Market Research Articles

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Young Entrepreneur Council Young Entrepreneur Council
Updated on April 27, 2024

10 Things to Target When Studying Your Competitors

Members of Young Entrepreneur Council suggest the information you should try to find when researching your business’s competition.

Hal Koss Hal Koss
Updated on April 23, 2024

5 Ways Case Studies Can Supercharge Your Marketing

Social proof works on every channel.

K. Scott Griffith K. Scott Griffith
Updated on April 22, 2024

Get Your Flu Shot. Seriously.

This cold and flu season, our expert looks at how vaccines are made and a future with fewer flu and cold cases.

Image: Shutterstock / Built In
West Stringfellow West Stringfellow
Updated on April 22, 2024

Why Research Is the Key to Becoming a Customer-Focused Company

Orient your decisions around your customer by using this process to understand everything about them.

Hal Koss Hal Koss
Updated on April 10, 2024

Is Being a ‘Marketing Generalist’ Actually Marketable?

It’s still a specialist’s world, but that could be changing.

Image: Shutterstock / Built In
Hal Koss Hal Koss
Updated on April 08, 2024

What Does a Growth Hacker Do?

Everything you need to know about the job that turned marketing into a mad science.

Image: Shutterstock / Built In
Kevin Li Kevin Li
Updated on March 07, 2024

Here’s How to Build a Culture of Experimentation

Get a team on board and your framework in place, then add a touch of courage to think creatively.

Image: Shutterstock / Built In