Top Marketing Jobs in Baton Rouge, LA

Own and optimize multi-channel lifecycle programs and automation to drive activation, engagement, retention, and revenue. Build nurture sequences, onboarding flows, segmentation, lead scoring, triggers, and reporting; collaborate with Product, Sales, RevOps and Customer Success to improve handoffs and conversion.

Lead client and partner marketing to drive retention, expansion, and advocacy for Phreesia Network Solutions. Build client marketing and CAB programs, execute partner co-marketing, manage events and gifting, run lifecycle campaigns, manage budget and agencies, and lead a small team while partnering cross-functionally with sales, client experience, strategy, and creative.

Lead BAMKO's paid media and demand generation across enterprise and mid-market segments. Develop channel strategy, build and optimize campaigns in Google Ads and LinkedIn, manage budgets and attribution, run A/B tests, own landing page conversion optimization, report performance, and partner with sales, creative, and marketing ops to validate and improve lead quality.

Lead design, execution, and optimization of omni-channel campaigns in Marketo. Own platform administration, governance, lead lifecycle, scoring, deliverability, and CRM integration. Apply AI/LLMs to automate and personalize campaigns, mentor junior staff, build reporting and testing frameworks, and drive operational maturity and compliance (including HIPAA).

Maintain and improve marketing systems, content libraries, and data quality to support business development and proposals. Assist system upgrades, data governance, process improvements, competitor research, and proposal document preparation. Collaborate with cross-functional teams, support testing and configuration, and help communicate strategic messaging. Build proficiency in content management, marketing systems, and proposal support.

Lead email and SMS lifecycle campaigns from strategy to execution using segmentation and predictive analytics. Optimize targeting, measure and improve KPIs (CTR, placed order rate, churn, MRR), QA campaigns, analyze competitors, present to client leadership, and support sales with campaign-driven insights.

The Content Marketing Manager directs content strategy at PHM, developing educational materials, overseeing newsletters, social media, and collaborations to enhance healthcare communication and engagement.

Owns a portfolio of financial-services client accounts, running bi-weekly calls, producing performance reports, building and optimizing Meta lead-generation campaigns, writing ad copy and video scripts, setting up tracking and integrations (Calendly/Zapier), and troubleshooting campaigns to meet cost-per-appointment and retention targets.

Manage a portfolio of RIA client accounts end-to-end: run bi-weekly calls, build and optimize Meta lead-generation campaigns, write ad copy and VSL scripts, set up tracking and automations (Calendly, Zapier), monitor performance to meet cost-per-appointment targets, and drive client retention.

Own a portfolio of client accounts for Meta paid campaigns, run bi-weekly calls and reports, write ad copy and VSL scripts, configure tracking and automations, optimize performance to hit cost-per-appointment targets, and drive client retention.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, produce performance reports, build and optimize ads, write ad copy and VSL scripts, manage tracking/pixels and integrations, and be primary client contact responsible for retention and results.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, produce performance reports, write ad copy and VSL scripts, build and optimize Meta campaigns, manage tracking and integrations (Calendly, Zapier), troubleshoot campaigns, and drive client retention and results.

Own multiple client accounts end-to-end: run bi-weekly calls and reports, build and optimize Meta lead-generation campaigns to hit cost-per-appointment targets, write ad copy and VSL scripts, coordinate creative production, set up tracking/pixels and Calendly/Zapier automations, troubleshoot technical issues, and drive client retention and renewals.

Owns a portfolio of advisory client accounts end-to-end: runs bi-weekly calls and reports, builds and optimizes Meta lead-generation campaigns, writes ad copy and video sales letter scripts, configures tracking (pixels, conversion events) and integrations (Calendly, Zapier), troubleshoots performance and technical issues, and drives client retention and results.

Own a portfolio of client accounts for Meta lead-generation campaigns, run bi-weekly client calls and reports, write ad copy and VSL scripts, manage budgets/targeting/optimization, set up tracking and integrations (Calendly, Zapier), troubleshoot performance and technical issues, and collaborate with video editors to drive appointment bookings and client retention.

Own a portfolio of financial-advisor client accounts: run bi-weekly calls, deliver performance reports, build and optimize Meta lead-gen campaigns, write ad copy and VSL scripts, manage tracking/pixels and integrations (Calendly, Zapier), troubleshoot performance and tech issues, and drive client retention and renewals.

Own a portfolio of client accounts for Meta lead-generation campaigns: run bi-weekly calls, build and optimize ads, write copy and VSL scripts, set up tracking and automations, and drive client retention and performance metrics.

Own a portfolio of client accounts as primary contact: run bi-weekly calls, send performance reports, build and optimize Meta lead-gen campaigns, write ad copy and VSL scripts, set up tracking and automations (Calendly, Zapier), troubleshoot technical issues, and drive client retention and performance targets.

Lead marketing operations for direct marketing campaigns in a regulated environment. Own process design, governance, digital asset management, QA/audit controls, vendor and team management, operational reporting, and identify automation opportunities to improve cycle times and compliance while scaling from direct mail into digital channels.

Develop and execute community outreach and engagement strategies for data center markets. Build stakeholder relationships, design community investment and partnership programs, coordinate cross-functional teams for permitting and issue mitigation, represent the company in public forums, and measure/report program outcomes and community sentiment.

Lead partner-focused marketing strategy and execution to drive partner recruitment, enablement, and co-marketing initiatives. Build partner playbooks, manage PRM marketing components, coordinate joint campaigns, events, and partner communications, track partner KPIs and ROI, and collaborate with partner operations and corporate marketing to grow partner-sourced pipeline and revenue.

Manage and optimize B2B paid media campaigns across Google, LinkedIn, Meta and other channels. Oversee budgets, targeting, bidding, creative and A/B tests; partner with content, demand gen, SDR and ops; build reporting that ties spend to leads and pipeline; use AI and automation to improve analysis and performance.

Lead US product marketing for Solventum's healthcare payment, population health, and quality methodologies. Create strategy, messaging, commercialization plans, and core content; run market and competitive research; support new product introductions, events, webinars, and go-to-market activities; collaborate with sales and business unit stakeholders to drive adoption and financial objectives.

Build and own Flex's lifecycle marketing function end-to-end: strategy, messaging, and technical infrastructure. Design event-based data pipelines and Braze canvases, partner with Engineering and Data on identity/event tracking, and measure lifecycle impact on conversion, retention, and revenue. Ensure compliance-approved messaging for a regulated fintech and prioritize sequencing of infrastructure and campaigns.

Manage and deliver retail-focused marketing projects from ideation to execution. Partner with RMOs, store leaders, and OEMs to align promotions, create customer-focused content, monitor progress, mitigate risks, and report status to stakeholders while advocating company initiatives.