Product Management Articles

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Erik Widman Erik Widman
Updated on April 24, 2024

Product Management Can Improve Your Parenting

Let’s take another look at the ways in which product management gets you ready for parenthood.

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Omar Rabbolini Omar Rabbolini
Updated on April 24, 2024

Does Your Product Have a Coherent Narrative?

Lots of things go into building a great product, but one of the most important elements is product narrative. Nailing it means the difference between being a flash in the pan and a household name.

Adam Thomas Adam Thomas
Updated on April 24, 2024

What Is a Product Marketing Plan?

A product marketing plan is a set of tasks that helps a company launch a new product or feature. Here’s why they’re impoortant.

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Matthew Urwin Matthew Urwin
Updated on April 24, 2024

What Is Product Marketing?

Product marketing is the process of introducing a new product, or refining the positioning of an existing product, to a specific market, including determining the target audience, researching competitors and surveying the market landscape.

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Jared Haleck Jared Haleck
Updated on April 24, 2024

Why Product-Market Fit Needs a New Definition

To better measure product-market fit, the definition needs an update.

Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

Product Managers Must Get Past Being ‘Data Driven’

Which raises the question: How do you make decisions without data?

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Adam Thomas Adam Thomas
Updated on April 24, 2024

Product Managers: Here’s How to Craft a Winning Strategy

What makes a product strategy work? It reduces ambiguity and focuses a team’s attention on the most important elements of its work.

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Updated on April 24, 2024

The Most Important Product Manager Skills to Know

What are the most in-demand product manager skills to have? We ask the experts on what they're looking for in a PM.

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Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

The New Product Manager’s Essential Guide to Onboarding

Effective onboarding means your team and product will struggle less with the transition, and you can become a value-adding contributor within the first few weeks.

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