Own product positioning, messaging, segmentation, go-to-market strategy, competitive intelligence, customer proof, sales enablement, and thought leadership for Toloka’s enterprise AI data solutions and self-service platform. Translate complex AI and machine learning capabilities into differentiated customer value while partnering with product, sales, marketing, and customers.

Executes B2B demand generation and brand marketing programs, including digital campaigns, webinars, conferences, trade shows, partner marketing, and product marketing initiatives. Manages HubSpot campaigns, email sends, landing pages, workflows, vendors, budgets, and timelines. Tracks campaign performance and ROI while collaborating with sales, partnerships, customer success, and leadership. Requires occasional travel for events and staff meetings.

Lead account strategy and execution for an education-focused client. Manage timelines, budgets, and cross-functional teams; review and elevate creative; guide campaigns across paid, earned, owned, and social channels; use AI tools to streamline workflows; maintain client and internal communications and quality control.

Own AuthorClimb’s full marketing function, including positioning, messaging, channel strategy, funnel measurement, launches, and team development. Lead growth across paid social, search, SEO content, email, and partnerships while personally producing high-quality marketing copy. Manage the full customer journey from first impression through paid subscription and report on performance. Hire and develop content and growth marketers as the company scales.

Own paid customer acquisition for EdTech programs across Meta, Google, YouTube, and other platforms. Plan, launch, optimize, troubleshoot, and scale campaigns while improving qualified leads, CPL, CAC, ROAS, and enrollments. Analyze full-funnel performance, connect advertising data with CRM and sales outcomes, optimize creative and landing pages, and implement tracking, automation, and AI workflows. The role requires direct online education experience, hands-on campaign management, strong analytical skills, and ownership of campaign results.

Own B2B pipeline generation as KodeKloud’s first dedicated B2B marketer. Responsibilities include scoring and segmenting product-qualified accounts, building learner-to-team lifecycle campaigns, managing self-serve conversion, creating demand through webinars, podcasts, thought-leadership advertising, original research, and vendor-listing channels, and developing positioning, sales enablement, and attribution systems. This is a hands-on, individual-contributor role focused on pipeline dollars and building the marketing function from zero to one.

Own partner marketing strategy for an embedded financing platform, including positioning, messaging, partner-rep campaigns, product launches, enablement assets, events, and pipeline generation. Build scalable AI-powered workflows for sales teams, test new marketing plays, and measure success through partner-rep engagement, retention, and funded-deal velocity. The role requires strong B2B partner or product marketing experience, data fluency, persuasive copywriting, and ownership of measurable outcomes.

Localize Oromo-language software interfaces, support documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology, cultural relevance, formatting, brand consistency, and quality standards across projects. Collaborate with production and quality teams as an independent contractor, following reference materials and completing assignments on schedule. Native Oromo proficiency and professional translation or localization experience are required, with app, platform, social media, or web localization experience preferred.

Localize Wolof-language UI, technical documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology accuracy, cultural relevance, brand consistency, and high-quality linguistic standards while collaborating with production and quality teams. This independent contractor role offers flexible project-based work, with availability expectations of at least 2 hours per day or 10 hours per week.

Localize Malagasy-language software interfaces, support documentation, marketing campaigns, product listings, and e-commerce content. Ensure terminology accuracy, cultural relevance, brand consistency, and high-quality user experiences. Collaborate with production and quality teams on projects while following client specifications and reference materials. This is an independent contractor opportunity with fluctuating availability and no guaranteed hours or benefits.

Owns Motive’s full-funnel B2B content strategy, including thought leadership, research, customer stories, executive content, and long-form editorial. Leads programs from opportunity identification through production, distribution, optimization, and measurement. Partners with marketing, sales, communications, SEO, brand, customer, and executive teams to align content with audience, brand, pipeline, and enterprise buying goals. Builds scalable, AI-enabled content processes and establishes editorial standards.

Own competitive intelligence and analyst relations for Sprout Social. Track competitors, product launches, pricing, campaigns, and market developments; publish actionable intelligence; support live competitive deals; maintain battlecards and comparison materials; and advise positioning. Coordinate analyst briefings, evaluations, submissions, and executive presentations. Build intelligence networks and partner with GTM Systems and Applied AI teams to create repeatable AI-powered workflows.

Leads paid acquisition accounts, owning client results, retention, campaign strategy, execution, testing, measurement, reporting, and client relationships. Manages direct reports, coaches performance, ensures quality and timely delivery, resolves escalations, balances workloads, improves processes, and supports sales through audits and presentations. Requires extensive cross-channel advertising expertise across Google Ads, Microsoft Ads, LinkedIn, and Meta, plus strong analytical, organizational, communication, and leadership skills.

Leads Babylist’s editorial, branded content, social, creator and influencer marketing, community programs, and podcasts. Builds an affiliate creator program from the ground up, establishes content strategy and operating models, directs social-native video, balances editorial integrity with sponsored content, and drives acquisition through organic and paid distribution. Manages a multi-format content leadership team and partners across marketing, creative, and brand strategy to measure performance and scale growth.

Own Edmentum’s national and regional event strategy, flagship conferences, regional activation playbooks, event budgets, vendor and agency relationships, and ROI reporting. Partner cross-functionally with Marketing, Sales, Creative, Product Marketing, Demand Generation, and Operations to deliver events, improve lead handoff, expand partnerships, and inform future investment. Travel domestically to 10–12 events annually.

Own marketing operations, enterprise B2B attribution, campaign and event tracking, lifecycle triggers, and marketing data alignment. Build the infrastructure connecting campaigns, website activity, in-app messaging, pipeline, and revenue. Lead automation and AI agent development to replace manual execution across demand generation and product marketing while operating initially as a team of one.

Leads product positioning, messaging, customer and market research, competitive analysis, business cases, roadmaps, validation pilots, and go-to-market strategies. Partners with product, sales, customer success, and marketing teams to launch products, drive adoption, and optimize performance using metrics such as usage, NPS, ARPU, LTV, and donor consistency.

Own product positioning, messaging, go-to-market strategy, launches, market research, and performance measurement. Build reusable launch playbooks, define success metrics, drive member growth and retention, and influence Product, Brand, leadership, and external partners without formal authority. The role requires independent ownership, comfort with ambiguity, strong cross-functional communication, and effective use of AI tools.

Own product marketing for WEKA’s AI inference business, defining positioning, messaging, use cases, competitive differentiation, and economic value. Partner with Product, Engineering, Sales, customers, and cloud providers to validate market opportunities, recruit design partners, create proof and content, launch capabilities, and build repeatable sales enablement. The role requires deep understanding of AI infrastructure and inference economics, strong storytelling, and hands-on execution in an evolving early-stage market.

Own the marketing operations and analytics strategy, including HubSpot administration, data governance, integrations, lead routing, campaign tracking, attribution, segmentation, and executive dashboards. Partner with IT and sales to connect marketing activity to pipeline and revenue. Evaluate marketing technology, improve data quality, and establish scalable QA and execution standards.

Own Neuroscale’s performance and growth marketing engine from the ground up. Manage paid acquisition, creative testing, landing pages, conversion optimization, attribution, funnel instrumentation, experimentation, audience discovery, and early product-led growth initiatives. Personally connect media spend to qualified pipeline, ARR, CAC, and payback. Partner with founders, Product, Design, Sales, and Revenue Operations while building scalable growth systems, automation, and documented playbooks.

Own the B2B lead-generation funnel from acquisition through conversion, setting growth strategy and managing paid, owned, CRM, and lifecycle marketing. Lead campaign optimization, budgeting, A/B testing, audience segmentation, and funnel handoffs with Sales and Product. Partner with Finance, RevOps, Account Management, and Analytics to forecast pipeline, improve retention, connect marketing spend to revenue, and report performance using Salesforce, GA4, GTM, and Looker Studio.