Product Management Articles

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Mae Rice Mae Rice
Updated on April 10, 2025

What Is a Platform, Anyway?

It’s Facebook. It’s Airbnb. It’s B2B software. It’s ... everything?

What Is a Platform, Anyway?
Hal Koss Hal Koss
Updated on April 10, 2025

Community-Led Growth Is Taking Tech by Storm

These startups encourage connections — not just transactions.

Community-Led Growth Is Taking Tech by Storm
Jeff Link Jeff Link
Updated on April 10, 2025

7 Growth Lessons From Instagram Founder Kevin Systrom

Stay lean, but don’t starve yourself.

7 Growth Lessons From Instagram Founder Kevin Systrom
Adam Calica Adam Calica
Updated on April 10, 2025

How to Build and Structure a Great Product Team

The most successful product teams are structured in ways that meet the unique needs of their users, markets and businesses.

How to Build and Structure a Great Product Team
Nona Tepper Nona Tepper
Updated on April 09, 2025

Can More Deadlines Make Product Development Less Stressful?

To fight burnout, Basecamp abolished project deadlines. Then they brought them back — with much better results.

Can More Deadlines Make Product Development Less Stressful?
Adam Calica Adam Calica
Updated on April 08, 2025

How These Companies Capture — and Leverage — the Voice of the Customer

These 18 experts give us advice on how to best capture the Voice of the Customer.

How These Companies Capture — and Leverage — the Voice of the Customer
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Mae Rice Mae Rice
Updated on April 08, 2025

How to Market Confusing, Technical Products

Step 1: Give customers something specific — and amazing — to talk about.

How to Market Confusing, Technical Products
Adrienne Teeley Adrienne Teeley
Updated on April 08, 2025

Inside PerkSpot’s ‘Catalyzing Moment’ of Growth

PerkSpot offers something job-seekers and employers want: an antidote to modern economic woes and the Great Resignation blues. Here’s how the company is preparing for 2022.

Inside PerkSpot’s ‘Catalyzing Moment’ of Growth
Jeff Link Jeff Link
Updated on April 08, 2025

7 Tips for Writing Great Product Requirements Documents

It’s your shot at selling stakeholders on your vision. Don’t waste it.

7 Tips for Writing Great Product Requirements Documents

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