Top Senior Marketing Jobs in Charleston, SC

Lead strategy, execution, and performance management for paid digital channels (Paid Social, Search, Affiliates). Own budgets, tooling, and channel testing; analyze performance, optimize toward KPIs, partner with Creative, Analytics, MarTech, AdTech and external partners, and scale data-driven acquisition tactics.

Lead partner integration messaging and go-to-market for technology integrations. Build launch playbooks, craft content and co-marketing assets, enable partners and internal teams, drive integration adoption, identify case studies, and coordinate with Product, Partnerships, CS, and Marketing to amplify "better together" stories.

Lead creative strategy across multiple high-volume performance marketing accounts, translate ad and campaign metrics into insight-driven briefs, build and run testing frameworks, apply channel-specific tactics (paid social, OOH/DOOH, programmatic), present recommendations to clients, partner with creative teams, and champion AI workflows to iterate creative performance.

Lead the product-led growth marketing strategy, optimize acquisition, manage a high-performing team, and integrate AI into growth workflows.

Create clear technical narratives and content (solution briefs, whitepapers, blogs, presentations) that explain multi-platform solutions across cloud, AI, and cybersecurity. Own partner solution stories, align messaging across product, alliances, and field teams, enable sales and partners, support events and briefings, and translate architecture-level concepts into business value for technical and executive audiences.

As the Product Marketing Lead at Nash, you'll shape positioning, narrative, and launch strategies while collaborating with cross-functional teams, utilizing AI tools to enhance productivity, and driving customer-focused initiatives.

The Account Director manages influencer marketing programs, overseeing strategy, execution, and client relationships while ensuring successful campaigns and team development.

The Growth Marketing Director leads growth strategies for customer acquisition and expansion, focusing on product-led growth and cross-functional collaboration.

The Technical Marketing Lead will design campaigns, create technical content, and align product strategies with marketing efforts to drive adoption.

Lead go-to-market strategy and execution for Jane's AI-powered platform products, drive pricing and packaging, develop positioning and messaging, run cross-functional launches, translate customer insights into product direction, and represent the company at industry events to drive adoption and revenue.

Lead global marketing strategy and execution across brand, product marketing, digital, content, and events. Manage a central marketing team, own global product positioning and messaging, oversee digital channels and major events, develop sales collateral, and drive marketing-sourced pipeline in collaboration with Sales, Partnerships, Product, and Engineering.

The Lifecycle Marketing Lead will oversee lifecycle campaigns, manage a team, drive strategy, use AI for efficiency, and build strong cross-functional partnerships to optimize customer engagement and retention.

Drive product positioning, messaging, launches, and sales enablement for Tailscale. Conduct customer research, competitive analysis, and create collateral, demos, and enablement to generate pipeline and support revenue teams.

Own and build Ceresti’s marketing function across brand positioning, B2B demand generation, digital infrastructure, content, sales enablement, DTC strategy, conferences, partnerships, and field marketing. Lead a small team, manage agencies, generate measurable pipeline, support executive thought leadership, and partner with sales, clinical, product, and executive leadership. The role requires healthcare marketing expertise, strong HubSpot and digital marketing fluency, startup experience, creative execution, and team-building leadership.

Supports affiliate and partnership marketing campaigns for global brands, managing recruitment, optimization, tracking, launches, publisher communication, client relationships, reporting, and presentations. Analyzes campaign data to identify trends and improve performance, leads publisher calls, resolves client issues, and coordinates project timelines and deliverables. The role requires strong communication, attention to detail, analytical ability, and proficiency with spreadsheets, Excel, PowerPoint, and affiliate management platforms.

Lead MyFitnessPal’s brand marketing strategy and campaigns from planning through launch and measurement. Own brand guidelines, campaign calendars, budgets, KPIs, and consumer insights while managing creative and media agencies. Develop briefs, oversee production across paid and owned channels, ensure brand consistency, evaluate performance, and translate analytics into recommendations. Train teams and partners on brand standards and AI-assisted review processes, while presenting results and strategic recommendations to senior leadership.

Owns Protocol’s growth infrastructure, sales pipeline, forecasting, CRM, marketing automation, content, branding, campaigns, and external messaging. Builds financial and operational models, manages the sales cycle, develops marketing programs, supports executive initiatives, prepares leadership materials, and improves scalable processes across growth and operations. This hands-on role partners with senior leadership to execute go-to-market priorities in a fast-growing healthcare services company.

Lead brand initiatives across the organization, including digital asset management governance, employee brand engagement, brand education, naming projects, trademark coordination, and brand governance. Manage project plans, creative assets, stakeholder reviews, approvals, training, communications, and process improvements while partnering with marketing, creative, communications, legal, and business teams.

Own and operate the marketing technology stack, including WordPress, Pardot, SEO, CRO, email, paid media, and analytics. Manage website operations, technical SEO, A/B and multivariate testing, automated email nurture programs, and Salesforce reporting to drive lead generation and pipeline. Collaborate with design, content, and sales; optimize conversion paths and paid campaigns; ensure accessibility, deliverability, and attribution reporting.

Own regional demand generation and territory marketing programs that build pipeline for field sales and partner channels. Design multi-touch campaigns across email, direct mail, digital, and localized content; develop co-marketing and partner activation programs; manage campaign calendars; coordinate with sales and channel teams; and track MQLs, SQLs, referrals, pipeline contribution, CRM tagging, handoffs, and closed-loop reporting. The role requires up to 30% travel.

Own Hightouch’s competitive intelligence program, including competitor research, positioning, battlecards, comparison frameworks, sales enablement, and market insights. Partner with Product Marketing, Sales, and Product Management on launches, campaigns, roadmap input, and deal support. Create website messaging, case studies, objection-handling content, and customer-focused narratives. Represent Hightouch at events, customer engagements, and webinars while establishing a competitive program from scratch.

Develop positioning, messaging, customer-facing copy, go-to-market plans, and lifecycle strategies for consumer products serving SNAP recipients and Medicare users. Conduct audience research, shape product decisions, define success metrics, design experiments, and analyze adoption, engagement, conversion, and revenue data. Partner with Product, Lifecycle, Growth, Research, and business teams to drive product discovery, activation, retention, and repeat engagement.

Own go-to-market strategy and execution for SonicWall’s EDR, threat protection, and other product lines. Develop positioning, messaging, launches, sales enablement, thought leadership, demand-generation content, and competitive intelligence. Lead technology alliance partner marketing, joint go-to-market plans, and performance measurement. Translate complex cybersecurity capabilities into compelling business value while partnering cross-functionally with product, engineering, sales, channel, and alliance teams.

Develop integrated marketing programs, go-to-market strategies, content campaigns, and proposals that generate advertising revenue across digital, print, mobile, video, audio, social, and experiential platforms. Partner with sales, marketing, ad operations, editorial, and events teams; build industry partnerships; analyze trends and campaign performance; create sales materials; and present marketing solutions to clients and agencies.

The Senior Lifecycle Marketing Manager develops and executes marketing strategies for software buyers and vendors, focusing on engagement and retention through email marketing, data analysis, and cross-functional collaboration.