Marketing & Publications Specialist

Reposted 18 Hours Ago
Be an Early Applicant
Hiring Remotely in North Macedonia
Remote
Junior
Information Technology
The Role
Create insight-driven marketing content from research and data; execute inbound and account-based marketing; optimize website and SEO; run campaigns, newsletters, social and PR; analyze performance and build partner/media relationships; experiment with AI-powered workflows to increase leads and conversions.
Summary Generated by Built In
Marketing & Publications Specialist 

At StartupBlink, we believe startups drive economic growth. Our research, reports, and ecosystem rankings help governments, corporations, and innovation organizations make better decisions and build stronger startup ecosystems worldwide.

We're looking for a Marketing & Publications Specialist who can transform research, data, and insights into compelling stories that generate awareness, qualified leads, and business growth.

If you're an exceptional writer, enjoy experimenting with new marketing ideas, love working with AI-powered tools, and want your work to have global impact, we'd love to meet you.

Why Join StartupBlink?
  • Work remotely from anywhere while collaborating during European business hours (9–5 CET)
  • Help market research and publications viewed by hundreds of thousands of readers and cited by international media
  • Work alongside governments, innovation agencies, corporations, and startup ecosystem leaders worldwide
  • Take ownership of meaningful projects with real business impact
  • Develop deep expertise in startup ecosystems, innovation, and economic development
  • Join a fast-growing company where long-term career growth and leadership opportunities are encouraged
Your Impact

Marketing plays a critical role in StartupBlink's growth by generating qualified leads, increasing brand awareness, and positioning our research as the global reference for startup ecosystems.

As our Marketing & Publications Specialist, you'll help turn data into engaging content that educates, inspires, and converts.

This is a hands-on role where your ideas, creativity, and execution will directly contribute to company growth.

What You'll Do
  • Create compelling, insight-driven marketing content across digital and publication channels, turning research and data into engaging reports, articles, website content, newsletters, campaigns, and social media.
  • Execute inbound lead generation initiatives to increase marketing-qualified leads
  • Develop and support account-based marketing campaigns for strategic clients and partners
  • Optimize website content and landing pages to improve SEO and conversion rates
  • Conduct keyword research, competitor analysis, and other SEO initiatives
  • Analyze marketing performance and recommend improvements using data and insights
  • Support public relations activities, including media outreach and press releases
  • Build relationships with clients, partners, and media contacts
  • Experiment with new marketing ideas, content formats, and AI-powered workflows to improve efficiency and impact
Who We're Looking For

We're looking for someone who combines excellent communication skills with curiosity, ownership, and a desire to continuously improve.

You are someone who:

  • Have at least 1year of successful experience in a marketing role
  • Has exceptional written English (professional-level writing is essential)
  • Enjoys transforming research and data into engaging stories
  • Is proactive and brings ideas instead of waiting for instructions
  • Thinks creatively and challenges conventional approaches
  • Is organized and able to manage multiple projects simultaneously
  • Has strong relationship-building and communication skills
  • Is interested in startups, innovation, entrepreneurship, and economic development
  • Enjoys learning new technologies and using AI tools to improve productivity
  • Have experience creating high-quality written content
  • Have worked with startups, innovation programs, research organizations, or B2B companies
  • Thrives in a remote work environment
  • Wants to become a long-term contributor and future leader within the company
Growth Opportunities

This role is designed for someone who wants more than just another marketing position.

You'll have opportunities to:

  • Take ownership of major marketing initiatives
  • Become a key contributor to StartupBlink's publications and research
  • Lead marketing projects and collaborate with international partners
  • Grow into a future leadership or management role as the company scales
Compensation & Benefits
  • Full-time remote contractor role
  • Work aligned with European business hours (9 AM – 5 PM CET)
  • 26 days of paid vacation annually
  • Long-term career growth opportunities
  • International team and meaningful global projects

About StartupBlink

StartupBlink is the world's leading startup ecosystem research platform, helping governments, corporations, and innovation organizations understand and strengthen startup ecosystems across the globe.

Our rankings, reports, and data are trusted by decision-makers worldwide. We're a fully remote company driven by curiosity, ownership, and continuous improvement.

If you're excited to build meaningful work, tell impactful stories, and grow alongside an ambitious global team, we'd love to hear from you.

Come build with us.

Skills Required

  • At least 1 year of successful experience in a marketing role
  • Exceptional written English (professional-level writing)
  • Experience creating high-quality written content (reports, articles, newsletters, web)
  • Experience transforming research and data into engaging stories
  • Experience with SEO, keyword research, and optimizing website content/landing pages
  • Experience executing inbound lead generation and account-based marketing campaigns
  • Ability to analyze marketing performance and recommend data-driven improvements
  • Strong relationship-building and communication skills for clients, partners, and media outreach
  • Proactive, organized, able to manage multiple projects simultaneously
  • Comfort working remotely and aligning with European business hours (9 AM - 5 PM CET)
  • Interest in startups, innovation, entrepreneurship, and economic development
  • Willingness to learn and use new technologies and AI tools to improve productivity
  • Experience working with startups, innovation programs, research organizations, or B2B companies
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The Company
22 Employees
Year Founded: 2013

What We Do

StartupBlink is a global research platform that maps startup ecosystems and provides data and insights on the innovation economy to support decision-makers.

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