Top Senior Marketing Jobs in Columbus, OH

The Lead Partner Marketing Manager will develop and execute marketing strategies for partnerships, manage relationships with key technology allies, and oversee partner marketing initiatives at Dynatrace.

Lead local marketing strategy and execution to drive awareness and leads. Translate priorities into roadmaps, manage campaigns and agent/channel initiatives, oversee product/program communications, ensure compliance with Legal/Compliance, monitor performance, and manage a team of 3-5 cross-functional marketers.

Lead integration of wealth management product marketing into Chase consumer channels. Develop positioning, messaging, and merchandising strategies for branches and financial centers; drive campaign strategy and execution; coordinate cross-functionally; oversee research, competitive intelligence, and field enablement to increase wealth management penetration.

Lead segment-specific marketing strategy and go-to-market planning to drive adoption, growth, and retention of priority Commercial Banking product solutions. Coordinate cross-functional GTM plans, develop messaging and content for buyer journeys, manage multi-channel campaigns, and deliver measurable business outcomes.

Lead channel strategy, performance analysis, and optimization for owned digital channels. Diagnose LOB performance, run root-cause analyses, build optimization frameworks and playbooks, partner cross-functionally, drive AI/automation adoption, and present executive-ready recommendations to improve ROI and customer experience.

Lead end-to-end marketing analytics for client campaigns: audience targeting, test design, execution, reporting, forecasting, modeling, and insight generation. Partner with stakeholders to define strategy, build data pipelines, write transformation logic, and deliver actionable visualizations to drive business decisions.

Lead channel strategy, performance analysis, and optimization for owned digital channels (web, mobile, email). Diagnose LOB performance, create optimization frameworks and governance, drive experimentation and AI/automation adoption, produce executive-ready recommendations, and partner cross-functionally to improve ROI and customer experience.

Lead planning, execution, QA, and optimization of large-scale programmatic paid media campaigns using manual and automated methods. Mentor junior staff, manage budgets and pacing, troubleshoot delivery issues, implement automation and reporting, ensure compliance, and present performance insights to stakeholders.

Support day-to-day execution, tracking, and governance of Marketing AI POCs and pilots. Maintain trackers, statuses, dependencies, and documentation; coordinate working sessions; identify and escalate risks; produce executive-ready status updates and dashboards; manage sandbox intake and approvals; partner with Technology, Data/Analytics, Legal/Compliance, Privacy, Controls, and Risk to deliver responsible AI-driven marketing innovations.

Lead Chase Auto content marketing strategy across search, social, and AI-driven platforms. Build and manage a high-performing content team, map content across the customer journey, drive organic visibility, oversee creative direction, manage influencer and affiliate programs, set KPIs/OKRs, and report results to senior leadership while ensuring compliant, scalable content operations.

Lead and scale B2B paid acquisition across Commercial, Education, and Enterprise. Own full-funnel media strategy, campaign execution, forecasting, measurement, attribution, experimentation, and cross-functional alignment. Manage 1-2 specialists and contractors while driving performance against CAC, LTV, pipeline, and revenue goals.

Own and optimize the end-to-end marketing technology stack: roadmap, tool selection, implementations, integrations, documentation, governance, and performance metrics. Partner with IT, Sales Ops, Analytics, and Legal to ensure data flows, adoption, and ROI while supporting onboarding and ongoing optimization.

The Senior Director of Product Marketing will lead the product marketing strategy, focusing on positioning, messaging, and differentiating ReversingLabs' cybersecurity solutions, while managing a cross-functional team and integrating AI tools for efficiency.

Lead and execute Sprout's full-funnel digital marketing strategy across web, paid media, and lifecycle. Manage a multi-disciplinary team, large paid budgets, forecasting, attribution, experimentation frameworks, and cross-functional integration to drive pipeline, revenue, and customer growth for both sales-led and self-serve motions.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Drive market, competitor, and customer research to assess opportunities; design and launch offers, campaigns, and partnerships using test-and-learn methods; execute cross-channel marketing across digital, branch, and advisor channels; evaluate campaign effectiveness and recommend optimizations; work cross-functionally with Insights, Product, Decision Science, and Finance.

Lead and optimize the onboarding experience for new Business Banking deposit clients across email, direct mail, ads, landing pages, and digital nudges. Drive early activation of key setup behaviors, build personalization and test-and-learn measurement with Analytics, and partner with Product, Digital, Creative, Technology, and Risk/Compliance to ensure compliant, customer-forward execution while managing a team.

The Director of Product Marketing will lead the go-to-market strategy for Acquia Source, focusing on the launch, narrative, sales enablement, and commercial outcomes. Responsibilities include defining buyer journeys, positioning the product, enabling sales and partners, measuring success, and collaborating cross-functionally.

Lead execution and optimization of multi-channel ABM programs (1:1, 1:few, 1:many), align campaigns with sales and field marketing, manage paid media, maintain account segmentation and intent data, monitor account-level engagement and pipeline influence, and continuously test and optimize using AI tools. Mentor one team member and coordinate creative, analytics, and execution across internal teams and partners.

Manage and execute regional field marketing programs for Life Insurance Distribution, including conferences, roadshows, sponsorships, vendor coordination, event logistics, sales enablement assets, budget tracking, and cross-functional stakeholder collaboration to drive partner engagement and business growth. Heavy travel and on-site representation required.

Lead go-to-market strategy and PLG motions for Motive products. Drive product launches, positioning, messaging, pricing, and sales enablement. Use customer insights and data to inform product strategy, influence roadmap, and collaborate cross-functionally with product, demand gen, communications, enablement, and partnerships to increase adoption, awareness, and revenue.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Own and optimize the end-to-end global lead funnel: ingestion, routing, enrichment, SLA governance, and funnel reporting. Drive lead-to-opportunity conversion, build scalable processes and AI/automation workflows, partner cross-functionally with Sales, Sales Ops, Marketing and Engineering, and deliver measurable improvements to pipeline performance.

Lead execution of integrated demand generation campaigns across paid digital, email/nurture, SEO, ABM, and events. Manage paid budgets, Salesforce campaign structure, attribution and pipeline reporting, partner/vendor relationships, and martech stack. Align marketing to Sales through pipeline reviews, win-loss analysis, and account tiering. Use AI tools to scale personalization and optimize channel performance.

Lead and scale Product Marketing operations: build operating models for messaging lifecycle, portfolio and roadmap visibility, PMM launch governance, cross-functional decision rights, templates, reporting, and AI/automation-enabled workflows to improve launch readiness and go-to-market execution.