Top Senior Marketing Jobs in Hartford, CT

Own the voice agent go-to-market: define category narrative, drive developer adoption to enterprise deployment, lead product launches, craft positioning and battlecards, enable sales with collateral and proof points, collaborate on market and competitive intelligence, produce developer-facing content, and build repeatable AI-assisted PMM workflows.

Lead solutions marketing for voice AI use cases and verticals: craft narratives, decks, demos, battlecards, proof points, and web copy; enable sales and demand gen; measure pipeline impact and build AI-powered content production systems.

Develop and execute account-based marketing programs for strategic B2B accounts. Create personalized, multi-channel campaigns, partner with Sales to prioritize accounts and buying groups, generate and accelerate pipeline, analyze engagement and revenue results, and optimize through experimentation. Build scalable ABM playbooks and apply generative AI responsibly to research, personalization, campaign development, and analysis while validating outputs and protecting sensitive data.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Leads the marketing operations function, team, martech roadmap, lead management, CRM integrations, data architecture, campaign attribution, reporting infrastructure, and vendor governance. Partners with Revenue Operations, Analytics, IT, and Finance to maintain reliable GTM data flows, improve data quality, and support scalable revenue growth. Manages technical professionals and leads technology transformation and re-platforming initiatives.

Leads market strategy, positioning, messaging, product launches, go-to-market execution, sales enablement, thought leadership, and customer insight programs for Lumana’s AI video security platform. Partners cross-functionally with Product, Engineering, Sales, Marketing, and Customer Success to influence roadmap priorities, align teams, strengthen competitive differentiation, and drive measurable business outcomes in a high-growth startup environment.

Lead enterprise B2B product marketing for Base financial markets: define GTM roadmap, positioning, segmentation, and launches for trading, lending, and tokenization; build repeatable case-study and sales-enablement assets; run cross-functional launches; drive competitive and market intelligence; define and optimize metrics; mentor junior PMMs.

The Marketing Lead will drive execution for various marketing functions, create compelling content, run launch campaigns, manage events, and generate demand for Goldsky's fintech-focused products.

Lead and scale B2B paid acquisition across Commercial, Education, and Enterprise. Own full-funnel media strategy, campaign execution, forecasting, measurement, attribution, experimentation, and cross-functional alignment. Manage 1-2 specialists and contractors while driving performance against CAC, LTV, pipeline, and revenue goals.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

The Strategy Manager oversees the development of integrated marketing strategies, leads pre-sales processes, and engages with C-suite stakeholders to deliver results for high-value clients.

Develops proposal, pursuit, thought leadership, award, conference, project, presentation, website, and strategic communications content for an architecture and design firm. Partners with Business Development and Marketing Communications teams, interviews subject matter experts, researches and synthesizes complex information, and supports copy editing, proofreading, and quality assurance to maintain brand consistency.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Plan and execute events, webinars, and speaking opportunities to generate qualified leads; build and manage strategic partner relationships and joint-marketing programs; collaborate with Sales, Product Marketing, and Content to align messaging, track ROI, and expand partner ecosystem in target markets (e-commerce, SaaS, multi-entity businesses).

The Director of Product Marketing will lead the go-to-market strategy for Acquia Source, focusing on the launch, narrative, sales enablement, and commercial outcomes. Responsibilities include defining buyer journeys, positioning the product, enabling sales and partners, measuring success, and collaborating cross-functionally.

Manage and execute regional field marketing programs for Life Insurance Distribution, including conferences, roadshows, sponsorships, vendor coordination, event logistics, sales enablement assets, budget tracking, and cross-functional stakeholder collaboration to drive partner engagement and business growth. Heavy travel and on-site representation required.

Owns Intapp’s partner marketing strategy, sponsorship program, co-marketing campaigns, AI partnership messaging, budget, roadmap, and performance measurement. The role builds scalable partner activation frameworks, drives sourced and influenced pipeline, develops thought leadership, coordinates cross-functional stakeholders, and represents Intapp with strategic partners. It requires extensive B2B partner or alliance marketing experience, AI fluency, strong writing, budget ownership, and proficiency with modern marketing technology.

Leads growth marketing analytics for a B2B SaaS product-led growth motion. Analyzes user, account, intent, and product signals; develops activation and lead-routing strategies; optimizes conversion pathways; runs growth experiments; and manages analytics, tracking, and data workflows across Marketing, Product, Sales Operations, RevOps, and Data Engineering.

Owns TaxSys product marketing by developing positioning, value stories, ROI proof points, sales and demo enablement, client adoption programs, implementation communications, competitive intelligence, and customer proof. Partners cross-functionally with Product, Sales, Client Success, Content, and Customer Marketing to expand the platform into new markets and improve content, training, and campaign effectiveness. Requires strong strategic writing, presentations, executive communication, and evidence-based decision-making.

Build and manage Grant Street Group’s B2B content and customer marketing programs. Responsibilities include developing editorial strategy, creating thought leadership and customer stories, managing advocacy and reference programs, gathering voice-of-customer insights, partnering with executives and cross-functional teams, and measuring content performance. The role requires hands-on writing, editing, interviewing, process building, SEO knowledge, and collaboration with public-sector clients. Up to 10% travel is required.

Leads global partner marketing strategy, community engagement, and event activation for managed service provider partners. Develops scalable engagement models, partner-ready narratives, events, webinars, and toolkits; aligns regional and global stakeholders; and measures program impact on partner readiness, demand generation, customer acquisition, pipeline, revenue, and adoption of AI, security, cloud, and marketplace solutions.

Own and optimize B2B digital growth marketing across acquisition, nurture, conversion, attribution, and pipeline generation. Lead paid campaigns, SEO, website conversion, lifecycle programs, Salesforce reporting, and agency relationships. Partner with Sales, Customer Success, Product, and Marketing teams to improve lead quality, funnel performance, customer conversion, retention, and expansion. Use data, experimentation, and generative AI to translate marketing performance into actionable growth strategies.

Own demand generation, account-based marketing, integrated campaigns, funnel optimization, marketing analytics, attribution, and marketing operations. The role partners with Sales, Product, and Customer Success to generate qualified enterprise pipeline and revenue, manage Salesforce and Pardot integrations, improve lead flow and conversion, and align campaigns with healthcare technology customer needs.

Develop and execute lifecycle and retention marketing strategies for B2B mobility customers. Lead multi-channel campaigns that improve engagement, product adoption, usage, satisfaction, and retention. Collaborate with business and digital marketing stakeholders, manage campaign risks, budgets, and deadlines, and measure performance through customer, revenue, churn, and retention metrics. Use segmentation, marketing automation, analytics, and AI tools to optimize campaign effectiveness and investment.

Lead product positioning, enablement, go-to-market execution, and adoption strategy. Create messaging, sales and in-app enablement materials, run webinars and content, track product usage, and partner cross-functionally to drive adoption and revenue in investment management.