Editors' Picks Articles

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Brian Nordli Brian Nordli
Updated on April 10, 2025

Can Automated Sales Emails Really Be Personalized?

Some reps write bad blanket outreach. This bot can (maybe) do it better.

Can Automated Sales Emails Really Be Personalized?
Brian Nordli Brian Nordli
Updated on April 08, 2025

Building a Diverse Sales Team Takes Work, but It’s Worth It

It’s good for business, and it’s the right thing to do.

Building a Diverse Sales Team Takes Work, but It’s Worth It
Hal Koss Hal Koss
Updated on April 08, 2025

What Comes After the Gig Economy? A Q&A With Grubhub Co-Founder Mike Evans.

His new handyperson service is built on a full-time workforce.

What Comes After the Gig Economy? A Q&A With Grubhub Co-Founder Mike Evans.
Tammy Xu Tammy Xu
Updated on April 08, 2025

U.S. Manufacturing Jobs Aren’t Gone — They’re Evolving

Some estimates say 2.4 million U.S. manufacturing jobs will go unfilled by 2028, due to lacking technical expertise.

U.S. Manufacturing Jobs Aren’t Gone — They’re Evolving
Hal Koss Hal Koss
Updated on April 03, 2025

Why Aren’t Social Media Managers More Respected?

Social media involves growth strategy, analytics and crisis comms. Yet somehow, people can’t see past the memes.

Why Aren’t Social Media Managers More Respected?
Jeff Link Jeff Link
Updated on April 02, 2025

Why Racial Bias Still Haunts Speech-Recognition AI

Voice-to-text is far less accurate for Black speakers. Fixing that requires a deeper look at training set representation.

Why Racial Bias Still Haunts Speech-Recognition AI
Larry Yang Larry Yang
Updated on April 02, 2025

How DeepSeek Is Accelerating the Growth of AI Infrastructure

DeepSeek opened a path for the AI industry to enhance efficiency, scalability and accessibility of AI models. Here’s what that means for AI infrastructure.

Image: Shutterstock / Built In
Ellen Glover Ellen Glover
Updated on April 02, 2025

Google Unveils Gemini 2.5 Pro, the Latest Launch in a Wave of Reasoning Models

Here’s what you need to know about Gemini 2.5 Pro, a model that “thinks” about its responses before generating them.

Image: Shutterstock
Phanish Puranam Phanish Puranam
Updated on April 02, 2025

Is Your Boss Actually an Algorithm?

Algorithmic management represents a fundamental shift in how organizations function, but they can’t replace the human element. Here’s how to tell if your boss is really an algorithm. 

Image: Shutterstock / Built In
Tatum Hunter Tatum Hunter
Updated on April 01, 2025

Open-Source Governance, Meet Feminist Economics

In open source, as in life, hidden labor goes unrewarded.

Open-Source Governance, Meet Feminist Economics