Expert Contributors Articles

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Afroz Chakure Afroz Chakure
Updated on March 20, 2025

What Is Decision Tree Classification?

A classification tree is a type of decision tree used to predict categorical or qualitative outcomes from a set of data observations.

Image: Shutterstock / Built In
Przemek Chojecki Przemek Chojecki
Updated on March 20, 2025

How to Develop a Clear Data Science Strategy for Your Business

Acquiring data is easy nowadays. To make it useful, though, you need to develop a coherent plan for data usage.

How to Develop a Clear Data Science Strategy for Your Business
Nate Guggia Nate Guggia
Updated on March 20, 2025

Ask More Questions

A curious person’s guide to learning and connecting across an organization.

Ask More Questions
Przemek Chojecki Przemek Chojecki
Updated on March 20, 2025

Why GPT-3 Heralds a Democratic Revolution in Tech

Although the GPT-3 machine learning model isn’t revolutionary from an algorithmic perspective, it will still usher in a new era of human-machine interactions.

Why GPT-3 Heralds a Democratic Revolution in Tech
Phanish Puranam Phanish Puranam
Updated on March 20, 2025

Is Your Boss Actually an Algorithm?

Algorithmic management represents a fundamental shift in how organizations function, but they can’t replace the human element. Here’s how to tell if your boss is really an algorithm. 

Image: Shutterstock / Built In
Will Pearson Will Pearson
Updated on March 20, 2025

The Secret to Better Email Marketing

Email marketing is all about personalization, but that doesn’t mean you have to do everything from scratch every time. Instead, use templates to improve your process.

The Secret to Better Email Marketing
Tissa Richards Tissa Richards
Updated on March 20, 2025

Don’t Let Investors Waste Your Time

Just because an investor agrees to meet with you doesn’t mean they’ll give you a check. As a founder, your job is to figure out who will and not let pointless meetings take up your valuable time.

Don’t Let Investors Waste Your Time
Tissa Richards Tissa Richards
Updated on March 20, 2025

Innovative Teams Share a Trait — Safety

A company culture that allows your team to experiment and fail is crucial to your long-term growth. As a leader, your job is to create a space that fosters that kind of creativity.

Innovative Teams Share a Trait — Safety
Nick Babich Nick Babich
Updated on March 20, 2025

4 Key UX Research Techniques

Good research forms the backbone of the UX design process. Here are four essential techniques that will get you inside the user’s head.

4 Key UX Research Techniques
Tissa Richards Tissa Richards
Updated on March 20, 2025

Don’t Make This Easily Avoidable Mistake in Your Investor Pitch

Despite knowing their product inside and out, a lot of founders faceplant when it comes to investor pitches. If you want to maximize your chances at funding success, you need to tailor your message to the audience.

Don’t Make This Easily Avoidable Mistake in Your Investor Pitch