Product Management Articles

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Joe Procopio Joe Procopio
Updated on April 24, 2024

Here’s What to Do When You Have a Flawed Minimum Viable Product

Very few MVPs are complete successes out of the gate. The key is to correct course and try again.

Adam Thomas Adam Thomas
Updated on April 24, 2024

Do You Actually Need to Build That Product?

Product managers face constant pressure to innovate, but research suggests the majority of ideas have no impact on a company’ s bottom line. So, how can you tell which ideas you should focus on and which are a waste of time?

Akber Ahmed Akber Ahmed
Updated on April 24, 2024

How Product Discovery Can Lead You to a UX That Really Solves Customers’ Problems

You may have found the “perfect” solution, but will people actually use it?

Sophie Lalonde Sophie Lalonde
Updated on April 24, 2024

Here’s How to Harness Imposter Syndrome in Product Management

It might seem counterintuitive, but there are several reasons why feeling like a fraud can actually help you get better at your job.

Brooke Carter Brooke Carter
Updated on April 24, 2024

Growth PMs Need to Rethink Their Roadmap Prioritization Frameworks

Traditional frameworks don’t accommodate big-bet ideas with many inherent unknowns.

Mae Rice Mae Rice
Updated on April 24, 2024

Go-To-Market Strategy: Building an Effective GTM Plan, According to Experts

Three product marketers weigh in on how to build the most effective go-to-market strategy.

Joe Procopio Joe Procopio
Updated on April 24, 2024

How Startups Can Maximize Conversions With Free-Tier Pricing

Done right, free tiers can act like quicksand to keep customers with you.

Image: Shutterstock / Built In
Adam Thomas Adam Thomas
Updated on April 24, 2024

You Need to Know When to Fire a Customer

We work so hard to build a customer base that we despair at the thought of ever losing one. But sometimes, your relationship has run its course, and it’s smarter to let them go.

Olivia Belitsky Olivia Belitsky
Updated on April 24, 2024

What to Look for in Your Next Product Job

These tips will help you find a role that’s aligned with your goals, skills and values.

James Zhao James Zhao
Updated on April 24, 2024

Here’s How to Get to an MVP Faster

Creating a minimum viable product can be a daunting process. These are some ways you can find the leanest path to get there.

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