Top Marketing Jobs in Baton Rouge, LA

Leads product marketing, go-to-market strategy, messaging, positioning, and member CRM initiatives across the full lifecycle. Partners with Product, Design, Sales, Finance, and Analytics to launch offerings, increase adoption, engagement, retention, and cross-sell opportunities. Oversees campaign measurement, optimization, and high-performing prospect programs, while managing and developing a marketing team.

Develop product positioning, messaging, and go-to-market strategies for financial services. Lead launches, analyze consumer insights and competitive intelligence, create marketing and sales enablement content, maintain claims and visual libraries, and collaborate with product, sales, planning, UX, engineering, and marketing teams to drive growth and member engagement.

Leads global B2B marketing programs translating product launches and campaign themes into scalable, multi-channel demand initiatives. Partners with Product Marketing, Field Marketing, CXO, Digital, and Sales teams to drive executive engagement, pipeline growth, customer expansion, and whitespace penetration. Builds reusable event frameworks, playbooks, and enablement assets for regional execution, while standardizing reporting, measuring ROI, and optimizing campaign performance.

Leads demand generation and product marketing for Playlist’s Beauty & Wellness SaaS division. Builds an AI-native marketing function, launches new AI products, manages paid and organic acquisition, owns positioning and messaging, and oversees experimentation, lead quality, conversion, retention, and payback. Partners with sales leadership, hires and develops the marketing team, manages media budgets, and contributes to divisional strategy and thought leadership.

Manage a portfolio of SEO and AEO clients as the strategic owner of each engagement. Build organic growth strategies, roadmaps, keyword plans, content and off-page campaigns, technical SEO initiatives, CRO experiments, and AI visibility programs. Track performance using analytics and search tools, connect results to conversions and revenue, deliver insightful monthly reports, communicate proactively, coordinate internal teams and vendors, and identify growth and upsell opportunities.

Create compelling LinkedIn posts, blogs, thought leadership, case studies, reports, and customer-facing content. Translate complex products, data, research, and industry trends into accessible narratives, shape the company voice, manage content across channels, and use performance data and audience feedback to improve results. Collaborate with Product, Sales, and Marketing while using AI tools to research, brainstorm, draft, and edit content.

Leads SavATree’s growth marketing and demand-generation engine across approximately 100 branches. Owns a $15M+ media budget, optimizing paid search, paid social, CTV, SEO, direct mail, offline advertising, CRO, and offers against CAC, CPL, ROAS, and ROI goals. Oversees agencies, contractors, and a team of three while driving customer acquisition, subscriber growth, cross-sell, and upsell initiatives. Partners with brand, CRM, creative, and operational leaders to develop strategy, measurement, experimentation, and AI-enabled growth programs.

Leads integrated marketing and communications programs for federal clients, managing teams, client relationships, creative development, research, outreach, budgets, timelines, KPIs, reporting, and stakeholder engagement. Provides coaching, reviews strategic and creative deliverables, develops integrated plans, oversees risks and compliance, and delivers digital and social strategy insights for diverse audiences.

Owns end-to-end email and digital marketing campaign execution in Adobe Marketo Engage, including intake, audience segmentation, technical builds, testing, deployment, Salesforce synchronization, and troubleshooting. Maintains campaign calendars, governance documentation, templates, workflows, integrations, and data-quality processes. Collaborates with Demand Generation, Revenue Operations, Salesforce administrators, and GTM Engineering to ensure accurate, timely, compliant campaign launches and continuous operational improvement.

Lead product marketing for Optro’s GRC portfolio, including audit, risk, and compliance solutions. Manage and develop a product marketing team, define market strategy and positioning, shape category narratives around agentic AI, guide product launches, and partner with product, sales, demand generation, and client success teams. Create messaging, enablement, campaigns, buyer personas, and content while reporting business insights and driving cross-functional growth initiatives.

Leads YieldMax’s brand and integrated marketing strategy, team, budget, campaigns, product launches, digital and social channels, influencer partnerships, content, investor education, events, and media relations. Measures audience growth, engagement, website activity, fund flows, and assets under management. Partners with leadership, sales, product, portfolio management, legal, and compliance to ensure effective execution and adherence to SEC and FINRA marketing requirements.

Leads paid media, SEO, AEO, and GEO strategies for Hydrafacial and SkinStylus, driving qualified device leads, organic traffic, consumer demand, and pipeline growth. Manages campaigns, budgets, agency partners, analytics, attribution, lead scoring, testing, landing pages, and performance optimization across multiple digital channels. Collaborates cross-functionally with sales, analytics, brand, creative, and digital experience teams.

Create insight-driven marketing content from research and data; execute inbound and account-based marketing; optimize website and SEO; run campaigns, newsletters, social and PR; analyze performance and build partner/media relationships; experiment with AI-powered workflows to increase leads and conversions.

Drive regional channel marketing strategy, partner engagement, demand generation, pipeline growth, and MRR growth. Responsibilities include developing co-marketing campaigns, supporting partner onboarding and enablement, managing events and webinars, creating localized content, overseeing budgets, tracking ROI, and collaborating with Sales and Global Marketing. The role requires strong B2B marketing, channel-partner, revenue-focused, communication, stakeholder management, and performance-measurement skills.

Lead local marketing and partnership efforts to drive center traffic, sales, sponsorship and media revenue. Develop and manage annual marketing plans and budgets, execute national and local programs, cultivate retailer and community relationships, prospect and close sponsorship/media deals, track ROI, support corporate programs, and serve as a key member of the property management team.

Leads Nokia’s strategic partner marketing agenda, focusing on AI, cloud, and connectivity partnerships. Develops joint go-to-market strategies, narratives, governance, and measurable growth plans with major ecosystem partners. Builds senior stakeholder relationships, aligns marketing with sales, product, strategy, and business teams, and leads a high-performing global partner marketing team.

Lead enterprise product marketing strategy and execution for n8n. Define segmentation, positioning, GTM, and sales enablement; craft messaging for technical and business audiences; run launches and enable Sales, Product, and Customer Success; prioritize high-impact enterprise initiatives while doing hands-on execution.

Serve as a fractional marketing leader for early-stage startups: define and execute go-to-market strategy, positioning, messaging, demand generation, product marketing, analytics, and growth programs. Collaborate with founders and other experts, prioritize high-impact opportunities, and balance strategic guidance with hands-on execution to drive measurable growth.

Develop and execute integrated, data-driven growth marketing campaigns to drive brand awareness, demand generation, and customer acquisition. Conduct market research and audience segmentation, create multi-channel content and promotions, support product launches and GTM messaging, use CRM and automation to run campaigns, measure KPIs and ROI, and collaborate cross-functionally to optimize marketing performance.

Lead growth marketing across a studio and portfolio ventures: source contacts, run outbound sequences, build SEO-optimized content architectures, automate workflows, manage social presence, use AI for drafting, and optimize campaigns with data-driven experiments to drive customer acquisition and brand visibility.

Plan and execute events, webinars, and speaking opportunities to generate qualified leads; build and manage strategic partner relationships and joint-marketing programs; collaborate with Sales, Product Marketing, and Content to align messaging, track ROI, and expand partner ecosystem in target markets (e-commerce, SaaS, multi-entity businesses).

Develop and refine an AI for Marketing Content course module with a learning experience designer. Create lesson concepts, exercises, Playbook activities, scenarios, and engaging instructional videos covering AI-assisted writing, visual design, video production, content systems, governance, and brand safety. Review course materials, record videos, and provide industry-aligned guidance that helps marketing professionals adopt AI as a repeatable production system.

Lead regional field marketing for Central Enterprise: design and run account-based campaigns, events, and executive programs; align with sales; measure pipeline impact and ROI; manage budgets, vendors, and cross-functional execution.

Own product marketing for the Lone Wolf portfolio, including customer feedback programs, competitive intelligence, positioning, messaging, pricing, launches, sales enablement, content, and partner marketing. The role requires deep real estate or proptech expertise, strong writing, AI tool proficiency, and the ability to lead cross-functional initiatives through influence and alignment.

Leads product marketing strategy across a multi-product portfolio, including team management, positioning, messaging, launches, pricing, packaging, customer feedback, content, competitive intelligence, and sales enablement. Partners with product, sales, customer success, demand generation, finance, and executives to drive adoption, pipeline, and revenue. The description also includes accounts payable, reconciliation, payment processing, month-end close, and NetSuite migration responsibilities.