Top Senior Marketing Jobs in Hampton, VA

Lead product launches, messaging, and sales enablement for enterprise B2B SaaS. Create positioning, battlecards, and objection-handling guides; use Gong and buyer insights to arm sales. Track enablement adoption and launch readiness while coordinating cross-functional stakeholders and iterating post-launch.

Lead positioning, messaging, analyst relations, and strategic sales enablement for an AI-driven enterprise software company. Translate complex technical capabilities into executive-facing content, support enterprise sales and partner GTM, influence product strategy through market insights, and build thought leadership across analysts and industry channels.

Execute integrated marketing and corporate communications: press releases, awards, social media, content, executive communications, media relations, analytics, vendor coordination, newsroom and editorial calendar management, and cross-functional alignment to strengthen brand and visibility.

Own go-to-market strategy, messaging, and sales enablement for product launches to drive new-customer revenue. Partner with sales and demand generation, build competitive intelligence and persona-led positioning, use customer and sales data to refine messaging, and measure impact on pipeline and conversion.

Lead end-to-end growth initiatives targeting developer audiences across organic social, paid acquisition, SEO, lifecycle email, partnerships, and influencer channels. Design experiments and campaigns, analyze performance, iterate on funnel conversion, shape developer-focused brand positioning, and leverage AI tooling and automation to scale acquisition and pipeline.

Lead end-to-end product launches for the enterprise segment of KBFr, owning positioning, go-to-market strategy, sales enablement, competitive intelligence, and post-launch performance. Build enterprise-grade messaging, run customer research, enable sales with practical assets, and establish repeatable launch processes while working cross-functionally across product, sales, and marketing in a globally distributed environment.

Senior leader responsible for enterprise acquisition marketing strategy and serving as CMX's strategic representative to the ACA segment. Leads acquisition planning, creative and communications, campaign operations, and local market/sales support. Mobilizes cross-functional CMX experts, oversees campaign execution across channels, ensures compliance, drives performance measurement and forecasting, and builds trusted relationships with segment leaders to align marketing to business growth targets.

Define end-to-end marketing strategy for BTC Inc.'s live events portfolio, including positioning, audience targeting, campaign architecture, and messaging. Produce clear, delegable strategy briefs, conduct competitive and audience research, track performance data to refine campaigns, and align cross-functionally with events, growth, content, social, and sponsorship teams.

Lead and execute Legalist's end-to-end marketing function: define integrated strategy, own brand and communications, manage content and website, support business development with pitch materials, measure KPIs, and partner with leadership and external vendors to elevate visibility and growth.

Lead and scale ABM strategy and execution across B2B clients, architecting playbooks, intent and account scoring, multi-channel orchestration, and measurement. Manage platform implementations (6Sense/Demandbase), integrate with Martech, collaborate cross-functionally, present to clients, and mentor team members to drive pipeline and revenue.

Own product marketing for Boulevards enterprise, multi-location segment: define ICP and positioning, build upmarket narrative and sales enablement, support strategic deals, and influence product strategy through structured buyer insights to drive win rates and platform adoption.

Lead and execute data-driven demand generation campaigns for U.S. Public Sector and UK Government/Healthcare. Manage paid media (LinkedIn, Google Ads), HubSpot nurture programs and landing pages, WordPress site/SEO, analytics, partner co-marketing, and ABM initiatives. Collaborate with Sales, Product Marketing, and regional teams to drive pipeline, optimize funnels, and report on performance while testing new channels to improve conversion and revenue contribution.

Lead solutions marketing for financial-crime risk management SaaS: craft messaging and positioning, build solution-to-market plans, create sales collateral and thought leadership, run multi-touch campaigns, set KPIs and track performance, collaborate with product, sales, and analysts to drive adoption and pipeline.

As the Director of Product Marketing, you will define messaging, positioning, and sales enablement for Cogent's AI-driven cybersecurity solutions, targeting and engaging enterprise buyers effectively.

Lead client relationships, oversee delivery teams, manage project lifecycles, and drive digital marketing strategy (SEO, PPC, social, email). Mentor account managers, ensure on-time/on-budget delivery, report performance, and identify growth and optimization opportunities.

Lead retention strategy and execution for a portfolio of eCommerce/DTC brands, creating high-converting email and SMS campaigns, building lifecycle automations, analyzing performance metrics, advising clients, and collaborating with design and account teams to improve CLV and repeat purchase rates.

The Vice President, Growth and Marketing leads and optimizes the marketing organization, focusing on customer acquisition, retention, and performance metrics. They collaborate across teams to align marketing with business goals, drive experimentation, and manage financial models for growth performance.

The Marketing Director will lead viral marketing campaigns across web, social media, and news outlets, enhancing QED's online presence.

The Senior Business Systems Analyst - Marketing Technology bridges business processes with technical execution, translating business requirements into functional specifications while collaborating with product management and engineering teams.

Own strategy and performance of the B2B SaaS website: define persona-driven journeys, set standards and roadmaps, direct dev and design execution, run A/B and multivariate testing, optimize SEO/AEO/GEO and structured data, measure and report KPIs, and align web experience with product, marketing, demand gen and sales to drive pipeline and revenue.

The Senior GEO & Content Strategist will manage and execute SEO initiatives across client portfolios, produce AI-driven content, build pages in CMS, and drive operational excellence while collaborating with various teams in a fast-paced environment.

Own and execute end-to-end demand generation and ABM programs to drive qualified pipeline and revenue for healthcare procurement and payment solutions. Build multi-channel campaigns, manage marketing automation and Salesforce integration, own lead scoring/attribution and funnel analytics, and align closely with Sales, Product, and Customer Success to accelerate opportunities and improve conversion.

Drive product go-to-market strategies for Wiz's cloud security offerings, creating messaging, launching features, and enabling sales teams.

Lead go-to-market for Actian's vector, embedded edge, and multi-model databases across net-new acquisition and cross-sell. Own positioning, monthly launches, field enablement, MOFU/BOFU content, and global event/analyst/PR enablement. Coordinate across product, web, design, sales enablement and demand generation to drive pipeline and expansion.

The SEM Senior Account Manager will develop and execute SEM strategies, manage PPC campaigns, analyze performance data, and lead a team.