Jobs at AMINU

Develop and refine AMINU’s content strategy across channels by translating complex skincare and scientific concepts into clear, engaging communication. Build the brand’s evolving Content Brain, including voice, messaging, audience insights, prompts, examples, and channel guidelines. Use ChatGPT, Claude, Gemini, and other AI tools to create, review, test, and improve content workflows while ensuring accuracy, relevance, quality, and brand alignment.

Conduct product demonstrations, facial treatment training, and refresher sessions for salon and clinic teams across South India. Demonstrate AMINU facial protocols, support partner therapists, answer product and treatment questions, represent the brand during field visits, adapt training to team needs, and provide feedback to improve training and products. The role is based in Bangalore, includes regular travel, and requires strong skincare knowledge and practical facial treatment skills.

Own paid customer acquisition and revenue growth across Meta and Google Ads. Manage and scale ₹50 Lakhs-plus monthly budgets, optimize profitability metrics, build testing roadmaps, analyze funnels and attribution, and maintain tracking across Meta, Google Analytics, Google Tag Manager, checkout tools, and Shopify. Brief creative teams, resolve tracking discrepancies, produce actionable reports, and collaborate with creative, website, and product teams.

Engages consumers across WhatsApp, Instagram, and email; handles product, order, and skincare inquiries; identifies customer insights; creates copy and communications; builds CRM segments and journeys; supports WhatsApp, email, and SMS campaigns; conducts customer calls and basic consultations; analyzes conversion opportunities; trains AI communication bots; and contributes to upselling, retention, and campaign optimization.

Build and manage influencer relationships across Instagram, YouTube, and emerging platforms. Responsibilities include creator identification, campaign execution, content coordination, performance tracking, contract negotiation, gifting, reporting, compliance, and strategy optimization. The role collaborates with brand, content, design, PR, performance marketing, finance, and legal teams to develop authentic creator campaigns that increase awareness, engagement, and conversions.

Own and scale AMINU’s marketplace presence, especially on Nykaa, by improving search visibility, category placement, conversions, revenue, and ROI. Manage sale events and product launches while identifying marketplace growth opportunities. The role requires hands-on Nykaa experience, strong e-commerce or marketplace marketing expertise, attention to detail, and a proactive approach. Beauty, skincare, or lifestyle brand experience is preferred.

Supports intern recruitment, candidate sourcing and screening, interview coordination, offers, onboarding, employee records, HR operations, HRMS updates, compliance coordination, internal communications, engagement activities, and process improvement.

Edit short-form videos, ads, performance creatives, and social media content. Create clean cuts, multiple A/B versions, and clear storytelling while meeting consistent delivery targets of 1–2 videos daily. Follow briefs, incorporate feedback, and collaborate with senior editors and the content team. The role emphasizes retention, clarity, conversion-focused editing, attention to detail, and continuous improvement.

Write engaging digital and offline brand copy, adapting tone and style across formats and campaigns. Collaborate with content and design teams, support brand storytelling, and refine copy based on campaign learnings. The role requires strong English communication, audience awareness, and 2–3 years of digital copywriting experience. It is fully in-office in Mumbai, Monday through Saturday, with an assignment-based hiring process.

Edit performance ads, Reels, social content, and occasional brand videos focused on retention, hold rate, engagement, and conversions. Develop strong hooks, clear messaging, pacing, and A/B versions; iterate quickly based on feedback and performance. Collaborate with content, design, and founders while independently managing delivery of approximately one high-quality video daily.

Create polished performance marketing ads, social media content, and brand designs. Translate briefs into on-brand visuals, collaborate with founders and marketing, suggest improved creative approaches, incorporate feedback, manage timelines, and independently deliver high-quality work. The role requires strong design fundamentals, performance creative experience, and proficiency in Photoshop and Illustrator, with motion design and AI tool familiarity preferred.

Create premium social media content, campaign assets, product education visuals, launches, and brand communications for Instagram and other digital channels. Develop moodboards and visual directions, translate product science into engaging designs, follow social media trends, and maintain consistent visual identity. Collaborate with marketing and social media teams while applying strong judgment in typography, layout, composition, storytelling, and premium aesthetics.

Own and grow AMINU’s marketplace presence across Nykaa, Amazon, and emerging platforms. Responsibilities include listing optimization, SEO and category ranking, marketplace advertising, promotional campaigns, product launches, bundles, pricing, competitor tracking, performance dashboards, inventory coordination, logistics, and marketplace partner management. The role is in-office in Mumbai, Monday through Saturday, with 10 AM to 7 PM working hours.

Supports influencer marketing campaigns by identifying and coordinating with creators, managing product seeding and PR drops, tracking campaign metrics, monitoring social trends, and contributing ideas for brand collaborations and community growth. The role involves working with UGC, regional, YouTube, and category-specific creators while coordinating multiple campaigns with the marketing team.

Support business development and key account management for AMINU’s professional skincare channel. Build relationships with salons, clinics, and beauty professionals; assist with partner acquisition, onboarding, account nurturing, sales planning, trainings, product launches, and partner activations. Track partner performance, identify growth opportunities, and collaborate with founders, training, KAM, and operations teams. Pan-India travel is mandatory.

Create and edit in-house skincare content end-to-end, including shooting, storytelling, hooks, pacing, and retention-focused editing. Collaborate with design, content, influencer, and external stakeholders to develop repeatable content formats and systems. Stay informed about skincare products and ingredients, contribute original ideas, and work hands-on in an in-office environment.

Coordinate skincare production at a Gujarat manufacturing facility, including batch scale-up, raw material dispensing, inventory forecasting, scheduling, documentation, quality controls, and issue resolution. Serve as the liaison between the manufacturing partner and internal R&D, QC, and operations teams. Support trials, post-production checks, corrective actions, and continuous process improvement while maintaining formulation, SOP, regulatory, and quality standards.

Acquire and onboard salon, clinic, and professional beauty partners while managing key accounts and sales pipelines. Build relationships with salon owners, clinic leaders, and dermatologists; drive repeat orders, product adoption, and partner performance. Conduct meetings, presentations, field visits, trainings, and engagement events, support partner marketing, identify market opportunities, and expand the brand across assigned geographies while meeting sales targets.

Lead AMINU’s visual identity and creative direction across social media, website, and campaigns. Develop concepts from moodboard to final output, ensure premium and consistent storytelling, collaborate with marketing, content teams, and the co-founder, and mentor designers and copywriters. The role requires strong expertise in visual composition, product imagery, lighting, textures, copy, and premium skincare aesthetics, with the ability to balance creative quality and execution speed.

Develop and reformulate skincare products from concept through commercialization. Design and interpret lab trials, stability and compatibility studies, troubleshoot formulations, select and source ingredients, maintain regulatory and quality documentation, and research emerging ingredients and formulation trends. The role requires hands-on cosmetic or personal care laboratory experience, collaboration with the founder, and full-time onsite work in Mumbai.