Top Marketing Jobs in Peoria, IL

Leads measurement and product marketing for eight enterprise AI platforms. Builds shared KPI, taxonomy, scorecard, data-quality, and value-realization frameworks; translates usage and outcome data into executive insights and investment guidance. Oversees positioning, internal launches, campaigns, enablement, adoption, and audience segmentation. Partners across product, engineering, data, communications, and business teams while building and managing teams responsible for analytics, marketing, and communications.

Own global marketing strategy and organization, including positioning, brand leadership, product marketing, content, demand generation, and go-to-market execution. Partner with Sales, Product, and Customer teams to drive pipeline and revenue growth, particularly in North America. Build an 18-month roadmap, lead rebranding and repositioning initiatives, strengthen analyst and client relationships, and transform demand generation into a demand creation engine while leading a team of 20 or more.

Own sales enablement and product marketing for cybersecurity and AI resilience solutions. Responsibilities include developing positioning and messaging, creating sales collateral, leading sales onboarding and certification programs, supporting product launches, partnering with Product and Sales, gathering field feedback, and measuring enablement effectiveness. The role translates complex technical capabilities into clear, compelling, sales-ready content and training.

Own clinic communications, customer case studies, engagement programs, pet-parent educational content, partner resources, and scalable content processes. Collaborate with Product, Customer Success, Growth, sales, veterinary experts, and external partners to create and distribute content across products and marketing channels. Manage video production, vendors, budgets, editorial workflows, and performance measurement while strengthening Vetcove’s brand presence.

Lead end-to-end strategy and execution for conferences, trade shows, sponsorships, and ancillary events. Manage logistics, budgets, vendors, booth experience, speaker submissions, and onsite operations. Align events with sales and marketing priorities, capture and route leads, measure event KPIs and ROI, and travel regularly for onsite execution.

Implement and optimize cross-channel marketing campaigns using Braze and data warehouse integrations. Build complex journey flows, dynamic templates (Liquid), audience segmentation, and QA campaigns. Collaborate with marketing and engineering to validate data, ensure compliance (SMS/email), and scale personalized lifecycle messaging.

Own the paid performance marketing portfolio for Engine’s B2B Travel product, including strategy, execution, measurement, and channel expansion across search, social, programmatic, CTV, audio, and emerging platforms. Drive efficient customer acquisition, sign-ups, and first bookings while optimizing ROAS and LTV:CAC. Lead creative testing, attribution and measurement partnerships, performance reporting, lifecycle handoffs, and AI-enabled workflows.

Leads product marketing strategy across Engine’s product lines, owning launches, positioning, messaging, release communications, campaigns, enablement, and measurable market momentum. Manages a verticalized product marketing team, builds scalable launch systems and AI-enabled workflows, analyzes adoption and funnel data, and drives cross-functional alignment across product, growth, brand, and engineering.

Own the growth strategy for Engine’s partner ecosystem, driving adoption, engagement, distribution, and revenue across travel, card, API, platform, and supply partnerships. Build channel and referral programs, expand Engine X distribution, increase API and OBT adoption, deepen hotel, airline, and car rental relationships, and develop the team, playbooks, enablement, tiering, and systems needed to scale partnerships efficiently.

Own acquisition and GMV growth for Engine X, a business credit card product. Build scalable acquisition programs across paid, lifecycle, partnerships, sales-assist, content, and organic channels. Lead experimentation, positioning, analytics, cross-functional collaboration, and AI-enabled growth initiatives. Establish the acquisition model, identify high-performing channels, guide investment decisions, and help scale the growth team and infrastructure.

Own marketing campaign operations, including email, webinar, and event execution; maintain Salesforce and Customer.io data quality; administer marketing automation and workflow tools; build Liquid-based email modules; manage lead routing and cross-system data synchronization; support reporting and dashboards; and improve attribution and operational processes. Partner with growth, sales, and revenue operations teams to drive accurate, scalable campaign execution and pipeline growth.

Own the global partner marketing strategy for ReversingLabs, developing joint campaigns, co-branded assets, demand-generation programs, and partner enablement across global regions. Manage MDF and co-op funding, measure partner-sourced and partner-influenced pipeline, and report program returns. Collaborate with field marketing, sales, alliances, technology partners, hyperscalers, and distributors to build scalable campaigns and strengthen partner revenue contribution.

Leads growth design for Zapier’s top-of-funnel experiences, owning visitor-to-lead journeys, conversion rate optimization, SEO, information architecture, and high-velocity A/B experimentation. Designs lead-capture workflows, extends web and email design systems, uses AI tools to accelerate prototyping and variant generation, and partners with marketing, brand, engineering, revenue operations, and data teams. Mentors designers and establishes growth design practices focused on acquisition, conversion, activation, and measurable business outcomes.

Leads end-to-end marketing strategy and execution for Commercial and Corporate Banking, including client acquisition, retention, product adoption, digital campaigns, ABM, sales enablement, events, analytics, optimization, budgeting, and regulatory governance. Partners with senior banking, sales, data, and digital stakeholders to develop value propositions, integrated marketing plans, and measurable growth initiatives in a regulated B2B financial services environment.

Own end-to-end field marketing programs, including customer events, executive briefings, lunch-and-learns, regional ABM campaigns, and localized messaging. Manage budgets, vendors, logistics, content, and cross-functional partnerships with sales, customer success, content, and product marketing. Measure pipeline influence, engagement, and account penetration, using performance insights to improve future programs and generate qualified pipeline. Travel 40–50% of the time.

Manage presales deliverables and develop client-specific marketing solutions for Zeta’s programmatic advertising platform. Partner with sales, product, data, and subject-matter experts to create proposals, narratives, presentations, sales collateral, thought leadership content, and proposal frameworks. Apply programmatic advertising, audience targeting, data, and identity expertise to client recommendations while coordinating multiple projects and maintaining high-quality deliverables.

Own product marketing for DNSid, an AI agent identity platform. Lead positioning, messaging, personas, competitive intelligence, sales enablement, pricing and packaging support, product launches, customer proof points, and go-to-market strategy. Partner with Product, Engineering, Business Development, Developer Relations, and Communications to translate technical innovation into customer value, gather market insights, and accelerate enterprise, developer, and ecosystem adoption.

Own referral and lifecycle marketing strategy, product-led growth, user engagement, lifetime value, and profitable growth. Lead offer economics, analytics, P&L ownership, product and pricing strategy, direct-to-consumer marketing, and customer experience development. Recruit and manage a high-performing growth team while partnering across Product, IT, Sales, Operations, and Finance. Drive business requirements, credit-risk analysis, project execution, strategic decisions, and performance improvement.

Leads AI and transformation initiatives across global Marketing Operations, including predictive scoring models, agentic workflows, intelligent automation, governance, and responsible AI adoption. The role combines hands-on model and automation delivery with strategy, process redesign, change management, training, stakeholder engagement, and feature governance. It also manages a small team and partners with Data & AI, Campaign Operations, and Technology Strategy teams.

Owns day-to-day administration, monitoring, governance, integrations, data quality, and QA across the marketing technology stack. Manages Pardot, Salesforce, ABM, analytics, middleware, APIs, tracking infrastructure, permissions, workflows, vendor releases, and system audits. Maintains integration standards, UTM taxonomy, attribution tracking, and regression testing. Evaluates new tools, reduces technical debt, and uses AI-assisted workflows to improve operational efficiency. The role is hybrid in Austin, with limited remote eligibility in specified U.S. states.

Leads OppFi’s lifecycle and brand marketing strategy across acquisition, retention, repayment, servicing, and collections. Owns omnichannel communications through Braze, lifecycle KPIs, brand standards, creative direction, customer insights, and go-to-market strategy. Manages and mentors lifecycle marketing, design, and marketing technology teams while partnering cross-functionally with Product, Data, Engineering, Operations, Legal, Finance, and executives. Drives experimentation, optimization, customer experience, and responsible marketing within a regulated FinTech environment.

Execute Bloom Credit’s B2B marketing engine across ABM, content, social media, events, sales enablement, and digital channels. Manage HubSpot workflows and data hygiene, maintain marketing assets and partner toolkits, coordinate trade shows, webinars, newsletters, and collateral, track competitor activity, reconcile marketing expenses, and report weekly on website, traffic, conversion, and campaign metrics.

Lead partner marketing strategy and execution to drive sourced and influenced pipeline. Manage MDF, co-marketing, ABM-aligned partner programs, enablement assets, partner engagement, and measurement in collaboration with demand generation, field marketing, and partner teams.

Leads OneImaging’s engagement marketing and operations to increase radiology service utilization. Builds data-driven, multichannel campaigns; manages marketing technology infrastructure, including Braze; uses eligibility, authorization, and claims data to target members; partners with Product, Engineering, Customer Success, and Member Services; and continuously optimizes creative and campaign performance. The role also contributes leadership, team building, and healthcare marketing innovation.

Own demand-generation campaign content from anchor assets through landing pages, nurture emails, ads, events, social, video, case studies, SEO, and AEO. Partner with Demand Generation, Product Marketing, Sales, and Events to create audience-specific messaging for technical B2B buyers in regulated markets. Manage editorial publishing, maintain proof libraries, measure conversion and pipeline impact, and develop campaign video content in a remote, fast-growing startup environment.