Customer Success Articles

Brian Nordli

Updated on April 24, 2024

For some tech companies, landing the wrong customer is expensive in the long run. Here’s how Shipfusion identifies a fit.

Brian Nordli

Updated on April 24, 2024

Bad customers aren’t worth the revenue. Here’s how to part ways on good terms.

Brian Nordli

Updated on April 24, 2024

Onboarding sets the tone for your customer journey, so your CSMs really need to get it right.

Neil McLean

Updated on April 24, 2024

This hybrid go-to-market strategy meets changing buyer demand by giving customers more say in their sales experience. Follow these best practices to benefit from what it has to offer.

Phil Geldart

Updated on April 24, 2024

Customer-centric companies treat the customer as a long-term relationship, not just a one-off transaction.

Brian Nordli

Updated on April 24, 2024

When objections lurk around every stage of the buyer experience, here’s how to close the deal.

Perri Maxwell Chaikof

Updated on April 24, 2024

Look for clients in “positive pain.”

Todd Olson

Updated on April 24, 2024

How to hit the functionality sweet spot — enough for users to fall in love and leave them wanting more.

Joe Procopio

Updated on April 24, 2024

Project management is often disguised as product management, but they could not be more different.

Joe Procopio

Updated on April 24, 2024

I’ve built enough projects that flopped to know that it usually comes down to the same problem: The product was nothing more than a great collection of features.