Customer friction is any step in the customer experience that impedes the customer from buying the product, having success with the product, or finding value in the product.
To all women facing challenges, know that you are not alone — and there is a very bright light at the end of the tunnel if you fiercely go after what you want.
A product-led growth strategy puts your business’ products in the driver’s seat of the sales process. Doing so allows you to remain agile and flexible in the marketplace.