Expert Contributors Articles

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Jer Thorp Jer Thorp
Updated on April 09, 2024

How Do Targeted Ads Work? Targeted Ad Advantages & Disadvantages

A lot happens in the seconds between navigating to a web page and seeing the content. And not all of it is good.

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Arvind Singh Arvind Singh
Updated on April 09, 2024

What Is a Splash Screen?

A splash screen is the first screen a user sees when they open a mobile app. It contains brand elements like the company name, slogan and logo. Learn more. 

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Young Entrepreneur Council Young Entrepreneur Council
Updated on April 09, 2024

12 Big Pain Points Companies Need to Solve for Their E-Commerce Customers

Members of the Young Entrepreneur Council discuss some major issues with the e-commerce experience.

Hailley Griffis Hailley Griffis
Updated on April 09, 2024

What Is a Brand Strategy?

A brand strategy is the conscious differentiation of a business from its competitors and a compelling approach to standing out in a crowded marketplace.

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Olivia Belitsky Olivia Belitsky
Updated on April 09, 2024

How I Prepared for 32 Product Manager Interviews in 10 Weeks

It doesn’t matter whether you’re a seasoned pro or a novice trying to break into the field, anxiety spikes during job interviews. Here's how to get the offer.

Ben Herzberg Ben Herzberg
Updated on April 09, 2024

Snowflake Data Warehouse: A Tutorial

Here’s what you need to know about this much-touted cloud platform.

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Ronke Majekodunmi Ronke Majekodunmi
Updated on April 09, 2024

10 Meetings Product Managers Should Participate In

Product management interacts with so many parts of a business that, although we may want to protect our time, we need to prioritize cross-functional collaboration. Our expert recommends making time for all of these meetings.

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Amitt Sharma Amitt Sharma
Updated on April 09, 2024

5 Ways AI Is Transforming the Adtech Industry

From automating ad campaigns to personalizing ads in real time, AI is changing what’s possible in advertising. Here’s what you need to know.  

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Joe Procopio Joe Procopio
Updated on April 09, 2024

Let’s Figure Out Your Startup’s Valuation

There are formulas and market multiples. Then there’s what someone is willing to pay.

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Mitchell Telatnik Mitchell Telatnik
Updated on April 09, 2024

What Is Penetration Testing?

Wondering how to improve your cybersecurity posture? Hiring a penetration tester is just the beginning.

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