IXL Learning, developer of personalized learning products used by millions of people globally, is seeking a full-time Regional Marketing Associate to support the success of our sales team. In this role, you will play an essential role in the marketing of our flagship product, IXL, in addition to other brands (e.g., Rosetta Stone for Schools, Carson Dellosa), assisting with the execution of marketing programs that support lead generation, customer retention, brand awareness, and more. You will serve as an advocate for the sales team and provide essential support in enabling them to meet their goals. The ideal candidate is creative, motivated, and passionate about education. #LI-TL2
This is a full-time position in our Raleigh, NC office.
WHAT YOU'LL BE DOING
- Assist with researching, developing, and executing marketing programs that are aligned with sales goals and initiatives in the region to attract new customers
- Build an ongoing partnership with sales leaders to understand educator needs
- Work closely with the sales team to provide strategic regional marketing resources
- Contribute to a wide range of marketing campaigns by writing copy and working cross-functionally on design and execution with different marketing stakeholders
- Act as the liaison with the email marketing team to ensure all outbound email deliverables are submitted and created on time
- Partner with the events team to manage logistics for marketing and sales events including pre/post event outreach, ensuring leads are being tracked internally, and the sales team has the proper tools for following up with contacts
- Maintain an active pulse on market trends in the region and share out regularly with marketing and sales
WHAT WE'RE LOOKING FOR
- BA/BS degree
- 3-5 years experience in marketing, communications, or related field (regional or field marketing experience a plus)
- Experience working with or directly supporting a sales team is a plus
- Interpersonal skills: You have excellent interpersonal skills and the ability to work effectively with people at all levels
- You like to get things done, and get them done efficiently: You must be a self-starter, detail-oriented, deadline-oriented, organized, resourceful, and have the ability to coordinate projects from start to finish
- No challenge is too small: You can think critically, do research, be resourceful, and solve problems
- You have knowledge of, or an interest in, education/EdTech and can learn about the industry quickly
IXL Learning is the country's largest EdTech company. We reach millions of learners through our diverse range of products. For example:
- 1 in 4 students in the United States uses IXL.com
- Rosetta Stone provides an immersive learning experience for 25 languages
- Wyzant is the nation's largest community of tutors, covering 300+ subjects
- Teachers Pay Teachers (TPT) is a comprehensive marketplace for millions of educator-created resources
Our mission is to create innovative products that will make a real, positive difference for learners and educators and we're looking for passionate, mission-minded people to join us in achieving this goal. We have a unique culture at IXL that fosters collaboration and the open exchange of ideas. We value our team and treat one another with kindness and respect. We approach our work with passion, tenacity, and authenticity. We find it immensely satisfying to develop products that impact the lives of millions and we are eager to have you join our team.
At IXL, we value diversity in age, race, ethnicity, gender, sexual orientation, physical and mental ability, political and religious beliefs, and life experience, and we are proud to promote a work environment where everyone, from any background, can do their best work. IXL Learning is an Equal Opportunity Employer.
What We Do
At IXL Learning, we are passionate about improving learning for all. We apply technology in thoughtful and innovative ways to unlock students' innate curiosity, creativity, and desire for knowledge.
IXL’s award-winning personalized learning platform is used by more than 13 million students worldwide. With a comprehensive K-12 curriculum, individualized guidance, and real-time analytics, IXL meets the unique needs of each learner. And with over 100 billion questions asked and answered around the world, IXL is helping schools successfully use technology to improve teaching and learning.
Studies have shown that IXL leads to higher test scores, predicts success, and benefits all students. Learn more about how IXL accelerates learning at: www.ixl.com/research
IXL Learning’s other products include Rosetta Stone, the world’s leading language learning program; Vocabulary.com, the educational destination for improving literacy skills; Education.com, the most comprehensive library of learning activities for K-8 students; Wyzant, the nation’s largest tutoring network; and ABCya, the creator of over 300 educational computer games and apps for kids.
Hear what our employees love about working at IXL:
"At IXL, I take pride in knowing that the code we deliver helps educators and parents better understand how their children are learning. I love that my friends and family can understand the positive impact we have, whether or not they have any technical background. It's motivating to work on a team with supportive and highly capable coworkers who genuinely care about each other, the product, and our customers." - Adam Singer, Engineering Project Lead
"I'm working with like-minded and different-minded peers to improve a part of our education system, something that I'm immensely invested in. Solving engineering challenges to continually improve our product, along with the people (and perks!) I encounter really keep me engaged in my work." - Jestin Ma, Software Engineer
