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Top Remote Marketing Jobs in Richmond, VA
Fintech • Software • Financial Services
Develop product positioning, messaging, and go-to-market strategies for financial services. Lead launches, analyze consumer insights and competitive intelligence, create marketing and sales enablement content, maintain claims and visual libraries, and collaborate with product, sales, planning, UX, engineering, and marketing teams to drive growth and member engagement.
Cloud • Security • Cybersecurity
Leads global B2B marketing programs translating product launches and campaign themes into scalable, multi-channel demand initiatives. Partners with Product Marketing, Field Marketing, CXO, Digital, and Sales teams to drive executive engagement, pipeline growth, customer expansion, and whitespace penetration. Builds reusable event frameworks, playbooks, and enablement assets for regional execution, while standardizing reporting, measuring ROI, and optimizing campaign performance.
Artificial Intelligence • Beauty • Fitness • Software
Leads demand generation and product marketing for Playlist’s Beauty & Wellness SaaS division. Builds an AI-native marketing function, launches new AI products, manages paid and organic acquisition, owns positioning and messaging, and oversees experimentation, lead quality, conversion, retention, and payback. Partners with sales leadership, hires and develops the marketing team, manages media budgets, and contributes to divisional strategy and thought leadership.
Top Skills:
AIGoogle AnalyticsExcelSaaSSQLTableau
Artificial Intelligence
Manage a portfolio of SEO and AEO clients as the strategic owner of each engagement. Build organic growth strategies, roadmaps, keyword plans, content and off-page campaigns, technical SEO initiatives, CRO experiments, and AI visibility programs. Track performance using analytics and search tools, connect results to conversions and revenue, deliver insightful monthly reports, communicate proactively, coordinate internal teams and vendors, and identify growth and upsell opportunities.
Top Skills:
AhrefsAi OverviewsChatgptClaudeClaude CodeClaude CoworkGa4Google Search ConsoleGptHubspotRedditSemrushSpreadsheetsYoutube
Greentech
Leads SavATree’s growth marketing and demand-generation engine across approximately 100 branches. Owns a $15M+ media budget, optimizing paid search, paid social, CTV, SEO, direct mail, offline advertising, CRO, and offers against CAC, CPL, ROAS, and ROI goals. Oversees agencies, contractors, and a team of three while driving customer acquisition, subscriber growth, cross-sell, and upsell initiatives. Partners with brand, CRM, creative, and operational leaders to develop strategy, measurement, experimentation, and AI-enabled growth programs.
Top Skills:
A/B TestingAIConnected TvConversion Rate OptimizationGoogle AdsGoogle Local Services AdsLocal SeoMarketing AttributionPaid SocialSeoVideo Advertising
Software
Owns end-to-end email and digital marketing campaign execution in Adobe Marketo Engage, including intake, audience segmentation, technical builds, testing, deployment, Salesforce synchronization, and troubleshooting. Maintains campaign calendars, governance documentation, templates, workflows, integrations, and data-quality processes. Collaborates with Demand Generation, Revenue Operations, Salesforce administrators, and GTM Engineering to ensure accurate, timely, compliant campaign launches and continuous operational improvement.
Top Skills:
Adobe Marketo EngageCSSEmail On AcidHTMLSalesforce
Fintech • Software • Financial Services
Leads YieldMax’s brand and integrated marketing strategy, team, budget, campaigns, product launches, digital and social channels, influencer partnerships, content, investor education, events, and media relations. Measures audience growth, engagement, website activity, fund flows, and assets under management. Partners with leadership, sales, product, portfolio management, legal, and compliance to ensure effective execution and adherence to SEC and FINRA marketing requirements.
Top Skills:
Email MarketingFacebookFinraInstagramLinkedInPaid MediaSecSeoTiktokXYoutube
Information Technology
Drive regional channel marketing strategy, partner engagement, demand generation, pipeline growth, and MRR growth. Responsibilities include developing co-marketing campaigns, supporting partner onboarding and enablement, managing events and webinars, creating localized content, overseeing budgets, tracking ROI, and collaborating with Sales and Global Marketing. The role requires strong B2B marketing, channel-partner, revenue-focused, communication, stakeholder management, and performance-measurement skills.
Top Skills:
CRMMarketing Automation ToolsSalesforceUcaas
Big Data • Consumer Web • Fintech • Mobile • Payments • Social Impact • Financial Services
Lead product marketing for a multi-product consumer fintech platform: build competitive intelligence, define pricing/tiering, own positioning and GTM, drive adoption and retention using qualitative and quantitative insights, and partner cross-functionally with Product, Research, and leadership to influence strategy and launches.
Top Skills:
AmplitudeDatabricksFullstorySigmaSQL
Healthtech • Software
Owns growth and lifecycle marketing for Pear Suite’s Community Health Worker community. Responsibilities include developing acquisition strategies, managing HubSpot CRM campaigns, driving activation and retention, creating social media and educational content, supporting ambassador programs, monitoring performance, and translating community feedback into product insights. The role collaborates with Product, Engineering, Customer Success, Sales, and Communications to grow engagement across CHWs, community-based organizations, payers, and healthcare partners.
Top Skills:
AdobeCanvaClaudeGoogle WorkspaceHubspotSlack
Agency • Marketing Tech • Professional Services • Sales
Own and execute DemandFactor’s marketing strategy, including B2B demand generation, ABM, digital performance, brand, content, analytics, attribution, and budgeting. Partner with Sales to drive measurable pipeline and ROI, while building the marketing function and team from the ground up. This hands-on leadership role offers autonomy in a data-driven, remote environment.
Agency • Marketing Tech • Professional Services • Sales
Own DemandFactor’s marketing strategy and build its marketing function across brand, demand generation, ABM, content, digital, and performance marketing. Drive measurable pipeline and ROI through close Sales partnership, analytics, attribution, KPI management, and budget ownership. Build the marketing team while executing strategically and hands-on in a flexible remote environment.
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Agency • Marketing Tech • Professional Services • Sales
Own DemandFactor’s marketing strategy and build its marketing function from the ground up. Lead B2B demand generation, ABM, digital performance, brand, and content programs while partnering with Sales to drive measurable pipeline and ROI. Manage marketing KPIs, analytics, attribution, budgets, and team growth in a hands-on, strategic leadership role.
Agency • Marketing Tech • Professional Services • Sales
Own and execute DemandFactor’s marketing strategy across demand generation, ABM, digital performance, brand, content, analytics, attribution, and budgeting. Partner with Sales to drive measurable pipeline and ROI, build the marketing function from the ground up, manage KPIs, and recruit and develop the marketing team in a flexible remote environment.
Top Skills:
AbmAttribution AnalyticsDemand GenerationDigital Performance MarketingMarketing Analytics
Agency • Marketing Tech • Professional Services • Sales
Own and execute DemandFactor’s marketing strategy across demand generation, ABM, digital performance, brand, content, and growth. Drive measurable pipeline and ROI in partnership with Sales, manage KPIs, analytics, attribution, and budget, and build the marketing function and team from the ground up in a hands-on leadership role.
Agency • Marketing Tech • Professional Services • Sales
Own DemandFactor’s marketing strategy and execution across demand generation, ABM, digital performance, brand, content, and growth. Partner with Sales to drive measurable pipeline and ROI, manage KPIs, analytics, attribution, and budget, and build the marketing function and team from the ground up in a flexible remote environment.
Agency • Marketing Tech • Professional Services • Sales
Own and execute DemandFactor’s marketing strategy across demand generation, ABM, digital performance, brand, and content. Partner with Sales to drive measurable pipeline and ROI, manage KPIs, analytics, attribution, and budget, and build the marketing function and team. This hands-on leadership role offers autonomy in a data-driven, remote environment.
Agency • Marketing Tech • Professional Services • Sales
Own DemandFactor’s marketing strategy and build its marketing function across demand generation, ABM, digital performance, brand, content, analytics, attribution, and budgeting. Partner with Sales to drive measurable pipeline and ROI, manage marketing KPIs, and recruit and develop the marketing team. This is a hands-on strategic leadership role with broad autonomy in a remote, data-driven B2B environment.
AdTech • Marketing Tech
Leads product marketing strategy, positioning, messaging, go-to-market execution, AI adoption, product launches, market expansion, and customer-driven roadmap input. Builds and manages a high-performing product marketing team, partners with executive, product, revenue, and marketing stakeholders, and drives product adoption, retention, category growth, and revenue across programmatic advertising and martech markets.
Top Skills:
AIDataDigital AdvertisingMarketing AutomationMartechProgrammatic Advertising
Agency • Marketing Tech
Own a portfolio of 4–6 lifestyle and high-value consumer accounts as the day-to-day strategic lead. Lead client communications, translate full-funnel performance data into actionable insights, coordinate paid, SEO, content, email, and creative teams, support retention and expansion strategies, and contribute to quarterly planning, renewals, and long-term client growth.
Top Skills:
AIIrisMulti-Touch AttributionNovaPower Circuit
Automotive • Software
Leads Fleetio’s global brand strategy and expression across visual identity, content, thought leadership, social, video, PR, sponsorships, and experiential activation. Manages the in-house brand and content team, agency partners, creative operations, and brand standards. Drives narrative evolution, awareness, share of voice, content performance, executive visibility, and activation of Fleetio’s NASCAR partnership.
Information Technology • Mobile • Security • Software • Cybersecurity
Own NowSecure’s digital marketing engine across paid search, paid social, SEO, AI-powered discovery, website performance, conversion optimization, content journeys, and LinkedIn. Manage agencies and media budgets, analyze funnel and attribution data, improve landing pages and content experiences, and lead experimentation to increase qualified demand, pipeline, and revenue. Collaborate with marketing, sales, content, product marketing, and operations teams while applying AI tools and workflows to improve marketing effectiveness.
Top Skills:
AhrefsAIChatgptClaudeGeminiGoogle AdsGoogle AnalyticsGoogle Search ConsoleGoogle Tag ManagerLinkedin Campaign ManagerPathfactoryPerplexitySemrush
Information Technology • Internet of Things • Security • Software • Cybersecurity
Own product marketing and go-to-market strategy for Censys’ attack surface management product. Develop positioning, value propositions, messaging, content, launch plans, sales enablement, competitive intelligence, analyst relations, and persona research. Collaborate with Product, Sales, Marketing, Business Development, and industry analysts to improve pipeline, bookings, conversion, and product direction using funnel and win/loss metrics.
Top Skills:
Asset DiscoveryAttack Surface ManagementCybersecurityThreat DetectionThreat IntelligenceVulnerability Management
Cloud • Information Technology • Software • Infrastructure as a Service (IaaS)
Own go-to-market for Upbound’s AI inference portfolio, including positioning, messaging, competitive strategy, launches, enterprise buyer research, sales enablement, pricing input, and open-source-to-commercial narratives. The role requires customer-facing thought leadership through analyst briefings, executive preparation, public speaking, podcasts, and community engagement. Success requires deep B2B infrastructure product marketing experience, technical fluency, open-core experience, and the ability to launch emerging products rapidly.
Top Skills:
Ai InferenceAWSAzureCloud InfrastructureCncfCrossplaneGCPKubernetesMlopsPyTorch
Software
Develop and execute product marketing strategies, including positioning, messaging, market research, competitive analysis, launches, adoption, and sales enablement. Partner with Product, Sales, Customer Success, and Marketing teams to translate technical capabilities into customer-focused value propositions. Analyze pipeline, campaign, and customer insights to optimize conversion and support revenue growth. Lead cross-functional alignment, manage marketing plans and deliverables, and ensure adherence to internal processes and quality standards.
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