Expert Contributors Articles

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Nick Babich Nick Babich
Updated on April 15, 2024

7 Rules for A/B Testing Your Designs

A/B testing is a reliable way to upgrade your designs and drive more conversions. Follow these seven guidelines to make the most of your testing regimen.

Edward Hearn Edward Hearn
Updated on April 15, 2024

Stratified Sampling: An Introduction With Examples

Stratified sampling is a method of data collection that offers greater precision in many cases. This guide introduces you to its methods and principles.

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Young Entrepreneur Council Young Entrepreneur Council
Updated on April 15, 2024

11 Strategies to Encourage Mobile App Downloads

Members of the Young Entrepreneur Council explain the tactics they’ve used to encourage customer downloads of their branded mobile apps.

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Peggy van Der Plassche Peggy van Der Plassche
Updated on April 15, 2024

5 Reasons to Consider Microdosing at Work

Tiny doses of psilocybin could make your career journey faster, more creative, more productive and more balanced, our expert explains.

Lynn Perry Wooten Janet Foutty Susan MacKenty Brady Lynn Perry Wooten Janet Foutty Susan MacKenty Brady
Updated on April 12, 2024

How to Become an Inclusive Leader: A Step-by-Step Approach

Becoming and committing to the work of inclusive leadership is an essential practice but where do you start?

Michael Kingston Michael Kingston
Updated on April 12, 2024

An Introduction to the Nash Equilibrium in Game Theory

A Nash equilibrium is a strategy profile in which no player has a dominant strategy. Every finite game has one. Here’s how to find it.

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Elizebeth Varghese Elizebeth Varghese
Updated on April 12, 2024

Is NASA’s $34 Billion Budget Worth It?

Data collection and software development spurred by space exploration can make life on Planet Earth far easier.

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Nick Babich Nick Babich
Updated on April 12, 2024

Are You Ready for the Era of Co-Creation With AI?

Even though AI isn’t ready to replace humans in creative fields, we can already see its influence. Incorporating these tools into your workflow now will make you a more versatile, smarter worker.

image: Shutterstock / Built In
Matt Przybyla Matt Przybyla
Updated on April 12, 2024

How Do Machine Learning Engineer and Software Engineer Salaries Compare?

Let’s take a look at how the pay stacks up for two of the most popular careers in tech today.