Top Senior Marketing Jobs in Birmingham, AL

Lead end-to-end growth initiatives targeting developer audiences across organic social, paid acquisition, SEO, lifecycle email, partnerships, and influencer channels. Design experiments and campaigns, analyze performance, iterate on funnel conversion, shape developer-focused brand positioning, and leverage AI tooling and automation to scale acquisition and pipeline.

Senior leader responsible for enterprise acquisition marketing strategy and serving as CMX's strategic representative to the ACA segment. Leads acquisition planning, creative and communications, campaign operations, and local market/sales support. Mobilizes cross-functional CMX experts, oversees campaign execution across channels, ensures compliance, drives performance measurement and forecasting, and builds trusted relationships with segment leaders to align marketing to business growth targets.

Define end-to-end marketing strategy for BTC Inc.'s live events portfolio, including positioning, audience targeting, campaign architecture, and messaging. Produce clear, delegable strategy briefs, conduct competitive and audience research, track performance data to refine campaigns, and align cross-functionally with events, growth, content, social, and sponsorship teams.

Lead and scale ABM strategy and execution across B2B clients, architecting playbooks, intent and account scoring, multi-channel orchestration, and measurement. Manage platform implementations (6Sense/Demandbase), integrate with Martech, collaborate cross-functionally, present to clients, and mentor team members to drive pipeline and revenue.

Own product marketing for Boulevards enterprise, multi-location segment: define ICP and positioning, build upmarket narrative and sales enablement, support strategic deals, and influence product strategy through structured buyer insights to drive win rates and platform adoption.

As the Director of Product Marketing, you will define messaging, positioning, and sales enablement for Cogent's AI-driven cybersecurity solutions, targeting and engaging enterprise buyers effectively.

Lead client relationships, oversee delivery teams, manage project lifecycles, and drive digital marketing strategy (SEO, PPC, social, email). Mentor account managers, ensure on-time/on-budget delivery, report performance, and identify growth and optimization opportunities.

Lead retention strategy and execution for a portfolio of eCommerce/DTC brands, creating high-converting email and SMS campaigns, building lifecycle automations, analyzing performance metrics, advising clients, and collaborating with design and account teams to improve CLV and repeat purchase rates.

The Vice President, Growth and Marketing leads and optimizes the marketing organization, focusing on customer acquisition, retention, and performance metrics. They collaborate across teams to align marketing with business goals, drive experimentation, and manage financial models for growth performance.

The Marketing Director will lead viral marketing campaigns across web, social media, and news outlets, enhancing QED's online presence.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.

Own strategy and performance of the B2B SaaS website: define persona-driven journeys, set standards and roadmaps, direct dev and design execution, run A/B and multivariate testing, optimize SEO/AEO/GEO and structured data, measure and report KPIs, and align web experience with product, marketing, demand gen and sales to drive pipeline and revenue.

The Senior GEO & Content Strategist will manage and execute SEO initiatives across client portfolios, produce AI-driven content, build pages in CMS, and drive operational excellence while collaborating with various teams in a fast-paced environment.

Drive product go-to-market strategies for Wiz's cloud security offerings, creating messaging, launching features, and enabling sales teams.

The SEM Senior Account Manager will develop and execute SEM strategies, manage PPC campaigns, analyze performance data, and lead a team.

Lead development and execution of customer lifecycle marketing programs—adoption, retention, advocacy, and expansion—across global segments. Partner with Product, Sales, and Customer Success to drive cross-sell, product adoption, events, and advocacy. Own customer communications, flagship summit planning, advocacy programs, Global Risk Exchange growth, KPI reporting, budget and vendor management, and continuous improvement using martech and analytics.

Lead a portfolio of 4-6 fashion/apparel accounts, diagnose growth constraints, build and execute cross-channel marketing roadmaps, drive retention and expansion, manage client relationships, coordinate paid/social/SEO/influencer/email/creative teams, use proprietary tools (nova, Iris, Pulse, Power Circuit), and coach analysts.

Serve as day-to-day strategic lead for 4–6 fashion/DTC accounts: translate performance data into client narratives, coordinate paid social, influencer, creative, SEO and lifecycle teams, track creative and cohort behavior, support retention and seasonal campaign planning, use Nova and Iris and AI tools to surface insights and drive revenue growth and client retention.

Lead global brand planning and North America execution for thatgamecompany, designing narrative-driven campaigns, managing budgets and KPIs, fostering community-first strategies, partnering with creators and creative teams, driving licensing opportunities, and running agile experiments while overseeing project management and cross-functional workflows.

Lead strategy and execution for demand generation, pipeline growth, and marketing operations. Build funnel reporting and MarTech infrastructure, run multi-channel campaigns (ABM, digital, content), manage agencies and partners, and align marketing with sales to optimize lead quality and pipeline contribution.

Lead the firm's brand strategy and provide high-level marketing advisory to portfolio companies. Create thought leadership, oversee digital presence, and manage external agencies to scale Web3 startups from seed to market leadership.

The Head of Marketing will lead marketing campaigns targeting both veterinarians and pet owners, leveraging data-driven strategies to build brand visibility and drive growth.

The Head of Performance Marketing will lead strategies to scale paid media, build creative engines, enhance performance funnels, and design an AI-first team, all while reporting to the CEO.

Lead product positioning, market research, and go-to-market strategy for construction tech B2B SaaS. Drive launches, craft messaging and sales enablement, build customer feedback loops, create thought leadership, and measure adoption to support revenue growth.

Support the Director of Brand Marketing to execute brand initiatives across online reputation, customer advocacy, digital PR, creative asset development, and video production. Manage project timelines, external agencies, and a centralized brand asset library. Track reviews, customer sentiment, and research-driven campaigns. Provide day-to-day leadership, coaching, and workload management for a small coordinator team while ensuring brand consistency and timely execution of marketing programs.