Product Management Articles

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Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

How to Earn Credibility as a Product Manager

Demonstrate your shared values and reliability to be an influential product leader.

Image: Shutterstock / Built In
Joe Procopio Joe Procopio
Updated on April 24, 2024

How To Shift From a Project Mindset to a Product Mindset

Project management is often disguised as product management, but they could not be more different.

Image: Shutterstock / Built In
Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

The Unlikely Origin of My Product Management Career: Jazz Band

To distinguish yourself from other PM prospects, creatively leverage past experiences where you identified the right problems to solve, then show how you brought the solutions to life.

Craig McLuckie Craig McLuckie
Updated on April 24, 2024

How to Create Harmony Between Product and Engineering Teams

Healthy tension should exist between the two — coupled with mutual respect.

Adam Thomas Adam Thomas
Updated on April 24, 2024

Can Common Challenges in Project Management Be Solved Through Calculus?

Because the world moves so fast, product management is seldom a linear process. We can’t afford to let our thought processes be linear, either. Welcome to product calculus.

Anthony Corbo Anthony Corbo
Updated on April 24, 2024

What Is Product Lifecycle Management?

Product lifecycle management (PLM) is the process of maintaining and managing the performance and functionality of a product from its inception through its retirement.

Image: Shutterstock / Built In
Hal Koss Hal Koss
Updated on April 24, 2024

Eli Schwartz Talks SEO Misconceptions

SEO leader Eli Schwartz tackles SEO misconceptions in this Q&A.

Hal Koss Hal Koss
Updated on April 24, 2024

Product-Led Growth: A Guide

Slack, Zoom and Dropbox deploy it to great effect. But it’s not easy, and it’s not for everyone.

Joe Procopio Joe Procopio
Updated on April 24, 2024

Customers Don’t Want Amazing New Features. They Need Innovative Solutions.

I’ve built enough projects that flopped to know that it usually comes down to the same problem: The product was nothing more than a great collection of features.

Anthony Corbo Anthony Corbo
Updated on April 24, 2024

What Is Product Discovery?

Product discovery is a process typically undertaken by product teams, UI/UX researchers, UX designers, UI designers and company stakeholders.

Image: Shutterstock / Built In

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