Top Remote Marketing Jobs in Richmond, VA

Lead large-scale creator marketing campaigns across GoodPower's Creator Collective. Manage creators end-to-end from briefing to publication, negotiate content usage and coordinate with paid media, while tracking performance via Looker and other reporting tools. Build creator relationships, run community outreach, support RCT research, ensure compliance with platform and disclosure rules, and optimize SMS opt-ins and tracking for measurement.

Own and build Ceresti’s marketing function across brand positioning, B2B demand generation, digital infrastructure, content, sales enablement, DTC strategy, conferences, partnerships, and field marketing. Lead a small team, manage agencies, generate measurable pipeline, support executive thought leadership, and partner with sales, clinical, product, and executive leadership. The role requires healthcare marketing expertise, strong HubSpot and digital marketing fluency, startup experience, creative execution, and team-building leadership.

Owns Ceresti’s consumer acquisition engine across paid media, funnel optimization, lifecycle marketing, analytics, and activation. The role manages paid media budgets, CAC and ROAS, landing pages, A/B testing, attribution, email and SMS nurture programs, cohort reporting, and compliance-conscious marketing data practices. The manager partners with clinical, product, engineering, operations, and client success teams while providing secondary B2B demand-generation support. The position requires healthcare DTC performance marketing expertise and operates remotely within the U.S. with occasional travel.

Lead growth and performance marketing for a DTC ecommerce brand across Shopify, Amazon, Meta, Google, and email. Own CAC, LTV, conversion and revenue metrics; manage agencies and contractors; coordinate creative production and landing page optimization; deliver reporting, forecasts, and growth plans to leadership.

Create data-backed theses and original content on fintech, B2B tech, AI, and crypto. Collaborate with product marketing, engineering, demand generation, and data science to produce blogs, guides, reports, and social-native content. Own 3–4 focus areas, pioneer new formats, surface insights with partners, and manage a cross-organizational content pipeline.

Own B2B marketing strategy and growth for healthcare practitioner and enterprise channels. Develop lifecycle, paid, organic, content, webinar, and partner campaigns; launch new B2B offerings; optimize acquisition, activation, retention, attribution, and ROI; and translate complex microbiome science into compelling clinical education and sales collateral. Collaborate with science, clinical, partnerships, sales, product, and operations teams while managing agencies or contractors as needed.

Owns HCP and B2B event marketing as a demand-generation channel, managing strategy, budgets, sponsorships, webinars, trade shows, speaking engagements, vendors, logistics, and event teams. Builds attribution and ROI reporting to connect event spend with qualified pipeline and revenue. Partners with sales, leadership, partnerships, and marketing teams; develops event staff and contractors; and represents the company at live and virtual events.

Own Tiny Health’s end-to-end lifecycle marketing strategy across email, SMS, direct mail, and in-app channels. Build segmented customer journeys in Klaviyo, optimize acquisition, activation, retention, upsell, renewal, and win-back programs, and manage subscription lifecycle campaigns using Shopify and Recharge data. Lead analytics, testing, deliverability, reporting, agency management, and member engagement initiatives for distinct health audiences.

Develop and execute creative marketing campaigns and social content to grow Vana's brand and community. Create copy, visuals, and timely Web3/AI-focused content, manage social channels, engage communities, partner with influencers, track KPIs, and optimize performance.

Execute B2B demand-generation campaigns: build and optimize paid search and paid social, create LinkedIn audiences, perform keyword research, report pipeline metrics, prepare QBR decks, and collaborate on quarterly client plans.

Develop and manage proposals, pitches, legal directory submissions, surveys, marketing research, and client or prospect interaction tracking. The role supports attorneys and the marketing team, monitors proposal pipelines, improves processes, and prepares presentation materials. Candidates need marketing or communications knowledge, strong organization and attention to detail, email marketing experience, computer proficiency, and at least two years of related experience. This is an on-site position in Birmingham, Alabama, or Ridgeland, Mississippi.

Manage multiple DTC client accounts to develop and execute lifecycle marketing strategies across email, SMS, loyalty, and subscription. Build content calendars, brief creative teams, run A/B tests and automations, monitor performance, report to clients, troubleshoot ESP issues, and collaborate with Paid Media and Creative teams using ClickUp.

Own Redpanda’s growth and performance marketing strategy across paid search, paid social, content syndication, and digital channels. Lead experimentation, global media budgets, multi-persona campaigns, conversion optimization, database growth, brand awareness measurement, attribution, and pipeline generation. Manage agencies and vendors, build AI-enabled automation workflows, analyze funnel performance, and partner with sales, marketing operations, and product teams to convert awareness into revenue.

Lead a team to plan, execute, and optimize global marketing automation and email campaigns using CDP and marketing automation platforms. Oversee campaign strategy, audience segmentation, measurement, A/B testing, processes, and cross-functional integration to drive acquisition, engagement, and retention.

Lead measurement, analysis, and optimization of marketing performance and revenue. Build dashboards, run campaign and customer analyses, provide attribution and ROI insights, support A/B testing and forecasting, partner cross-functionally to improve acquisition, conversion, retention, and revenue outcomes, and present recommendations to leadership.

Lead strategy, governance, and optimization of marketing workflows and Adobe Workfront. Manage a team of Workfront administrators, drive process standardization, automation, KPI tracking, and platform adoption. Deliver cross-functional process improvements, integrations, and change management to increase efficiency, scalability, and measurable business value while influencing senior stakeholders.

Supports affiliate and partnership marketing campaigns for global brands, managing recruitment, optimization, tracking, launches, publisher communication, client relationships, reporting, and presentations. Analyzes campaign data to identify trends and improve performance, leads publisher calls, resolves client issues, and coordinates project timelines and deliverables. The role requires strong communication, attention to detail, analytical ability, and proficiency with spreadsheets, Excel, PowerPoint, and affiliate management platforms.

Manage affiliate and influencer marketing programs for enterprise clients, including strategy execution, partner recruitment, performance analysis, client communication, business development, and campaign optimization. Lead account teams, develop scalable processes, present recommendations, maintain strategic partner relationships, and mentor junior staff. The role requires direct affiliate marketing experience, familiarity with affiliate networks and SaaS platforms, intermediate Excel skills, and up to 10% travel.

Manage and optimize client outbound campaigns, source and verify lead data, execute onboarding-driven strategies, run internal outbound for growth, and maintain email deliverability and domain health using outreach automation tools.

Own and scale influencer marketing strategy for Viral Automations, including budgeting, forecasting, campaign performance analysis, partner selection, deal structures, process improvements, and measurement. Translate business goals into priorities and resource plans, connect influencer results to growth KPIs, improve team efficiency, coach team members, and coordinate with Paid, Brand, Finance, Legal, and Creative teams.

Lead MyFitnessPal’s brand marketing strategy and campaigns from planning through launch and measurement. Own brand guidelines, campaign calendars, budgets, KPIs, and consumer insights while managing creative and media agencies. Develop briefs, oversee production across paid and owned channels, ensure brand consistency, evaluate performance, and translate analytics into recommendations. Train teams and partners on brand standards and AI-assisted review processes, while presenting results and strategic recommendations to senior leadership.

Lead and execute B2B marketing initiatives: define brand strategy, redesign website, create sales collateral, manage social media and conferences, produce videos, and coordinate with agencies and leadership to target defense buyers.

Lead partner-led marketing initiatives: design and execute GTM strategies, manage MDF-funded campaigns and agencies, enable partners with playbooks and training, drive demand generation, measure performance, and optimize campaigns to maximize ROI.

Own Quill’s paid search program across Google Ads and Microsoft Advertising, including strategy, execution, optimization, budgeting, testing, and performance reporting. Manage external SEM agency resources, analyze campaign and customer data, diagnose performance issues, and coordinate corrective actions. Partner with analytics and cross-functional teams to improve acquisition, order growth, profitability, lifetime value, and customer outcomes.

Own end-to-end lifecycle marketing strategies and multichannel campaigns across onboarding, engagement, retention, and reactivation. Execute CRM journeys in Braze, manage segmentation and triggered communications, oversee email campaigns, and develop loyalty initiatives. Analyze customer and campaign data, lead testing roadmaps, optimize conversions and retention, and communicate insights to stakeholders while collaborating with Product, Engineering, Customer Experience, and Data teams.