Product Analytics Articles

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Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

Product Engagement Is a Useless Success Metric. Track This Instead.

Grabbing attention is cheap. Capture the value you’re creating by tracking things like satisfaction and completion.

Adam Thomas Adam Thomas
Updated on April 24, 2024

Want to Make Better Products? Build Better Case Studies With This Method.

Case studies are one of the most useful items in the product management toolkit. To build effective ones, you need to follow a simple but vital set of guidelines.

Adam Thomas Adam Thomas
Updated on April 24, 2024

Build Better Products by Creating Better Case Studies

Case studies are one of the most useful items in the product management toolkit. To build effective ones, you need to follow a simple but vital set of guidelines.

Sunny Betz Sunny Betz
Updated on April 24, 2024

Dig Into People Analytics to Create a Better Workplace

From onboarding to offboarding, you can gather data about your teams along their whole journey. The key is putting it to use.

 Ari Krzyzek Ari Krzyzek
Updated on April 20, 2024

Why Do UX Designers Need to Work With Data?

If you want to build useful UX designs, you need to make sure your work incorporates insights from data.

Image: Shutterstock / Built In
Nick Babich Nick Babich
Updated on April 20, 2024

How Competitive Analysis Helps You Shine Over Your Rivals

Competitive analysis is a crucial component of product research. With this step-by-step guide, you can begin gaining insights that will make your products better and your marketing sharper.

Brooke Carter Brooke Carter
Updated on April 10, 2024

How Product Managers Can Effectively Quantify Business Impact

Ways product managers can calculate and communicate business impact internally to deliver on real business growth.

Ronke Majekodunmi Ronke Majekodunmi
Updated on April 09, 2024

10 Meetings Product Managers Should Participate In

Product management interacts with so many parts of a business that, although we may want to protect our time, we need to prioritize cross-functional collaboration. Our expert recommends making time for all of these meetings.

Image: Shutterstock / Built In
Jeff Link Jeff Link
Updated on April 08, 2024

20 Product Management Courses You Should Know

For getting started — or moving up — in product management.

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Mike Hyzy and Stefan Schnabl Mike Hyzy and Stefan Schnabl
Updated on January 10, 2024

5 More Ways AI Will Evolve Product Management in 2024

Part two of our experts’ predictions about how AI will impact the product management profession.

Image: Shutterstock / Built In