Top Senior Marketing Jobs

Executes marketing strategies, campaigns, brand programs, and lead-generation initiatives. Researches markets and competitors, analyzes campaign performance, tracks KPIs, prepares sales forecasts, maintains marketing records, and recommends improvements. Collaborates with sales, design, and content teams to produce advertising materials, ensures brand compliance, and communicates marketing plans and results to senior management.

Own Allegiant’s paid media strategy and multi-million-dollar advertising budget across paid search, paid social, programmatic, CTV, and traditional media. Develop annual media plans, optimize campaigns, oversee measurement and testing, analyze audience and performance data, direct agency partners, and report insights to leadership. Lead, develop, and hire channel specialists while partnering with Brand, Analytics, Revenue, and Network Planning to improve campaign effectiveness and return on investment.

Direct high-level digital marketing campaigns for Warner Records artists, driving fandom, social engagement, music consumption, and follower growth. Develop social, website, CRM, paid media, influencer, and content strategies; manage editorial calendars, budgets, analytics, and campaign optimization. Collaborate with artists, management, creative, publicity, revenue, partnerships, and insights teams while maintaining platform relationships and mentoring team members.

Leads solution strategy, market and customer research, competitive intelligence, positioning, messaging, go-to-market planning, and sales enablement for a multi-product SaaS portfolio. Translates customer and market insights into solution roadmaps, packaging, pricing, campaigns, product launches, and executive recommendations. Partners with Product, Sales, Customer Success, and Marketing to improve differentiation, pipeline, win rates, adoption, retention, and revenue expansion.

Leads global marketing strategy and activation planning for M&M’S retail stores. Translates brand campaigns and product launches into immersive, store-first experiences; develops omnichannel and traffic-driving media strategies; manages budgets, agencies, performance analytics, and innovation pilots. Partners across brand, merchandise, visual merchandising, retail operations, digital, social, finance, and external agencies to increase traffic, conversion, engagement, earned media, and revenue across flagship and destination retail locations.

Own Federal product marketing for AppGate ZTNA, including positioning, messaging, compliance mapping, RFP/RFI support, launches, campaigns, sales enablement, technical content, partner marketing, competitive analysis, and thought leadership. Translate Zero Trust and cybersecurity requirements into compelling value propositions for government agencies, defense organizations, integrators, and mission stakeholders. Collaborate with engineering, sales, product, demand generation, and customer reference teams while tracking market dynamics and go-to-market performance.

Manage digital marketing campaigns for hotel, travel, restaurant, and food and beverage clients. Develop paid social, search, display, email, SEO, retargeting, and conversion-testing strategies; manage campaigns for 10+ clients; analyze performance, optimize spend, report insights, and meet KPIs. Lead client meetings, collaborate on landing pages and user experience, identify growth opportunities, and serve as a strategic digital marketing resource. Hybrid office work with occasional travel.

Serves as a strategic thought partner for marketing, identifying issues, recommending best practices, leading functional projects, analyzing business trends, and developing marketing plans. The role improves marketing effectiveness and supports organizational goals through project management, cross-functional collaboration, and operational improvements.

Leads marketing business execution and strategic initiatives, including campaign risk assessments, vendor and contractor management, budget reconciliation, legal and creative approvals, business reviews, communications, and KPI tracking. Partners cross-functionally to execute acquisition and engagement campaigns, interpret financial and performance data, resolve issues, and ensure compliance and campaign quality.

Manages digital advertising strategy and implementation across the organization’s enterprises. Develops campaigns, landing pages, SEO initiatives, reporting, and optimization plans; analyzes KPIs and market trends to improve revenue and brand awareness. Partners with internal and external stakeholders, manages budgets, supervises the digital team, supports training, and ensures compliance with tribal and organizational policies.

Leads strategic planning, growth marketing, portfolio direction, and commercialization for a global business unit. Connects long-range strategy with annual operating plans, market analysis, customer insights, 80/20 principles, go-to-market execution, digital marketing, demand generation, product lifecycle management, pricing, and new product launches. Partners with senior leaders across Finance, Sales, Engineering, Operations, and Product Management while developing marketing and strategy talent.

Develops customer marketing programs that drive product adoption, expansion, renewals, and retention for existing B2B SaaS customers. Translates product positioning into release communications, lifecycle campaigns, newsletters, adoption assets, and value-realization materials. Segments customers, identifies expansion opportunities, manages communication calendars, writes campaign copy, partners with demand generation, Customer Success, Sales, Product, and creative teams, and analyzes campaign performance.

Manage digital marketing strategy and campaigns for food, beverage, hotel, and travel clients. Plan and optimize paid social, Google, Amazon, email, display, SEO, SEM, and retargeting campaigns; measure performance against KPIs and ROI; conduct conversion experiments; manage client relationships; lead meetings; develop growth strategies; and collaborate with internal teams and vendors on landing pages and user experience.

Leads integrated marketing campaigns across multiple markets and channels, translating regional strategy into campaign briefs, calendars, timelines, and execution plans. Coordinates production, paid media, social, CRM, and lifecycle teams while partnering with station leaders. Establishes performance measurement, analyzes audience and market data, communicates campaign results, manages priorities, and develops marketing team capabilities in a fast-paced news environment.

Develop and execute integrated marketing initiatives across digital, social media, direct marketing, content, product, and brand channels. Analyze customer, market, and campaign data to guide recommendations and business decisions. Create compelling content, support customer acquisition and retention, and collaborate with cross-functional stakeholders while managing multiple projects and priorities.

Leads firm-wide marketing strategy and a team of five marketing professionals. Oversees digital marketing, SEO/SEM, social media, paid advertising, lead generation, market analysis, brand consistency, budgets, and campaign ROI. The role supports expansion across multiple law offices through standardized processes, actionable analytics, and conversion-focused marketing initiatives.

Lead Redis’s digital growth strategy across website, SEO, AEO, GEO, CRO, documentation pathways, and AI surfaces. Build agent- and human-focused discovery-to-conversion journeys, establish measurement connecting visibility to activation and pipeline, lead experimentation, direct contractors and agencies, and align content, developer relations, product, engineering, paid media, and executives. The role combines strategic leadership with hands-on campaign, journey, and workflow development in a high-growth B2B SaaS environment.

Design and optimize Snowflake’s marketing data architecture and MarTech ecosystem across Salesforce, Marketo, Snowflake, Hightouch, Clay, and related platforms. Own Marketo-to-Snowflake synchronization, segmentation, lead routing, lifecycle workflows, integrations, data quality, governance, and stack rationalization. Partner with GTM and Data Engineering teams to troubleshoot complex systems issues and implement scalable technical standards supporting automation and AI-powered marketing.

Leads CareerMD’s full B2B and B2C marketing function, driving employer leads, physician network growth, email and multi-channel acquisition, brand awareness, engagement, and revenue outcomes. Owns performance marketing strategy, budgets, analytics, experimentation, attribution, and executive reporting. Partners with Sales, Product, Operations, and sister brands while building and developing a data-driven marketing team and implementing marketing technology and AI tools.

Build, optimize, and scale automated and promotional email campaigns, lifecycle journeys, product communications, and member re-engagement programs. Manage segmentation, personalization, testing, marketing automation, analytics, and campaign optimization using Marketo or comparable tools. Partner cross-functionally with sales and operations, apply AI-enabled marketing practices, and deliver high-volume campaigns in a fast-paced environment.

Leads communications strategy for Ohio State’s Office of Academic Affairs, advising the Provost and senior leadership on messaging, executive communications, issues management, and reputation. Oversees a communications team, strategic storytelling, content production, editorial planning, cross-university coordination, communications measurement, vendors, budgets, and continuous improvement. Develops integrated communications that advance academic priorities, faculty and student achievements, research impact, and institutional initiatives.

Leads marketing analytics and end-to-end measurement across growth marketing, including dashboards, attribution, ROI, CAC, LTV, forecasting, experimentation, and budget analysis. Partners with Finance, RevOps, Business Intelligence, and marketing teams to connect spend with pipeline and revenue. Uses Salesforce, Tableau, AI, machine learning, and predictive modeling to improve reporting, data quality, automation, and investment decisions.

Own the company’s account-based marketing and cold outbound engine for key B2B segments. Build target-account lists, contact maps, automated email journeys, messaging systems, reporting, and optimization processes. Partner with sales, partnerships, channel marketing, and field marketing to generate qualified meetings, SQLs, and pipeline. Manage Salesforce and HubSpot reporting, diagnose CRM sync issues, coordinate event-based ABM tactics, and continuously improve performance through data analysis and A/B testing.

Develops and implements digital experience strategies to increase student enrollment and persistence. Manages lifecycle KPIs, identifies conversion opportunities, leads email and nurture initiatives, optimizes the marketing technology stack, collaborates with stakeholders, and mentors digital marketing specialists. Requires marketing automation expertise, including Eloqua, analytical ability, leadership, communication, and project management skills.

Leads integrated marketing communications for e.l.f. Hair across social, influencer, PR, community, commerce, experiential, and agencies. Owns social strategy, creator partnerships, content calendars, cultural initiatives, earned media, events, and activations. Uses consumer insights, platform behavior, and campaign analytics to optimize performance, grow communities, build brand relevance, and drive measurable business results.