Top Senior Marketing Jobs in Columbus, OH

Develop and execute product marketing strategies, including positioning, messaging, market research, competitive analysis, launches, adoption, and sales enablement. Partner with Product, Sales, Customer Success, and Marketing teams to translate technical capabilities into customer-focused value propositions. Analyze pipeline, campaign, and customer insights to optimize conversion and support revenue growth. Lead cross-functional alignment, manage marketing plans and deliverables, and ensure adherence to internal processes and quality standards.

Lead Hollisters influencer, creator and affiliate marketing strategy and execution across campaigns, advocacy programs, and partnerships. Manage a team of four, partner cross-functionally and with agencies, track budgets and performance, represent brand at shoots/events, and integrate creator content into broader brand and media strategies.

The Product Marketing Manager will execute go-to-market strategies, write product materials, assist in product development, and research user needs. They will become product experts and understand market trends.

The Director leads the upstream commercial strategy for Telix's PSMA imaging portfolio, focusing on market evolution and lifecycle management. They oversee cross-functional alignment, competitive intelligence, and the execution of high-impact initiatives while ensuring that commercial strategies support product development and market access needs.

Lead Joist’s full-stack marketing strategy across acquisition, brand, product marketing, lifecycle, and go-to-market. Own growth, revenue, retention, experimentation, measurement, budget allocation, and the launch of Joist+. Build and lead a high-performing marketing team while partnering with Product, Growth, Data, Support, and central Marketing. Drive measurable customer and revenue outcomes across web and mobile product-led growth channels.

Lead co-marketing and alliance programs with strategic partners (AWS, Microsoft, Shopify, SAP). Translate partner GTM into joint demand-gen, messaging, MDF management, enablement materials, event/marketplace participation, and performance reporting to drive partner-sourced pipeline.

Own day-to-day strategic relationships for CPG clients across DTC, retail media, and Amazon ecosystems. Lead client calls, develop performance narratives, identify cross-channel growth opportunities, coordinate paid, SEO, content, influencer, and creative teams, and advise on channel mix and investment allocation. Support quarterly strategy, renewals, and service expansion while driving client retention, revenue growth, and team development.

Lead BetterHelp’s organic brand and distribution strategy across social, creators, partnerships, community, long-form content, PR amplification, and emerging channels. Build audience-first channel strategies, creator relationships, cultural activations, international distribution, measurement frameworks, compliance systems, and AI-assisted workflows. Manage and mentor a growing team, budgets, agencies, and partners while connecting organic, earned, and paid distribution to expand brand relevance and reach.

Own product marketing for Tempo’s Atlassian Marketplace suite and connect multiple products to its flagship platform and Strategic Portfolio Management narrative. Develop multi-product messaging, persona and industry positioning, pricing and packaging support, PLG go-to-market programs, launch frameworks, sales enablement, competitive materials, and growth campaigns. Partner with Product, Finance, Growth, and Partner Marketing, conduct customer research, influence roadmaps, and use AI tools to improve research and content workflows.

Lead 0->1 B2B growth by designing scrappy, data-driven distribution plays and high-velocity experiments across acquisition, activation, and retention. Own the AEO narrative, run creative growth hacks (benchmarking tools, scraping, competitor analysis), operationalize founder-led thought leadership, build the growth tooling stack, and measure attribution to drive lead quality and conversions.

Own Vertiv’s software portfolio marketing strategy, including positioning, messaging, go-to-market plans, launch frameworks, persona development, sales enablement, and market intelligence. Unify software capabilities across controls, monitoring, digital services, and platforms into a cohesive narrative. Partner with product, engineering, sales, communications, brand, and regional marketing teams, present strategy to senior leadership, and build scalable marketing processes for a growing software business.

Leads SandboxAQ’s global marketing events and thought-leadership program, overseeing approximately 40 annual virtual and in-person events. Responsibilities include developing event strategy, managing vendors and logistics, owning budgets and infrastructure, generating and measuring leads and pipeline through Salesforce and Marketo, reporting performance, and coordinating with Sales, executives, marketing teams, agencies, and external partners. The role also manages event materials, shipping, swag, inventory, and scalable processes.

Lead end-to-end lifecycle marketing for new-user growth across email, push, in-app, and SMS. Develop strategy, segmentation, testing frameworks, and campaign roadmaps; partner with Data Science, Product, and Creative to personalize and scale programs using automation and AI. Execute experiments, optimize performance, and present results to senior leadership.

The Senior Product Marketing Manager owns platform messaging, leads product launches, collaborates on sales enablement, and conducts market research using AI tools to enhance performance and outcomes.

Own marketing operations infrastructure across HubSpot, CRM architecture, marketing automation, attribution, reporting, SEO, integrations, and martech evaluation. Optimize full-funnel conversion, lead scoring, lifecycle management, marketing-to-sales handoffs, and campaign performance across sales-led and product-led growth motions. Build dashboards, workflows, documentation, and AI-driven automations while partnering with sales, marketing, creative, development, and revenue operations teams.

The Content Creator leads a copywriting team to develop the brand voice and strategy for The Lucky Foundation, ensuring alignment with its mission. Responsibilities include team management, content quality control, and collaboration across departments.

Leads integrated marketing, advertising, brand management, and enterprise customer experience strategy for the airport authority. Oversees multichannel campaigns, paid media, creative development, agency and vendor relationships, budgets, performance measurement, customer insights, brand standards, and traveler service improvements. Provides leadership and coaching to staff and external partners while coordinating cross-functional initiatives.

Define and execute the market strategy for UserTesting’s AI solutions. Own positioning, messaging, value propositions, go-to-market plans, sales enablement, customer and buyer research, competitive differentiation, thought leadership, and market feedback loops. Translate complex AI workflows and human-judgment applications into compelling solutions for technical enterprise buyers, while influencing product and company strategy through cross-functional leadership.

Own product marketing for Tempo’s enterprise Strategic Portfolio Management and AI-native platform. Develop persona- and industry-specific messaging, positioning, narratives, launches, go-to-market programs, sales enablement, competitive materials, and partner marketing. Partner with Product, Finance, Sales, Growth, and Partner Marketing teams on pricing, campaigns, customer research, launch frameworks, and roadmap influence. Use AI tools to improve research, analysis, content production, and marketing workflows.

Leads marketing operations, lifecycle campaign infrastructure, and Dev & Deployment teams. Owns automation workflows, data architecture, campaign delivery across email, SMS, and push, platform integrations, QA, reporting, compliance, and experimentation. Partners with Product, Data, Engineering, and Marketing Technology to build scalable, personalized patient communications and apply AI-driven optimization.

Leads Marketing Operations systems, processes, campaign and email execution, events, budgets, marketing technology, data governance, lead routing, workflow standardization, reporting, and AI-enabled efficiency improvements. Manages cross-functional coordination, operational performance, vendor relationships, and team development while ensuring reliable campaign delivery and continuous process improvement.

Lead end-to-end go-to-market planning and execution for major product and feature launches. Drive NPI process improvements, create launch assets and executive communications, enable sales and CS, coordinate cross-functional stakeholders, and standardize launch frameworks to improve speed, quality, and adoption.

Lead product marketing for Coinbase Prediction Markets: research customer segments, develop growth and go-to-market strategies for events and feature launches, execute campaigns across channels, measure performance, and envision product-led uses of prediction markets.

Leads global performance marketing across North America, Europe, and APAC, owning a multimillion-dollar paid media budget and growth outcomes. Responsibilities include channel strategy, budget allocation, campaign optimization, creative testing, analytics, attribution, marketing mix modeling, incrementality testing, and performance reporting. Manages and develops a performance marketing team, partners cross-functionally, monitors platform trends, and identifies new acquisition opportunities while balancing short-term efficiency with long-term brand growth.

Own go-to-market for Trackforce product portfolio: develop positioning and messaging, lead end-to-end product launches, enable Sales and Customer Success with assets and training, track adoption and launch KPIs (including Pendo), and run voice-of-customer research to inform Product and GTM strategy.