The Marketing Analytics Manager will analyze marketing campaign performance, attribution data, and budget allocation strategies. They will design tests, implement marketing technologies, and collaborate with multiple teams to drive insights and improvements in financial solutions offered by Empower.

As a Senior Performance Marketing Manager, you will lead Paid Social campaigns focused on acquiring new customers cost-effectively. Responsibilities include campaign management, data analysis, and overseeing creative project processes. You'll work on A/B testing and develop new advertising concepts to enhance effectiveness.