Top Remote Marketing Jobs in Ann Arbor, MI

Own and execute field marketing and events (conferences, roadshows, partner activations) to drive pipeline. Plan multi-city roadshows, manage vendors, budgets, logistics, and onsite execution. Partner with Sales, Product Marketing, and Growth to drive meeting generation, track ROI, and optimize event performance while supporting broader demand generation.

Senior marketing technology leader who architects multi-platform MarTech solutions (Adobe and non-Adobe), advises clients, leads presales and delivery, and drives data-driven orchestration, lifecycle marketing, and governance across B2B and B2C programs.

Lead product marketing strategy for Omada Health’s cardiometabolic portfolio, including diabetes, hypertension, weight management, cholesterol, and GLP-1 programs. Own positioning, competitive differentiation, packaging, pricing, go-to-market planning, product launches, sales enablement, and marketing content. Partner with product, clinical, commercial, and thought leadership teams while leading, mentoring, and developing a team of 2–3 product marketers.

Lead and scale marketing operations across two brands: manage martech stack, lead lifecycle, automation, reporting, and cross-functional projects. Build scalable systems, improve lead routing and attribution, drive operational excellence, and deliver analytics to inform executive decision-making.

Own paid acquisition across major advertising platforms, optimizing CAC, ROAS, conversion, AOV, and LTV. Lead landing-page, funnel, pricing, offer, and creative testing without designing visuals. Build SMS and email lifecycle programs for retention, abandoned carts, subscriptions, and win-back campaigns. Develop analytics dashboards and attribution reporting, allocate budgets using performance data, and ensure compliance with healthcare and platform advertising policies. Operate independently in a fast-paced, remote startup environment.

Leads strategy and execution for customer retention, expansion, product adoption, and lifecycle engagement in a B2B SaaS environment. Builds signal-driven programs using product usage, health scores, behavioral data, and lifecycle milestones. Partners across Customer Success, Product, Revenue, and Demand Generation, supports customer advocacy, owns growth-related metrics, and builds a customer marketing team.

Own Growth Marketing analytics and data operations: build and maintain full-funnel reporting, ensure data governance and attribution, manage segmentation and Pardot audiences, maintain executive BI dashboards, partner with IT and Sales Ops, direct offshore data resources, and implement AI-assisted workflows to automate analytics and QA.

Develop product positioning, messaging, and go-to-market strategies for financial services. Lead launches, analyze consumer insights and competitive intelligence, create marketing and sales enablement content, maintain claims and visual libraries, and collaborate with product, sales, planning, UX, engineering, and marketing teams to drive growth and member engagement.

Leads global B2B marketing programs translating product launches and campaign themes into scalable, multi-channel demand initiatives. Partners with Product Marketing, Field Marketing, CXO, Digital, and Sales teams to drive executive engagement, pipeline growth, customer expansion, and whitespace penetration. Builds reusable event frameworks, playbooks, and enablement assets for regional execution, while standardizing reporting, measuring ROI, and optimizing campaign performance.

Leads demand generation and product marketing for Playlist’s Beauty & Wellness SaaS division. Builds an AI-native marketing function, launches new AI products, manages paid and organic acquisition, owns positioning and messaging, and oversees experimentation, lead quality, conversion, retention, and payback. Partners with sales leadership, hires and develops the marketing team, manages media budgets, and contributes to divisional strategy and thought leadership.

Manage a portfolio of SEO and AEO clients as the strategic owner of each engagement. Build organic growth strategies, roadmaps, keyword plans, content and off-page campaigns, technical SEO initiatives, CRO experiments, and AI visibility programs. Track performance using analytics and search tools, connect results to conversions and revenue, deliver insightful monthly reports, communicate proactively, coordinate internal teams and vendors, and identify growth and upsell opportunities.

Create compelling LinkedIn posts, blogs, thought leadership, case studies, reports, and customer-facing content. Translate complex products, data, research, and industry trends into accessible narratives, shape the company voice, manage content across channels, and use performance data and audience feedback to improve results. Collaborate with Product, Sales, and Marketing while using AI tools to research, brainstorm, draft, and edit content.

Leads SavATree’s growth marketing and demand-generation engine across approximately 100 branches. Owns a $15M+ media budget, optimizing paid search, paid social, CTV, SEO, direct mail, offline advertising, CRO, and offers against CAC, CPL, ROAS, and ROI goals. Oversees agencies, contractors, and a team of three while driving customer acquisition, subscriber growth, cross-sell, and upsell initiatives. Partners with brand, CRM, creative, and operational leaders to develop strategy, measurement, experimentation, and AI-enabled growth programs.

Leads integrated marketing and communications programs for federal clients, managing teams, client relationships, creative development, research, outreach, budgets, timelines, KPIs, reporting, and stakeholder engagement. Provides coaching, reviews strategic and creative deliverables, develops integrated plans, oversees risks and compliance, and delivers digital and social strategy insights for diverse audiences.

Owns end-to-end email and digital marketing campaign execution in Adobe Marketo Engage, including intake, audience segmentation, technical builds, testing, deployment, Salesforce synchronization, and troubleshooting. Maintains campaign calendars, governance documentation, templates, workflows, integrations, and data-quality processes. Collaborates with Demand Generation, Revenue Operations, Salesforce administrators, and GTM Engineering to ensure accurate, timely, compliant campaign launches and continuous operational improvement.

Lead product marketing for Optro’s GRC portfolio, including audit, risk, and compliance solutions. Manage and develop a product marketing team, define market strategy and positioning, shape category narratives around agentic AI, guide product launches, and partner with product, sales, demand generation, and client success teams. Create messaging, enablement, campaigns, buyer personas, and content while reporting business insights and driving cross-functional growth initiatives.

Leads YieldMax’s brand and integrated marketing strategy, team, budget, campaigns, product launches, digital and social channels, influencer partnerships, content, investor education, events, and media relations. Measures audience growth, engagement, website activity, fund flows, and assets under management. Partners with leadership, sales, product, portfolio management, legal, and compliance to ensure effective execution and adherence to SEC and FINRA marketing requirements.

Leads paid media, SEO, AEO, and GEO strategies for Hydrafacial and SkinStylus, driving qualified device leads, organic traffic, consumer demand, and pipeline growth. Manages campaigns, budgets, agency partners, analytics, attribution, lead scoring, testing, landing pages, and performance optimization across multiple digital channels. Collaborates cross-functionally with sales, analytics, brand, creative, and digital experience teams.

Create insight-driven marketing content from research and data; execute inbound and account-based marketing; optimize website and SEO; run campaigns, newsletters, social and PR; analyze performance and build partner/media relationships; experiment with AI-powered workflows to increase leads and conversions.

Drive regional channel marketing strategy, partner engagement, demand generation, pipeline growth, and MRR growth. Responsibilities include developing co-marketing campaigns, supporting partner onboarding and enablement, managing events and webinars, creating localized content, overseeing budgets, tracking ROI, and collaborating with Sales and Global Marketing. The role requires strong B2B marketing, channel-partner, revenue-focused, communication, stakeholder management, and performance-measurement skills.

Develop and refine an AI for Marketing Content course module with a learning experience designer. Create lesson concepts, exercises, Playbook activities, scenarios, and engaging instructional videos covering AI-assisted writing, visual design, video production, content systems, governance, and brand safety. Review course materials, record videos, and provide industry-aligned guidance that helps marketing professionals adopt AI as a repeatable production system.

Lead product marketing for a multi-product consumer fintech platform: build competitive intelligence, define pricing/tiering, own positioning and GTM, drive adoption and retention using qualitative and quantitative insights, and partner cross-functionally with Product, Research, and leadership to influence strategy and launches.

Own product marketing for the Lone Wolf portfolio, including customer feedback programs, competitive intelligence, positioning, messaging, pricing, launches, sales enablement, content, and partner marketing. The role requires deep real estate or proptech expertise, strong writing, AI tool proficiency, and the ability to lead cross-functional initiatives through influence and alignment.

Owns growth and lifecycle marketing for Pear Suite’s Community Health Worker community. Responsibilities include developing acquisition strategies, managing HubSpot CRM campaigns, driving activation and retention, creating social media and educational content, supporting ambassador programs, monitoring performance, and translating community feedback into product insights. The role collaborates with Product, Engineering, Customer Success, Sales, and Communications to grow engagement across CHWs, community-based organizations, payers, and healthcare partners.

Own and execute DemandFactor’s marketing strategy, including B2B demand generation, ABM, digital performance, brand, content, analytics, attribution, and budgeting. Partner with Sales to drive measurable pipeline and ROI, while building the marketing function and team from the ground up. This hands-on leadership role offers autonomy in a data-driven, remote environment.