Top Senior Marketing Jobs in Raleigh, NC

Lead field marketing strategy and demand generation for Consumer and Life Sciences industries across North America. Develop annual plans, execute integrated campaigns, manage events and webinars, build account-based marketing programs, collaborate with sales and partners, enable go-to-market teams, analyze pipeline performance, and optimize marketing budgets and campaign ROI. The role requires close cross-functional collaboration to accelerate pipeline, generate revenue, and strengthen customer relationships.

Own end-to-end execution of strategic marketing initiatives from planning through launch. Build project roadmaps, manage timelines, dependencies, stakeholders, executive reviews, and cross-functional teams. Identify risks, drive decisions, and ensure flawless delivery. Improve marketing operations by developing processes, workflows, templates, and review systems, using AI and LLM tools to increase efficiency and quality.

Develop and execute marketing strategies for Fidelity’s alternative investment products and specialty solutions. Create positioning, messaging, presentations, digital content, and thought leadership for institutional, intermediary, and retail audiences. Coordinate product launches, third-party distribution platforms, events, and cross-functional stakeholders while ensuring marketing materials are accurate, compliant, and aligned with business objectives.

Manages contractor-facing loyalty, incentive, and engagement programs to increase participation, customer loyalty, product adoption, and sales growth. Responsibilities include contractor onboarding, field enablement, promotions, nurture campaigns, strategic account support, event marketing, builder programs, collateral development, data segmentation, analytics, and monthly reporting. Partners with sales, marketing, IT, vendors, and data teams to execute customer growth strategies and support contractor and builder engagement.

Develops proposals, qualification statements, presentations, and other marketing deliverables. Analyzes RFPs and RFQs, coordinates pursuit teams, creates win strategies, coaches oral interview teams, maintains project and staff marketing records, and supports regional marketing plans. Creates content for digital, social, video, press, events, and awards while ensuring brand consistency and supporting business development goals.

Leads marketing strategy and execution across a portfolio of senior living communities. Oversees brand management, storytelling, social media, content, digital marketing, lead generation, reputation management, creative services, agency and vendor relationships, marketing operations, and analytics. Provides leadership to internal marketing staff and community teams, strengthens brand consistency, improves marketing infrastructure, and supports occupancy, revenue growth, and resident and family experience.

Develops and executes industry-specific B2B marketing strategies, content roadmaps, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service-line marketing, field marketing, communications, and sales enablement teams to translate buyer needs into compelling content and campaigns. Manages priorities, timelines, resources, performance measurement, and optimization while using AI-enabled marketing tools to improve research, planning, content development, and workflows.

Develops and activates industry-specific B2B marketing strategies, content, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service line marketing, field marketing, communications, and sales enablement teams. Owns content roadmaps, campaign execution, stakeholder coordination, performance measurement, and optimization while using AI-enabled tools to improve research, planning, content development, and workflows.

Develops and executes regional channel marketing strategies that support sales growth, demand generation, customer relationships, and brand presence. Responsibilities include key account planning, campaign and promotional program execution, market and competitive analysis, content and collateral development, KPI and ROI reporting, and cross-functional collaboration with sales, marketing, channel management, and product teams. The role also uses CRM, marketing automation, and analytics data to measure engagement and optimize marketing initiatives.

Leads organizational change, cultural adoption, and internal communications across Kobie. Partners with executive and functional leaders to develop change strategies, cascade strategic messaging, manage communication cadences, and measure adoption. Builds organizational clarity, supports employee experience and employer brand initiatives, strengthens belonging, and enables new capabilities across teams and locations. Uses surveys, feedback mechanisms, and metrics to identify cultural gaps and improve engagement.

Lead solutions marketing for Renesas’ industrial automation segment, focusing on PLCs, motor control, and HMI applications. Engage key customers and channel partners, identify design-win and revenue opportunities, coordinate Sales, FAEs, product groups, and system architects, and translate market needs into product roadmap input. Develop strategic engagement plans, customer presentations, competitive analyses, product collateral, and field training materials while building relationships with technical and procurement stakeholders.

Develops professional-services segment strategy, customer personas, messaging, positioning, content, and omnichannel campaigns. Partners with sales, product marketing, enablement, and cross-functional teams on account-based marketing, sales assets, go-to-market initiatives, and lead generation. Uses industry intelligence, customer insights, and regulatory trends to inform marketing programs and support field engagement.

Develop product positioning, messaging, value propositions, customer narratives, and go-to-market strategies for AI-powered, data-driven, and enterprise software solutions. Partner with Product Management, Sales, Customer Success, and Marketing on product launches, sales enablement, customer adoption, competitive intelligence, and market research. Translate complex technologies into compelling customer-focused communications, influence product strategy, and present recommendations to executive stakeholders.

Supports go-to-market and integrated marketing campaigns for transactions advisory and private equity offerings. Coordinates digital, content, events, thought leadership, and alliance marketing initiatives; develops campaign materials and collaborates with business leaders and subject matter experts. Tracks engagement, lead generation, and pipeline metrics, recommends improvements, manages campaign calendars and timelines, and ensures alignment with firmwide marketing priorities.

Executes and optimizes integrated digital marketing campaigns across email, web, paid media, webinars, events, and nurture programs. Manages marketing automation, CRM workflows, lead scoring, segmentation, Salesforce campaigns, paid advertising, analytics, attribution, and customer journey tracking. Develops dashboards and performance reports, maintains campaign tracking standards, improves conversion and lead quality, and partners with sales operations, business intelligence, digital teams, vendors, and agencies.

Lead positioning, messaging, and launches for NVIDIA data processing products; develop technical content and presentations; run community outreach (streams, hackathons, meetups); perform ecosystem analysis; support hardware platform introductions; engage with data engineer and database communities to drive adoption.

Lead a small revenue marketing team and own demand generation strategy, pipeline targets, TAM expansion, attribution, data integrity, tooling, and reporting. Drive cross-functional outcomes, leverage AI and automation, and operate as a player-coach while managing email, organic, paid, and inbound channels.

Lead a regional pursuit pod to drive win rates and delivery outcomes. Own narrative strategy, quality standards, team development, workload balance, and pursuit submissions. Track and report pod performance metrics, translate insights into process improvements, and collaborate with practice and studio leaders on competitive research and pursuit collateral.

Leads player-facing marketing strategy across Fortnite’s ecosystem, driving awareness, engagement, retention, launches, live events, genre campaigns, and IP partnerships. Builds data-driven funnel measurement, experimentation, KPI, and ROI practices; manages marketing managers; and presents strategy and impact to executives. Partners with product, studios, creative, community, PR, data science, paid media, publishing, external partners, and licensors across regional markets.

Leads player-facing marketing strategy across Fortnite’s ecosystem, including campaigns for third-party content, new experiences, live events, genres, and IP partnerships. Builds data-driven funnel measurement, experimentation, KPI, and ROI practices; manages marketing planning and executive reporting; partners cross-functionally with product, creative, community, PR, data science, publishing, and external licensors; and manages a team of marketing managers.

Leads the integrated commercial organization for the Windows & Doors business unit, owning go-to-market strategy, channel marketing, sales enablement, national accounts, business development, customer experience, and commercial operations oversight. Drives revenue growth, customer acquisition and retention, market intelligence, value proposition development, strategic account planning, service standards, NPS improvement, and commercial transformation. Builds high-performing multifunctional teams and aligns Product, Finance, Operations, Supply Chain, and IT around commercial priorities and financial outcomes.

Lead demand generation strategy and execution to drive leads and revenue for B2B robotics and automation. Oversee paid campaigns, analytics-driven optimization, budget and forecast management, partner relationships, market research, team training, and cross-functional alignment with sales and executives.

Lead product marketing for enterprise multitenant cloud solutions in life sciences: develop messaging, GTM programs, launch and release marketing, sales enablement assets, demand generation campaigns, PR and event support, and cross-functional coordination to drive customer and company growth.

Lead development and execution of multi-channel regional marketing programs across North America, focusing on events, demand generation, content, and brand alignment. Manage digital assets, campaign performance, budgets, and cross-functional coordination with sales and product. Leverage AI tools for content and optimization, ensure regulatory (FDA QSR, ISO13485) compliance of materials, and drive analytics-based improvements to increase leads, pipeline, and brand awareness.

Lead global digital marketing strategy and execution, manage and coach a team of 4–7, own HubSpot and marketing automation, drive demand generation across web, search, social, email and paid media, establish KPI/reporting frameworks, translate analytics into optimization actions, ensure brand and regulatory (FDA QSR, ISO 13485) compliance, and develop AI-enabled workflows to improve productivity and campaign performance.