Senior Regional Commercial Development Manager

Job Description

Job Level: Sr Mgr. Specialist

Are you excited to drive commercial development and bring the LEGO® brand to one of the world’s most dynamic and fast-evolving markets?

Here's a phenomenal job opportunity for you to Join our Commercial Development Team to develop strategic priorities and quality execution across key commercial areas— translating global direction into relevant local impact while unlocking growth across an evolving retail landscape.

The Regional Commercial Development (RCD) Team is part of the China Market Group Leadership Team Function, responsible for crafting the commercial agenda and enabling balanced growth. RCD bridges global strategy and local execution—ensuring that commercial priorities are translated into clear direction and delivered with rigor across the organization.

As part of this team, you will play a meaningful role in defining and evolving our channel strategy and execution—one of the most important touchpoints for delivering the LEGO® brand experience—while driving performance and strengthening long-term channel health.

 Lead the strategy, planning, and execution of channel, focusing on Offline Branded Retail, employing domains across RCD in channel management and governance, commercial planning, portfolio deployment, and revenue management to drive balanced growth in China MG while also ensuring alignment with global direction. Especially:

• Develop and Invent ICP with Sales Team by providing clear strategic direction and actionable plans to deliver against business targets.
• Drive performance management and governance, including supervising results, identifying gaps and opportunities, and leading corrective actions where needed
• Lead cross-functional alignment to ensure consistency in channel strategy, portfolio deployment, and consumer experience across channels
• Represent China in global forums, contributing local insights, influencing global direction, and scaling standard processes across markets
• Provide a third-eye perspective on the latest trends, business landscape, market behavior to identify growth and governance opportunities and advise strategic decisions.
• Other RCD Team tasks across other commercial functions assigned by leader

• Bachelor’s degree or higher would be preferred
•  8+ years of proven experience in commercial roles, with a strong track record of delivering business performance.
• Experience within a sizable brand or retail environment, with solid exposure to sales processes, channel management, and governance practices.
•  Strong critical thinking combined with pragmatic execution
•  Proven track record to work effectively across functions and regions, driving alignment and collaboration in a matrix organization.
• Strong problem-solving capabilities with a data-driven demeanor, complemented by effective partner and project management skills.
• Ability to communicate sophisticated topics in a clear, concise, and structured manner, tailored to senior partners.
• Strong ownership, driven, proactive and open to new insights and challenges

#LISZ

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here is what you can expect:

Family Care Leave - We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.

Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.

The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.