Description
Accelerated Digital Media stands as a self-funded, employee-owned digital marketing agency with a focus on performance media management across paid search and paid social channels. Our culture prioritizes our team and values high standards. We welcome fresh perspectives, champion collaboration, and cultivate individual accountability to meet our ambitious growth objectives. Specializing in direct-to-consumer brands, we excel in healthcare, specifically digital health, and e-commerce which includes a range of consumer products.
We're seeking a talented and results-driven Senior Account Manager to join our team of marketing experts. If you're passionate about digital marketing, love optimizing campaigns, and are ready to take your Search Engine Marketing skills to the next level, this is the role for you!
Job Summary:
As a Senior SEM Account Manager, you will be responsible for developing and executing strategic SEM campaigns to drive online visibility, website traffic, and conversions for our clients. You will lead a team of SEM Account Managers, collaborate with innovative & transformative digital health and e-commerce clients, and leverage industry best practices to achieve outstanding results. Your role involves analyzing data, staying updated on SEM trends, and continually optimizing campaigns to meet and exceed client goals.
Responsibilities:
Campaign Strategy and Planning:
- Develop and execute SEM strategies in line with client objectives.
- Conduct keyword research and competitive analysis.
- Create and manage campaign budgets and forecasts.
- Develop a robust testing roadmap and ensure continuous evolution of client’s SEM programs.
- Develop comprehensive Quarterly Business Reports (QBRs) with the team that includes highlights of last quarter and top testing priorities for the upcoming quarter.
- Stay updated on industry trends, algorithm changes, and emerging technologies to maintain a competitive edge.
Campaign Execution:
- Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others.
- Write and optimize ad copy for maximum click-through rates (CTR).
- Set up and optimize landing pages for conversion rate optimization (CRO).
- Implement A/B tests and other optimization strategies.
Performance Analysis and Reporting:
- Monitor and analyze campaign performance using various analytics tools.
- Generate regular reports to track KPIs and campaign effectiveness.
- Provide insights and recommendations for continuous improvement.
Client Communication:
- Maintain regular communication with clients to understand their business goals and objectives.
- Present campaign results, insights, and recommendations to clients.
- Address client queries and concerns promptly.
Team Management:
- Lead and mentor a team of SEM Account Managers.
- Delegate tasks, set performance goals, and provide guidance.
- Conduct team meetings and training sessions.
Stay Updated:
- Stay informed about industry trends and updates in search engine algorithms.
- Recommend and implement new strategies and tools as needed.
Requirements
Qualifications:
- Bachelor's degree in Marketing, Advertising, Business, or related field (Master's preferred).
- Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management.
- Certification in Google Ads and other relevant digital advertising platforms
- Marketing Agency experience required.
- Strong analytical skills and proficiency in data analysis tools.
- Excellent communication and presentation skills.
- Leadership and team management experience.
- Proficiency in SEO (Search Engine Optimization) is a plus.
- Familiarity with web analytics tools like Google Analytics.
Benefits
Why Join Accelerated Digital Media:
- We offer a competitive salary and performance-based bonuses.
- We invest in our team by empowering new ideas and providing opportunities for continuous professional development
- We foster an open, supportive, and productive culture that extends into the homes of our remote workers around the continent.
- We work with innovative & transformative digital health brands as well as the fastest-growing e-commerce companies
- 90% company sponsorship for health, dental, and vision
- 401K with employer match program through Human Interest
- Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks)
- We host in-person company-sponsored events multiple times per year as well as monthly virtual company-sponsored activities
- Total Compensation for this role is $85,000 - $100,000
How to Apply:
If you're ready to take your SEM career to new heights and be part of a dynamic team that's driving digital success, we invite you to apply! Join us in shaping the future of digital marketing and be a key player in our success at Accelerated Digital Media.
Accelerated Digital Media is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.
Skills Required
- Bachelor's degree in Marketing, Advertising, Business, or related field
- Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management
- Certification in Google Ads and other relevant digital advertising platforms
- Strong analytical skills and proficiency in data analysis tools
- Excellent communication and presentation skills
- Leadership and team management experience
- Proficiency in SEO (Search Engine Optimization)
- Familiarity with web analytics tools like Google Analytics
Accelerated Digital Media Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Accelerated Digital Media and has not been reviewed or approved by Accelerated Digital Media.
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Healthcare Strength — Company materials describe high employer-paid medical, dental, and vision coverage across core plans. Benefit descriptions emphasize comprehensive health coverage as part of total rewards.
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Leave & Time Off Breadth — The careers page highlights generous PTO and company holidays, and some postings describe an unlimited PTO approach with minimum‑use expectations. This signals ample time‑off provisions designed to support balance.
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Pay Growth & Progression — Compensation is positioned as strong for the industry with performance bonuses and frequent promotion‑review cycles. Investment in training and development is highlighted as part of advancement pathways.
Accelerated Digital Media Insights
What We Do
Accelerated Digital Media is a bootstrapped company that has recruited some of the top talent in digital marketing. We're on a mission to create one of the country's top digital marketing firms. ADM is a team of performance marketers specializing in paid media management for high-growth Digital Health and e-commerce companies. We work with our clients to manage their investments on search, social, and programmatic channels.
Why Work With Us
ADM is the right place for someone who is hungry to make an impact and be part of growing company. We take pride in executing at a high level which is reflected in our work culture and the time we take to smell the roses as well as our benefits, compensation, and leave policies.
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