Product Management Articles

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Nick Babich Nick Babich
Updated on April 20, 2024

Solve Any Product Problem With the Design Thinking Framework

Design thinking is a human-centric problem-solving framework that helps teams find solutions that work. Your team can use it to overcome any challenge you may face.

Matthew Urwin Matthew Urwin
Updated on April 20, 2024

What Is Design Thinking?

Design thinking is a process that refocuses a company’s energy on the consumer rather than the product.

Image: Shutterstock / Built In
Nick Babich Nick Babich
Updated on April 20, 2024

How to Design Products for a Distracted World

We live in a world filled with distractions. Build your products to meet users where they live.

Lukas Oppermann Lukas Oppermann
Updated on April 20, 2024

Solving UI Problems: Precision

How precise is too precise?

Jeff Link Jeff Link
Updated on April 20, 2024

Why Design Maturity Is All About Culture

Industry leaders are proving that design isn’t just for designers anymore.

Jeff Link Jeff Link
Updated on April 20, 2024

Dating During COVID: How Dating Apps Evolved in the Age of Social Distancing

Are users still looking for romance and long-term commitment? Maybe. But many just want an escape.

Nick Babich Nick Babich
Updated on April 20, 2024

Customer Journey Map: How to Really Get Inside a Customer’s Head

Understanding a product from the customer’s point-of-view is crucial to driving both adoption and retention. The customer journey map is a powerful tool to do just that.

Rubens Cantuni Rubens Cantuni
Updated on April 20, 2024

Why the COVID-19 Era Is a Big Opportunity for Product Designers

​​​​​​​We can help make products that assist urgent isolation efforts and will also benefit society when we come out of this crisis.

Ellen Glover Ellen Glover
Updated on April 20, 2024

When It Comes to a Positive UX, Engagement Isn’t Everything

Moving beyond what clicks, swipes and minutes can do for a user.

Brian Nordli Brian Nordli
Updated on April 20, 2024

Adobe’s Approach to Accessibility? Everyone’s Responsible.

Tech companies often see accessibility as a compliance issue. At Adobe, it’s a fundamental part of good design.

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