Top Marketing Jobs in Baton Rouge, LA

Leads product marketing strategy, positioning, messaging, go-to-market execution, AI adoption, product launches, market expansion, and customer-driven roadmap input. Builds and manages a high-performing product marketing team, partners with executive, product, revenue, and marketing stakeholders, and drives product adoption, retention, category growth, and revenue across programmatic advertising and martech markets.

Own a portfolio of 4–6 lifestyle and high-value consumer accounts as the day-to-day strategic lead. Lead client communications, translate full-funnel performance data into actionable insights, coordinate paid, SEO, content, email, and creative teams, support retention and expansion strategies, and contribute to quarterly planning, renewals, and long-term client growth.

Leads Fleetio’s global brand strategy and expression across visual identity, content, thought leadership, social, video, PR, sponsorships, and experiential activation. Manages the in-house brand and content team, agency partners, creative operations, and brand standards. Drives narrative evolution, awareness, share of voice, content performance, executive visibility, and activation of Fleetio’s NASCAR partnership.

Own NowSecure’s digital marketing engine across paid search, paid social, SEO, AI-powered discovery, website performance, conversion optimization, content journeys, and LinkedIn. Manage agencies and media budgets, analyze funnel and attribution data, improve landing pages and content experiences, and lead experimentation to increase qualified demand, pipeline, and revenue. Collaborate with marketing, sales, content, product marketing, and operations teams while applying AI tools and workflows to improve marketing effectiveness.

Own product marketing and go-to-market strategy for Censys’ attack surface management product. Develop positioning, value propositions, messaging, content, launch plans, sales enablement, competitive intelligence, analyst relations, and persona research. Collaborate with Product, Sales, Marketing, Business Development, and industry analysts to improve pipeline, bookings, conversion, and product direction using funnel and win/loss metrics.

Own go-to-market for Upbound’s AI inference portfolio, including positioning, messaging, competitive strategy, launches, enterprise buyer research, sales enablement, pricing input, and open-source-to-commercial narratives. The role requires customer-facing thought leadership through analyst briefings, executive preparation, public speaking, podcasts, and community engagement. Success requires deep B2B infrastructure product marketing experience, technical fluency, open-core experience, and the ability to launch emerging products rapidly.

Develop and execute product marketing strategies, including positioning, messaging, market research, competitive analysis, launches, adoption, and sales enablement. Partner with Product, Sales, Customer Success, and Marketing teams to translate technical capabilities into customer-focused value propositions. Analyze pipeline, campaign, and customer insights to optimize conversion and support revenue growth. Lead cross-functional alignment, manage marketing plans and deliverables, and ensure adherence to internal processes and quality standards.

Manage SEO, GEO, and content initiatives for agency clients, including content strategy, outlining, editing, publishing, keyword research, metadata, internal linking, link building, digital PR, and guest-post placements. Maintain brand voice and quality standards, manage writers and partners, support client relationships, and use tools such as Google Search Console, Ahrefs, Semrush, HubSpot, and AI platforms to improve workflows and measure performance.

Own Upbound’s end-to-end growth funnel, including campaign strategy, budget, paid media, lifecycle marketing, marketing operations, attribution, SEO, AI answer visibility, and self-serve conversion. Build an AI-native growth function, adopt automation tools, develop agentic workflows, improve reporting and campaign velocity, manage agencies and vendors, and hire a growth team. Partner with sales, product, engineering, and marketing leadership to drive enterprise and product-led growth.

Leads Ting Labs’ direct-to-consumer growth strategy and marketing operations foundation. Owns customer acquisition, media investment, brand and performance marketing, experimentation, measurement, attribution, dashboards, marketing technology, data integrations, and operational processes. Partners cross-functionally with Creative, Product, Engineering, Finance, agencies, and technology vendors to optimize growth performance and investment decisions.

Review and evaluate go-to-market and marketing documents, providing structured feedback on quality, accuracy, and relevance. Apply domain expertise, analytical skills, document analysis, attention to detail, and written communication while following structured guidelines. This is a fully remote independent contractor role with flexible scheduling and weekly payments.

The Product Marketing Manager will execute go-to-market strategies, write product materials, assist in product development, and research user needs. They will become product experts and understand market trends.

The Director leads the upstream commercial strategy for Telix's PSMA imaging portfolio, focusing on market evolution and lifecycle management. They oversee cross-functional alignment, competitive intelligence, and the execution of high-impact initiatives while ensuring that commercial strategies support product development and market access needs.

Lead Joist’s full-stack marketing strategy across acquisition, brand, product marketing, lifecycle, and go-to-market. Own growth, revenue, retention, experimentation, measurement, budget allocation, and the launch of Joist+. Build and lead a high-performing marketing team while partnering with Product, Growth, Data, Support, and central Marketing. Drive measurable customer and revenue outcomes across web and mobile product-led growth channels.

Lead co-marketing and alliance programs with strategic partners (AWS, Microsoft, Shopify, SAP). Translate partner GTM into joint demand-gen, messaging, MDF management, enablement materials, event/marketplace participation, and performance reporting to drive partner-sourced pipeline.

Own day-to-day strategic relationships for CPG clients across DTC, retail media, and Amazon ecosystems. Lead client calls, develop performance narratives, identify cross-channel growth opportunities, coordinate paid, SEO, content, influencer, and creative teams, and advise on channel mix and investment allocation. Support quarterly strategy, renewals, and service expansion while driving client retention, revenue growth, and team development.

Lead BetterHelp’s organic brand and distribution strategy across social, creators, partnerships, community, long-form content, PR amplification, and emerging channels. Build audience-first channel strategies, creator relationships, cultural activations, international distribution, measurement frameworks, compliance systems, and AI-assisted workflows. Manage and mentor a growing team, budgets, agencies, and partners while connecting organic, earned, and paid distribution to expand brand relevance and reach.

Lead Tektronix’s global marketing strategy and organization across brand, communications, digital marketing, commercial enablement, and regional marketing. Drive brand positioning, demand generation, pipeline growth, customer engagement, and measurable commercial outcomes. Manage the global marketing budget, advance marketing operations and analytics, partner with Product, Sales, and Engineering, and develop high-performing leaders across the Americas, EMEA, and APAC.

Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.

Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.

Own the marketing execution engine across HubSpot automation, technical SEO and AEO, email and newsletter operations, blog distribution, social channels, analytics, webinars, and event logistics. The role requires hands-on ownership of marketing systems, deliverability, search visibility, reporting, and recurring publishing processes. It is an individual contributor position initially, with potential to lead a small team as the company grows.

Leads SandboxAQ’s global marketing events and thought-leadership program, overseeing approximately 40 annual virtual and in-person events. Responsibilities include developing event strategy, managing vendors and logistics, owning budgets and infrastructure, generating and measuring leads and pipeline through Salesforce and Marketo, reporting performance, and coordinating with Sales, executives, marketing teams, agencies, and external partners. The role also manages event materials, shipping, swag, inventory, and scalable processes.

Lead end-to-end lifecycle marketing for new-user growth across email, push, in-app, and SMS. Develop strategy, segmentation, testing frameworks, and campaign roadmaps; partner with Data Science, Product, and Creative to personalize and scale programs using automation and AI. Execute experiments, optimize performance, and present results to senior leadership.

Develop and execute North American marketing strategies, campaigns, positioning, messaging, and commercialization programs for laboratory automation solutions and services. Drive lead generation, customer adoption, retention, sales enablement, and pipeline growth. Conduct market and competitive analysis, gather customer insights, manage field marketing initiatives, and track Salesforce metrics, KPIs, forecasts, and ROI. Collaborate with sales, service, global marketing, and cross-functional teams while ensuring regulatory and branding compliance.

Supports digital marketing activities across SEO, content, paid media, social media, account strategy, and creative production. Responsibilities include project coordination, client preparation, SEO research, content writing and editing, campaign quality assurance, reporting, social scheduling, community management, and light asset production. The role is designed for someone curious, organized, adaptable, and eager to develop broad digital marketing experience within a full-service agency.