Product Management Articles

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David Wang David Wang
Updated on April 27, 2024

The Key to Product Alignment Is ‘Innovating Inside a Box’

Develop a North Star, set KPIs, and then get creative.

Fareed Huda Fareed Huda
Updated on April 27, 2024

3 Product Management Principles Every PM Should Implement Now

Navigating the new normal will require a shift in thinking to discover unmet needs and embrace new opportunities.

Kevin Miller Kevin Miller
Updated on April 27, 2024

The Poisonous Watermelon: a Project Management Fable

By concealing the true status of a project, you shut down assistance from colleagues and set them up to escalate false information up the chain of command.

Adam Thomas Adam Thomas
Updated on April 27, 2024

How to Improve Your Product Research

Your research involves talking to customers to gain insight. Great — now let’s talk about how to make it matter.

Jeff Link Jeff Link
Updated on April 27, 2024

How Intuit Brought a Personalized Experience Back to Tax Software

Chat bots are great at fielding tax questions. But what many users want is emotional support.

Omar Rabbolini Omar Rabbolini
Updated on April 27, 2024

How Long Does It Take to Build a Minimum Viable Product (MVP)?

Getting the timing right on your MVP is crucial, but how do you know when it’s ready? The answer to that question depends on what you’re looking to get out of it.

Quinten Dol Quinten Dol
Updated on April 27, 2024

What Does It Take to Become a Chief Product Officer (CPO)?

Two product team leaders describe how the industry has changed during their careers, and what it takes to lead.

Adam Thomas Adam Thomas
Updated on April 27, 2024

Great Product Managers Leverage Cognitive Bias

All humans are susceptible to cognitive biases. As a product manager, your job involves turning those weaknesses into strengths for the team.

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