Top Senior Marketing Jobs in Hartford, CT

Owns analyst and consultant relations, industry PR, named-account marketing, product positioning, marketing technology, and performance measurement for a relationship-driven fintech business. The role manages executive communications, customer advocacy, events activation, agency partners, budget, and the Events Manager. It also integrates AI into marketing strategy and workflows while partnering closely with Sales, Product, Client Partnership, and executive leadership.

Lead and scale SmithRx’s growth marketing function in the PBM industry. Build an experimentation engine, identify healthcare buyer and broker acquisition channels, manage Growth Ops and BDR teams, and develop AI-powered workflows and technical growth tools. Partner with Sales and Product to generate pipeline through direct and broker-led motions while maintaining compliance. Establish a rigorous, full-funnel culture focused on experimentation, measurement, automation, and rapid learning.

Plans and executes B2B marketing campaigns across email, social media, paid advertising, content, PR, and internal communications. Creates content, manages vendors and budgets, updates the website, coordinates digital events, tracks and optimizes campaign performance, prepares stakeholder reports, contributes to marketing strategy, and mentors junior team members.

Lead demand generation, product marketing, and growth strategy for an AI and technology company. Drive qualified pipeline through digital and performance marketing, using AI, data, experimentation, and customer-centric messaging. Partner with Sales, RevOps, Product, and executives on go-to-market initiatives, while managing a small marketing team and external partners. Optimize campaigns, attribution, reporting, and marketing operations to accelerate customer acquisition and business growth.

Drive Qompyl’s growth from beta through launch by managing acquisition funnels, organic and paid channels, lifecycle programs, experimentation, analytics, community, referrals, and partnerships. Identify performance gaps, optimize conversion and retention, and provide actionable recommendations. The role requires financial-markets fluency to market effectively to self-directed traders and investors, plus hands-on execution in an early-stage environment.

Lead execution of integrated demand generation campaigns across paid digital, email/nurture, SEO, ABM, and events. Manage paid budgets, Salesforce campaign structure, attribution and pipeline reporting, partner/vendor relationships, and martech stack. Align marketing to Sales through pipeline reviews, win-loss analysis, and account tiering. Use AI tools to scale personalization and optimize channel performance.

Lead product marketing for MongoDB's Public Sector vertical, initially focusing on U.S. federal buyers. Develop positioning, messaging, and sales enablement for regulated workloads; create content (briefs, whitepapers, case studies), enable sales and partners, coordinate with compliance/product teams on certifications, run competitive and win/loss analysis, and expand messaging to State & Local and Higher Education.

Develops and executes industry-specific B2B marketing strategies, content roadmaps, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service-line marketing, field marketing, communications, and sales enablement teams to translate buyer needs into compelling content and campaigns. Manages priorities, timelines, resources, performance measurement, and optimization while using AI-enabled marketing tools to improve research, planning, content development, and workflows.

Develops and activates industry-specific B2B marketing strategies, content, thought leadership, integrated campaigns, events, and market-facing programs. Partners with industry leaders, service line marketing, field marketing, communications, and sales enablement teams. Owns content roadmaps, campaign execution, stakeholder coordination, performance measurement, and optimization while using AI-enabled tools to improve research, planning, content development, and workflows.

Coordinate industry conferences, exhibitions, workshops, and VALD-owned events across North America. Responsibilities include managing registrations, venues, suppliers, travel, logistics, budgets, timelines, attendee communications, marketing collateral, and on-site execution. The role also supports regional campaigns, content, social media, partner marketing, stakeholder coordination, and post-event analysis while collaborating with global marketing and commercial teams.

Leads lifecycle marketing programs for multiple clients across email, SMS, push, loyalty, direct mail, and other owned channels. Develops customer journey strategies, segmentation, personalization, automation, testing, and retention initiatives. Manages client relationships, reporting, performance presentations, deliverability, compliance, and campaign optimization. Works hands-on with ESP and CRM platforms while partnering with analytics, engineering, paid media, and data teams to improve targeting, orchestration, engagement, retention, and revenue.

Own Pacaso’s lifecycle marketing strategy and execution across reactivation, prospect nurture, and owner communications. Build and manage Iterable journeys, segmentation, personalization, catalogs, templates, deliverability, and email, SMS, and push channels. Connect lifecycle systems with CRM and data infrastructure, measure conversion and revenue impact, and report results to leadership. Partner with Sales, brand, creative, analytics, and owner experience teams while using AI to improve campaign speed and performance.

Leads product marketing strategy and execution for strategic launches, including positioning, messaging, content, customer communications, sales enablement, research, and performance analysis. Partners cross-functionally with Product, Sales, Customer Success, Pricing, and Enablement teams to drive adoption and measurable outcomes. Translates complex SaaS capabilities into compelling customer narratives and manages multiple launch workstreams.

Own a portfolio of 8–12 early-stage and growth-stage consumer brand accounts. Lead senior client relationships, quarterly growth diagnostics, prioritized marketing roadmaps, measurement infrastructure, cross-channel coordination, retention and expansion efforts, renewals, and revenue growth. Manage and develop 1–2 direct reports while coaching analysts and specialists. Use proprietary AI and performance tools to maintain account strategy, client sentiment, operational compliance, and measurable outcomes.

The Director of Developer Relations & Technical Content will lead a team to expand Acquia and Drupal's reach, engaging digital leaders and marketing technologists through content, community, and evangelism.

Leads global virtual and in-person marketing events, including conferences, trade shows, employee programs, and special events. Responsibilities include strategy, logistics, communications, budgeting, vendor and contract management, KPI reporting, lead conversion analysis, and post-event optimization. The role partners across marketing, sales, HR, finance, customers, and external vendors to deliver scalable, measurable programs that strengthen the brand, generate qualified leads, and support customer engagement.

Own market and competitive intelligence, win-loss programs, buyer personas, customer research, and competitive positioning. Influence product roadmaps, packaging, differentiation, and go-to-market strategy through actionable customer and market insights. Partner with Product, Sales, Marketing, and executive teams, present findings to senior audiences, and manage complex initiatives such as pricing, packaging, market entry research, and advisory boards.

Owns the end-to-end planning, execution, and performance analysis of B2B trade shows, conferences, association programs, and partner events. Responsibilities include event strategy, budgeting, vendor negotiations, logistics, freight coordination, on-site leadership, lead capture, Salesforce reporting, sales alignment, and process improvement. The role also manages partner relationships, event inventory, promotional materials, and multiple complex projects while traveling approximately 15–20%.

The Partner Marketing Manager will drive marketing outcomes for co-branded credit card partnerships, executing campaigns, optimizing performance, and building long-term growth strategies. Responsibilities include planning, acquisition strategy, optimization, and managing partner relationships.

Own positioning, messaging, launches, and feature-release support for Acquia Source (CMS and DAM). Translate product capabilities into buyer-focused sales assets and proof points, maintain competitive coverage, partner with evangelism and demand-gen teams, and present demos publicly. Operate with an AI-first approach to strategy and execution.

Lead PLM product marketing strategy and go-to-market execution: craft messaging and positioning, drive launches and campaigns, perform competitive and market research, enable sales with assets and buyer insights, engage analysts and customers, and collaborate cross-functionally to align PLM with PTC's portfolio and industry GTM motions.

Develop and edit marketing content across web, social, earned media, advertising, blogs, guides, and collateral. Translate complex ideas into concise, engaging copy, collaborate with marketing and leadership stakeholders, support campaign strategy, optimize messaging, and extend content across multiple channels. The role requires high-volume writing, developmental editing, project coordination, creativity, and deadline management.

Owns 12twenty’s editorial engine and content strategy, creating thought leadership, reports, SEO and AEO articles, webinars, guides, website copy, email campaigns, and sales enablement materials. Manages editorial workflows, supports product launches and demand generation, repurposes content across channels, and measures engagement, search visibility, AI discoverability, and pipeline impact. The role transforms platform data, customer insights, and market trends into compelling content for employers, universities, and early-career professionals.

Manage lifecycle marketing automation programs across acquisition, nurture, conversion, onboarding, retention, expansion, and cross-sell. Build and optimize campaigns in Marketo and related platforms, handling segmentation, personalization, scheduling, QA, tracking, attribution, and troubleshooting. Collaborate with Growth, Sales, RevOps, Product, Customer Marketing, copywriting, design, and analytics teams to improve conversion, retention, pipeline velocity, customer value, and campaign ROI.

Leads strategy, planning, execution, and optimization for in-person and virtual marketing events, including trade shows, conferences, client forums, and hosted programs. Manages event budgets, logistics, vendors, agencies, project plans, communications, and cross-functional stakeholder alignment. Partners with Sales and Customer Success to support pipeline growth, client retention, advocacy, and expansion. Tracks attendance, engagement, influenced pipeline, ROI, and other performance metrics to improve event strategy and efficiency.