Top Marketing Jobs in Boise, ID

Gray Media offers a paid internship program for college students in various media-related fields, providing candidate training and potential career opportunities within the company.

The Product Marketing Manager leads go-to-market execution by translating customer insights into messaging, coordinating with cross-functional teams, and supporting product launches.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Leads competitive intelligence for Elastic Search by analyzing competitors, products, pricing, packaging, marketing, and market trends. Creates battlecards, training, comparisons, blogs, and web content that communicate product differentiation. Tracks competitive developments, supports win/loss analysis, and partners with product marketing, product management, sales, engineering, and leadership to shape positioning and go-to-market strategies. Participates in industry events and translates technical insights into compelling business value.

Leads the implementation, management, and optimization of digital marketing programs across TikTok, Amazon, paid advertising, and emerging channels. Coordinates cross-functional teams, agencies, vendors, and technology partners; establishes KPIs, reporting, processes, and playbooks; analyzes performance; resolves risks and dependencies; and identifies opportunities to improve social commerce, ecommerce, and marketing effectiveness.

Plan, execute, and optimize digital marketing campaigns to increase brand awareness. Create content for social and email channels, analyze performance data to derive insights, collaborate with cross-functional teams, and report on campaign outcomes to support business goals.

Lead digital marketing and branding for a Web3 RWA DEX: develop campaigns, manage SEO/SMO and analytics, optimize social channels and ads, run content/backlink strategies, host community events, drive inbound lead generation and partnerships, and ensure luxury-market positioning and event presence (especially MENA).

Own the sales play portfolio, PMM content governance, and GTM readiness programs for a B2B SaaS organization. Manage play lifecycles, content standards, launch coordination, field enablement, adoption measurement, and portfolio health. Partner with product marketing, sales, RevOps, product, marketing, and enablement teams to drive seller effectiveness. Analyze usage, pipeline influence, win rates, field feedback, and deal data to improve content and readiness programs.

Build Aalyria’s marketing function from scratch across positioning, technical content, events, demand generation, field support, brand, and PR. Develop credible messaging for commercial network operators and U.S. government customers, create pipeline-generating campaigns, support sales pursuits, manage marketing tools and budgets, and establish the company’s public technical presence.

Lead growth marketing strategy by analyzing campaign performance, improving attribution and dashboards, optimizing websites and customer journeys, and directing A/B testing. Connect cross-functional marketing, sales, technology, and agency teams around measurable business outcomes. Present executive-ready insights, guide resource allocation, improve conversion and ROI, and champion AI-driven marketing effectiveness.

Executes, optimizes, and monitors paid advertising campaigns across platforms including Meta, Google, and TikTok. Manages budgets, pacing, tracking, testing roadmaps, reporting, and performance insights for direct-response e-commerce clients. Partners with strategists and clients, identifies growth opportunities, presents data-driven recommendations, and uses analytics, AI, and internal technology to improve campaign performance and operational efficiency.

Implement and manage marketing automation tools, design and execute email campaigns, analyze campaign ROI, support go-to-market product launches, collaborate cross-functionally, and explore automation opportunities to improve efficiency and performance.

Own go-to-market strategy, positioning, launches, messaging, content, sales enablement, and performance measurement for Horizon3’s internal and cloud pentesting portfolio. Translate complex cybersecurity capabilities into credible value propositions for technical practitioners and executive buyers. Partner cross-functionally with Product, Engineering, Sales, Customer Success, and partners to drive pipeline, adoption, expansion, competitive differentiation, and measurable risk reduction. Use market intelligence, customer feedback, analytics, and field insights to continuously improve marketing programs.

Leads Horizon3’s product marketing function, strategy, positioning, launches, enablement, content, customer adoption, team development, AI-assisted marketing operations, and performance measurement. Partners across Product, Engineering, Sales, Customer Success, Revenue Operations, and Communications to drive category leadership, pipeline, revenue, adoption, and retention for the NodeZero cybersecurity platform.

Run and optimize paid acquisition across Google, LinkedIn, Meta and emerging channels. Build full-funnel campaigns to drive demo requests and pipeline, run tests on audiences/creative/landing pages, align paid with webinars, nurture, events and ABM, track CPL/SQL/pipeline/ROAS, and partner with Sales, RevOps, content, and agencies to improve attribution and creative.

Lead the creation and commercial growth of KUKUI’s managed marketing services offering. Define its scope, pricing, positioning, and quality standards; personally lead early client strategy and delivery; oversee paid media, SEO, AEO, social, content, reputation, and direct marketing; embed AI and automation into service delivery; and build the team, playbooks, technology, and reporting systems needed to scale quality and client ROI.

Develops and executes market-specific growth strategies for assigned healthcare practices. Responsibilities include analyzing referral and marketing performance data, building referral relationships, managing community outreach, planning budgets, optimizing localized digital advertising, tracking campaign ROI, and reporting results. The role partners with practice and regional leadership to establish growth benchmarks, improve referral conversions, scale best practices, and drive accountability across multiple markets.

Own end-to-end B2B content strategy across the funnel, including editorial planning, website content, SEO, paid media, nurture campaigns, reports, narratives, and press releases. Manage freelancers and agencies, maintain brand voice, support Sales, and optimize content for traffic and pipeline using analytics, A/B testing, personalization, and AI tools. The role requires strong writing, editing, strategic ownership, and comfort engaging technical SaaS audiences.

Own Docker’s global partner marketing function, including strategy, budget, MDF, PRM governance, partner communications, campaigns, events, webinars, and co-marketing. Build scalable programs that drive partner-sourced and partner-influenced pipeline, measure ROI, improve portal adoption, and align global field marketing efforts. Serve as the senior marketing counterpart to alliances leadership while establishing the function’s operating model, processes, annual plan, and future team.

Coordinate LumiMeds’ cross-channel marketing function, translating company priorities into campaigns and execution plans. Manage specialists, timelines, workflows, calendars, agencies, and vendors; review marketing materials for quality, messaging, brand consistency, audience fit, and compliance. Monitor performance, identify funnel and execution gaps, improve marketing processes, and provide leadership with visibility into priorities, progress, risks, and results. Collaborate with product, clinical, legal, design, and customer support teams in a regulated telehealth environment.

Own go-to-market strategy for a product portfolio, including positioning, messaging, buyer personas, competitive programs, launches, pricing and packaging input, sales enablement, customer advocacy, and growth initiatives. Use market intelligence, customer insights, analytics, and ROI measurement to improve acquisition, expansion, retention, adoption, and competitive performance. Represent the company through customer engagements, conferences, webinars, media opportunities, and executive presentations.

Define and execute the market strategy for UserTesting’s AI solutions. Own positioning, messaging, value propositions, go-to-market plans, sales enablement, customer and buyer research, competitive differentiation, thought leadership, and market feedback loops. Translate complex AI workflows and human-judgment applications into compelling solutions for technical enterprise buyers, while influencing product and company strategy through cross-functional leadership.

Own product marketing for Tempo’s enterprise Strategic Portfolio Management and AI-native platform. Develop persona- and industry-specific messaging, positioning, narratives, launches, go-to-market programs, sales enablement, competitive materials, and partner marketing. Partner with Product, Finance, Sales, Growth, and Partner Marketing teams on pricing, campaigns, customer research, launch frameworks, and roadmap influence. Use AI tools to improve research, analysis, content production, and marketing workflows.

Build and lead WEKA’s competitive and market intelligence capability for the AI infrastructure market. Research competitors, pricing, packaging, market trends, customer needs, and ecosystem dynamics; translate findings into positioning, battlecards, deal strategies, product insights, executive briefings, and field enablement. Establish intelligence systems, workflows, feedback loops, and measurement programs while partnering with Product, Sales, Solutions Engineering, Marketing, and executive leadership. Use AI and automation to improve research and intelligence distribution.

Lead product marketing for WEKA’s technology, cloud, OEM, neocloud, and channel partner ecosystem. Own joint positioning, messaging, solution narratives, content, launches, go-to-market strategy, seller enablement, and field engagement. Translate technical integrations and AI infrastructure capabilities into customer-focused stories and sales tools. Collaborate with Product, Engineering, Alliances, Sales, Marketing, and external partners while measuring influence on pipeline, revenue, adoption, and partner-driven wins.