Top Senior Marketing Jobs in Indianapolis, IN

The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.

The Senior Marketing Specialist will lead marketing strategies and campaigns with technology partners, creating joint value propositions and demand generation initiatives to enhance market growth and drive awareness.

Own and support product marketing strategy for the Home Equity business. Responsibilities include analyzing market, customer, and competitive insights; shaping positioning and messaging; managing the marketing calendar; supporting product launches; developing creative briefs; executing multichannel lifecycle campaigns; exploring partnerships and media opportunities; and monitoring campaign performance to identify growth and optimization opportunities.

Own marketing operations infrastructure across HubSpot, CRM architecture, marketing automation, attribution, reporting, SEO, integrations, and martech evaluation. Optimize full-funnel conversion, lead scoring, lifecycle management, marketing-to-sales handoffs, and campaign performance across sales-led and product-led growth motions. Build dashboards, workflows, documentation, and AI-driven automations while partnering with sales, marketing, creative, development, and revenue operations teams.

Lead strategy and execution for GoFundMe's flagship conference and 40+ field events to drive pipeline, retention, and brand. Build the events function, manage budget and vendors, measure ROI, align cross-functionally with Sales/Customer Success/Product, and manage a team to scale experiential programs.

Owns end-to-end productization and go-to-market for Clearlink’s Emerging vertical across mobile, streaming, moving, and security. Develops value-based pricing, packaging, positioning, pitch assets, rate cards, and case studies for sponsorship, IAB display, and distribution products. Partners with Business Development and Partner Strategy on RFPs, oversees partner commitments, reports performance, and prioritizes opportunities based on demand, revenue, and margin.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

The Senior Product Marketing Manager owns product positioning, drives go-to-market strategies, creates sales enablement materials, and collaborates cross-functionally to effectively launch and position products in the automation and manufacturing technology market.

Lead client-facing marketing analytics projects using quantitative methods (MMM, attribution, digital analytics, pricing, forecasting). Provide analyses, recommendations, presentations, and manage/mentor a team. Extensive travel required to support client engagements.

Build Aalyria’s marketing function from scratch across positioning, technical content, events, demand generation, field support, brand, and PR. Develop credible messaging for commercial network operators and U.S. government customers, create pipeline-generating campaigns, support sales pursuits, manage marketing tools and budgets, and establish the company’s public technical presence.

Implement and manage marketing automation tools, design and execute email campaigns, analyze campaign ROI, support go-to-market product launches, collaborate cross-functionally, and explore automation opportunities to improve efficiency and performance.

Own go-to-market strategy, positioning, launches, messaging, content, sales enablement, and performance measurement for Horizon3’s internal and cloud pentesting portfolio. Translate complex cybersecurity capabilities into credible value propositions for technical practitioners and executive buyers. Partner cross-functionally with Product, Engineering, Sales, Customer Success, and partners to drive pipeline, adoption, expansion, competitive differentiation, and measurable risk reduction. Use market intelligence, customer feedback, analytics, and field insights to continuously improve marketing programs.

Develops and executes market-specific growth strategies for assigned healthcare practices. Responsibilities include analyzing referral and marketing performance data, building referral relationships, managing community outreach, planning budgets, optimizing localized digital advertising, tracking campaign ROI, and reporting results. The role partners with practice and regional leadership to establish growth benchmarks, improve referral conversions, scale best practices, and drive accountability across multiple markets.

Own go-to-market strategy for a product portfolio, including positioning, messaging, buyer personas, competitive programs, launches, pricing and packaging input, sales enablement, customer advocacy, and growth initiatives. Use market intelligence, customer insights, analytics, and ROI measurement to improve acquisition, expansion, retention, adoption, and competitive performance. Represent the company through customer engagements, conferences, webinars, media opportunities, and executive presentations.

Define and execute the market strategy for UserTesting’s AI solutions. Own positioning, messaging, value propositions, go-to-market plans, sales enablement, customer and buyer research, competitive differentiation, thought leadership, and market feedback loops. Translate complex AI workflows and human-judgment applications into compelling solutions for technical enterprise buyers, while influencing product and company strategy through cross-functional leadership.

Own product marketing for Tempo’s enterprise Strategic Portfolio Management and AI-native platform. Develop persona- and industry-specific messaging, positioning, narratives, launches, go-to-market programs, sales enablement, competitive materials, and partner marketing. Partner with Product, Finance, Sales, Growth, and Partner Marketing teams on pricing, campaigns, customer research, launch frameworks, and roadmap influence. Use AI tools to improve research, analysis, content production, and marketing workflows.

Build and lead WEKA’s competitive and market intelligence capability for the AI infrastructure market. Research competitors, pricing, packaging, market trends, customer needs, and ecosystem dynamics; translate findings into positioning, battlecards, deal strategies, product insights, executive briefings, and field enablement. Establish intelligence systems, workflows, feedback loops, and measurement programs while partnering with Product, Sales, Solutions Engineering, Marketing, and executive leadership. Use AI and automation to improve research and intelligence distribution.

Leads PatientIQ’s full-stack B2B marketing function, owning demand generation, pipeline development, brand positioning, events, marketing infrastructure, KPIs, and team growth. The VP will drive qualified pipeline across Provider, MedTech & RWE, and Marketplace segments; manage paid channels and ABM; establish ROI reporting; support specialty-market expansion; and align marketing investment with commercial growth targets.

Own the end-to-end marketing strategy for Teamworks’ Operations product category. Lead integrated campaigns, content, webinars, events, and targeted outreach to generate pipeline across professional and collegiate sports. Manage campaign calendars, collaborate with Product Marketing, Sales, Business Development, and Customer Success, and analyze performance to guide optimization. The role requires autonomous cross-functional leadership, B2B demand-generation expertise, sports-industry knowledge, and productive use of AI and marketing technology.

Leads proposal marketing and complex pursuit materials from strategy through interviews, including presentations, resumes, portfolios, collateral, and strategic messaging. Supports regional brand marketing through sponsorships, awards, events, and photography. Conducts market and client research, maintains pursuit information and filing systems, reviews content quality, supports marketing specialist development, and applies brand standards. The role requires strong writing, design, strategic thinking, project management, and proficiency with InDesign, Word, Excel, and PowerPoint.

Own lifecycle marketing performance across patient onboarding, activation, early care, and retention. Design and analyze multichannel experiments, build reporting and dashboards, write SQL, diagnose funnel and segment performance, and integrate AI and machine learning signals into lifecycle journeys. Collaborate with Product, Operations, Data Engineering, Marketing Operations, Analytics, and Creative to improve patient outcomes and measurable business performance.

Leads marketing operations, lifecycle campaign infrastructure, and Dev & Deployment teams. Owns automation workflows, data architecture, campaign delivery across email, SMS, and push, platform integrations, QA, reporting, compliance, and experimentation. Partners with Product, Data, Engineering, and Marketing Technology to build scalable, personalized patient communications and apply AI-driven optimization.

Own and optimize Presence’s WordPress website, including development, maintenance, troubleshooting, accessibility, performance, integrations, and responsive implementation of Figma designs. Manage web projects from brief through launch, support migrations and redesigns, and drive SEO, AEO, and GEO strategies. Conduct audits and keyword research, implement structured data and on-page optimization, build performance dashboards, and communicate insights to nontechnical stakeholders while collaborating across marketing, creative, and content teams.

Leads lifecycle marketing and customer retention strategy across engagement, winback, personalization, segmentation, experimentation, and owned channels. Builds and develops a high-performing team, partners cross-functionally to improve customer experiences and lifetime value, translates data into executive insights, and establishes the lifecycle marketing roadmap, capabilities, technology, and processes for sustainable growth.

Own product launch communications and monthly release programs for the Avenir platform and technology partners. Develop launch plans, messaging, sales enablement materials, training, and customer-facing collateral. Coordinate readiness across Product, Sales, Account Management, Customer Success, Partnerships, and Marketing. Conduct market, competitor, and customer research, track launch performance, and provide insights supporting product positioning, adoption, and go-to-market initiatives.