Top Senior Marketing Jobs in Orlando, FL

Leads national, multichannel marketing strategy and execution to drive acquisition and retention for ICHRA insurance plans. Oversees annual plans, media investment, creative and content, agency partnerships, SEO, analytics, ROI optimization, and consumer insights. Builds a digital-first, high-performance marketing culture; develops talent; influences product strategy; and collaborates with Sales, Product, Operations, Finance, HR, and Compliance to achieve growth and financial commitments.

Develop and execute integrated marketing, communications, customer engagement, retention, and lead-generation programs for OneSource. Coordinate customer launches, events, localized campaigns, sales enablement, and account-based initiatives while partnering with Sales, Operations, Service, and customer stakeholders. Manage multiple projects, budgets, timelines, and cross-functional communications; measure program effectiveness and identify opportunities to improve adoption, retention, service delivery, and customer experience. Travel to customer sites as needed.

The Brand Marketing Manager develops brand strategies, oversees marketing campaigns, conducts market research, ensures brand consistency, and collaborates with cross-functional teams.

Supports go-to-market and integrated marketing campaigns for transactions advisory and private equity offerings. Coordinates digital, content, events, thought leadership, and alliance marketing initiatives; develops campaign materials and collaborates with business leaders and subject matter experts. Tracks engagement, lead generation, and pipeline metrics, recommends improvements, manages campaign calendars and timelines, and ensures alignment with firmwide marketing priorities.

Lead SEON's global B2B digital marketing transformation by building an AI-driven content, SEO/GEO, personalization and paid strategy. Drive ABX alignment, experimentation, conversion optimization, and measurable pipeline outcomes. Scale and coach a globally distributed, agile digital team and manage agency partners while aligning with product, sales, and GTM operations.

The Senior Content Marketer will develop and execute a content strategy aligned with business goals, creating engaging and educational content while collaborating with various teams to support revenue growth.

Lead strategy and execution for Headway’s provider community and content programs. Define member journeys, manage channels and events, build an ambassador program, capture provider stories, and measure engagement to drive business outcomes and provider advocacy.

Own and execute field marketing and events (conferences, roadshows, partner activations) to drive pipeline. Plan multi-city roadshows, manage vendors, budgets, logistics, and onsite execution. Partner with Sales, Product Marketing, and Growth to drive meeting generation, track ROI, and optimize event performance while supporting broader demand generation.

Owns full-funnel marketing strategy, activation, budgeting, and performance for Univista Insurance’s Orlando market. The role develops localized campaigns across digital and traditional channels, leads community marketing and vendor relationships, tracks leads, quotes, sales, CPL, CAC, and ROI, and reports results to the CMO. It partners with sales, operations, stores, call centers, franchise teams, compliance, and legal to connect marketing investment to measurable growth. The ideal candidate is bilingual in English and Spanish and experienced in Hispanic consumer, local-market, and regulated-industry marketing.

Lead Jasper's integrated enterprise growth marketing across paid, lifecycle, ABM, field, and organic channels. Build pipeline with data-driven programs, partner tightly with Sales, own funnel analytics and attribution, scale a high-performing team, and apply AI and automation to optimize campaign execution and measurement.

The Product Marketing Manager will execute go-to-market strategies, write product materials, assist in product development, and research user needs. They will become product experts and understand market trends.

Lead a regional pursuit pod to drive win rates and delivery outcomes. Own narrative strategy, quality standards, team development, workload balance, and pursuit submissions. Track and report pod performance metrics, translate insights into process improvements, and collaborate with practice and studio leaders on competitive research and pursuit collateral.

Develops and executes performance marketing strategies for theatrical and streaming campaigns. Manages audience targeting, bidding, pacing, optimization, measurement, and campaign analytics across digital advertising platforms. Partners with agencies, vendors, analytics teams, and internal stakeholders to improve media performance, lead experimentation, establish best practices, and translate campaign data into actionable business recommendations.

The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Leads strategic direction for integrated social-impact and behavior-change campaigns, advising nonprofits, foundations, government agencies, and other clients. Translates consumer research into marketing and communications strategies across digital media, creative, and content development. Oversees campaign execution, builds client relationships, and mentors strategists, planners, and coordinators. The role focuses particularly on public health and healthcare initiatives designed to produce measurable social impact.

Lead B2B paid acquisition on Meta and own creative strategy: craft angles, hooks, copy, and VSLs to drive agency-owner leads. Run high-scale national campaigns, diagnose performance, brief production, contribute organic strategy, and coach students weekly.

Lead and write proposals and qualification packages for large pursuits, develop win strategies, coordinate pursuit schedules, collaborate with technical staff to create clear compliant content, prepare interview/presentation materials, support client meetings and PR activities, and coach technical staff through proposal and presentation phases.

Own positioning, messaging, and launch strategy for EveOS. Translate complex AI capabilities into buyer-relevant narratives for firm owners, managing attorneys, and operations leads. Feed customer and competitive insights into product and packaging decisions. Create core GTM assets (pitch, product story, demo narrative, website messaging), support analyst relations, and partner with Sales Enablement, PMMs, and Demand Gen to ensure consistent messaging across launches and collateral.

Lead U.S. Public Sector marketing strategy and execution focused on federal accounts and partners. Build annual plans, run flagship programs (summits, events, webinars), coordinate FedRAMP-related go-to-market motions, align partner/distributor activities, ensure compliant external claims, measure pipeline and partner impact, and drive cross-functional stakeholder alignment to produce measurable business outcomes.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Develop and execute payer segment go-to-market strategies and integrated marketing programs to drive pipeline, market penetration, bookings, and revenue. Analyze payer markets, buyer personas, competition, segmentation, and campaign performance to inform messaging and recommendations. Partner cross-functionally with Sales, Product Marketing, Operations, and Commercial teams to coordinate campaigns, track KPIs, optimize performance, and deliver executive-ready reporting.

Leads go-to-market planning, positioning, messaging, launch materials, product education, and digital content for product releases. Partners with Product Management and Marketing teams to ensure accurate, consistent product representation across channels. Measures adoption, gathers feedback, and optimizes product communications and marketing initiatives.

Coordinate and execute integrated multi-channel marketing campaigns and events for industry practices; manage timelines, assets, CRM and marketing automation tasks; support ABM and thought leadership content; track campaign performance and reporting; and provide day-to-day project coordination and operational support to senior marketing leaders to drive brand visibility and pipeline growth.

Own and optimize marketing operations: execute multi-channel campaigns, build automations and AI/LLM-driven workflows (lead scoring, personalization), maintain data hygiene and attribution, ensure compliance (GDPR/CCPA), enforce QA, and produce SOPs and playbooks to scale marketing systems and integrations.