Jobs at The LEGO Group

Develop and guide LEGO brand strategy across game integrations and standalone titles. Translate player, audience, and market insights into compelling value propositions, brand direction, and commercial outcomes. Partner with game studios, product, creative, technical, analytics, and marketing teams to balance LEGO brand values with development ambitions, support audience growth, and shape relevant gaming experiences.

Oversee automated warehouse equipment and software systems to maintain material flow, production readiness, and product quality. Monitor warehouse processes, optimize routing, manage contingency plans, coordinate predictive and corrective maintenance, and resolve electronic, electrical, and mechanical equipment issues. Collaborate with planning, production, maintenance, and warehouse teams; participate in equipment testing and continuous improvement projects; standardize processes and parameters; and serve as the shift point of contact while supporting personnel development.

Supports Walmart key account management through daily and weekly performance reporting, business analytics, prospecting, listings and distribution strategy, in-store feature planning, item setup, sample management, and activity-calendar administration. The role provides data-driven insights, supports business reviews, coordinates execution across stores and eCommerce, and builds collaborative relationships with internal teams and the customer.

Lead the technical direction and modernization of the BrickLink marketplace platform. Design cloud-native, service-oriented, and event-driven architectures using C#, React, and AWS; guide migration from legacy ASP/VBScript and Java systems; establish standards for APIs, data, observability, quality, and delivery; mentor engineers; and align technical strategy with product and business outcomes.

Leads procurement transformation at LEGO’s Virginia manufacturing site by standardizing processes, improving compliance, managing risk, optimizing costs, and implementing performance metrics. The role partners with global and internal stakeholders, supports factory expansion and greenfield initiatives, integrates savings projects, and serves as a subject-matter expert for SAP, Power BI, and Coupa. It also leads workshops, training, change management, and continuous improvement efforts.

Leads LEGO Korea’s brand marketing strategy, campaigns, partnerships, media investment, budget, and commercial growth. Collaborates with regional and global teams and cross-functional business leaders to translate consumer insights into market performance. Builds cultural relevance, drives innovation, develops high-performing marketing teams, and contributes to Korea’s overall business strategy and organizational culture.

Leads digital marketing activation across Turkey, Israel, and Greece for the LEGO brand. Translates regional strategy into local campaigns, manages agencies and stakeholders, plans and optimizes digital media investments, develops content and partnership opportunities, and uses performance data to improve campaign effectiveness. The role supports social, influencer, audio, and video initiatives while delivering reporting and actionable recommendations within budget and timelines.

Leads technical direction across cloud enablement, container, edge, observability, and hosting platforms. Establishes architecture standards and roadmaps, improves platform adoption and consistency, modernizes infrastructure, reduces technical debt, and supports engineering leaders with strategic technology decisions. The role also advances cloud governance, observability, operational excellence, and engineering productivity across multiple products and teams.

Provides technical direction across developer experience, platform engineering, developer relations, enterprise transparency, and agentic development. Shapes platform strategy, architecture, standards, roadmaps, and adoption across multiple teams. Leads cloud and platform initiatives, reduces technical debt, improves developer productivity, mentors engineers, and aligns senior technical leaders and product teams across the LEGO Group.

Provides HR service desk support through phone, email, chat, and ServiceNow. Manages complex employee and stakeholder inquiries, resolves sensitive issues, builds cross-regional relationships, and identifies opportunities to improve HR service quality and efficiency. Supports HR processes, policies, employee lifecycle activities, service management, process optimization, and consistent global service delivery.

Leads marketing strategy for LEGO Licensing & Extended Line products, translating portfolio priorities into brand positioning, franchise narratives, partner activation materials, marketing toolkits, and go-to-market strategies. Collaborates across product, licensing, publishing, agency, planning, and commercial teams to strengthen brand integration and consumer experiences across channels.

Leads Lean Manufacturing and Continuous Improvement at a new manufacturing site. Develops Lean management systems and improvement roadmaps, facilitates Kaizen and problem-solving activities, trains and coaches employees, assesses operational maturity, and builds organizational capability. Uses Power BI, analytics, dashboards, and digital manufacturing technologies to improve performance visibility and data-driven decision-making. Partners cross-functionally to deliver sustainable gains in safety, quality, cost, delivery, productivity, and organizational effectiveness.

Lead environmental, health, and safety compliance across a manufacturing site. Conduct audits and risk assessments, implement EHS programs and training, develop corrective actions, analyze safety data, improve audit readiness, and partner with operations, engineering, maintenance, HR, leadership, and external auditors to strengthen safety culture and environmental performance.

Deliver HR shared-services support across EMEA by managing hire-to-retire process transitions, standardization, documentation, knowledge databases, stakeholder relationships, and operational improvements. Provide subject-matter expertise, coordinate administrative activities, mentor junior colleagues, and support digital HR initiatives using tools such as Power BI and Power Automate.

Manages 24/7 security monitoring, incident response, emergency escalations, and stakeholder coordination. Operates CCTV, access control, and alarm systems while producing accurate reports and security assessments. Conducts threat intelligence analysis, risk assessments, and travel security support, contributing to crisis management, resilience, operational improvements, and evolving intelligence-led security capabilities.

Lead programmatic media strategy and execution for Western Europe, manage investments and governance, build and coach programmatic teams, influence stakeholders, and drive innovation across ad tech and data-driven campaigns to meet brand and commercial goals.

Lead the global monthly Sales and Operations Planning cycle, balancing supply and demand across the LEGO Group. Prepare executive materials, analyze supply chain and financial data, identify risks, challenge assumptions, and provide recommendations to senior leaders. Build stakeholder relationships across functions and time zones, improve S&OP processes, and support strategic projects and ad hoc analysis during a 12-month maternity cover.

Operate and inspect forklifts, safely move and store materials, receive and verify supplier deliveries, pack and load export shipments, use warehouse management systems and scanners, inspect containers, and follow safety and warehouse procedures. The role requires accurate inventory handling, basic cross-department communication, strong safety awareness, forklift certification, shipping and receiving experience, and willingness to work shifts.

Leads global digital experience design and integration across LEGOLAND attractions. Partners with creative, technology, commercial, and operational teams to deliver innovative, on-brand guest experiences, establish test-and-learn practices, guide digital submissions, and provide creative governance. Uses guest insights and research to influence innovation and investment decisions while serving as the digital experience subject matter expert for location-based entertainment.

Leads a global technology organization delivering supply chain planning, demand forecasting, and operational technology capabilities. Shapes technology strategy, builds delivery roadmaps, scales agile product and software development models, develops leaders, manages executive stakeholders, and drives transformation across supply and demand platforms. The role focuses on modernizing planning systems, improving delivery predictability and cost efficiency, strengthening succession pipelines, and delivering measurable business value through enterprise technology initiatives.