Expert Contributors Articles

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Ranjan Kumar Ranjan Kumar
Updated on April 27, 2024

Forget Freud. Emotion AI Is the Key to Analyzing Consumers’ True Feelings.

Most of our decision making occurs on a subconscious, emotional level. Now facial recognition technology is being used with AI to understand how that impacts consumer behavior.

Olivia Belitsky Olivia Belitsky
Updated on April 27, 2024

This Weird Push Notification Keeps Me Up at Night

You should avoid frustrating experiences, intrusive interruptions, and friction by balancing the importance of the message with the severity of the interruption.

Douglas Ferguson Douglas Ferguson
Updated on April 27, 2024

5 Tips For How to Run a Design Sprint Virtually

With these tips, you can start to plan your company’s first design sprint and finally solve those problems that you can’t seem to find a solution to.

Tracy Mahnken Tracy Mahnken
Updated on April 27, 2024

4 Things All Product Managers Should Do, According to NerdWallet’s VP

Effective product management is a lot of science, and a little bit of art.

Adam Thomas Adam Thomas
Updated on April 27, 2024

How Good Product Strategy Makes Decisions Easier

Product development requires a team to make a host of decisions. Your strategy should make that decision-making process as easy as possible.

Joe Procopio Joe Procopio
Updated on April 27, 2024

Why Startups Need to Follow the Hard Product Path — Not the Easy Money Service Train

Four steps for keeping your innovative product company from becoming just another shop.

Joe Procopio Joe Procopio
Updated on April 27, 2024

How Startups Win Their Market With Positioning

You can’t get anywhere if you don’t know where you are.

Jason Cottrell Jason Cottrell
Updated on April 27, 2024

How Myplanet Solved Their Biggest Remote Communication Problem

Alienation of remote or introverted employees can be a major barrier to company-wide engagement. Myplanet built Askaway to give every voice equal footing.

Joe Procopio Joe Procopio
Updated on April 27, 2024

Strong Release Management Is Your Startup’s Best Chance to Deliver a Winning Product

Ignoring this important documentation process sabotages great products and features.

Image: Shutterstock / Built In
Dan Manian Dan Manian
Updated on April 27, 2024

Product-Moment Fit Matters More Than You Think

Timing can be everything when it comes to launching a product.

Image: Shutterstock / Built In