Jobs-to-be-done is a theory that examines how and why people make purchasing decisions. Our expert explains why the theory should be applied to B2B and how to do it.
Political conversations are becoming part of the workplace. How you respond can have lasting repercussions. Follow these tips to navigate the topic with empathy and respect.
It’s a set of suggestions, not enforceable law. But the Biden administration’s Blueprint for an AI Bill of Rights could still be a sign of government action to come.
