Top Remote Marketing Jobs in Ann Arbor, MI

Supports product strategy, market launch readiness, and go-to-market execution for CTE K12 products. Analyzes customer needs, market dynamics, competitive landscapes, and field feedback to develop positioning, messaging, personas, and sales enablement assets. Partners with Product, Sales, Marketing, Content, and Learning teams on roadmap inputs, packaging, pricing, launches, collateral, demos, and consistent customer-facing communications.

Execute and optimize paid social campaigns across Meta, TikTok, LinkedIn, and other platforms. Manage targeting, budgets, bids, creative testing, reporting, and performance against CPL, ROAS, and CAC goals. Present insights to clients, coordinate cross-functional growth experiments, maintain documentation, and contribute to playbooks and SOPs. The role also supports client communication, project timelines, landing-page testing, and continuous campaign improvement.

Review, assess, and provide structured feedback on brand and creative marketing documents. Evaluate content for quality, accuracy, relevance, and adherence to guidelines while applying strong analytical, written communication, document review, and attention-to-detail skills.

The Growth Marketing Manager will plan and execute multi-channel demand generation campaigns, manage performance marketing programs, optimize lead quality, and track KPIs, with a focus on B2B SaaS marketing.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Leads Hint’s brand growth agenda, annual planning, integrated campaigns, innovation strategy, commercial partnerships, and consumer engagement across social, creators, partnerships, and experiential channels. Owns campaigns from brief through launch, guides creative development, aligns cross-functional teams, establishes performance measures, and drives brand and commercial results. Develops high-performing teams while balancing strategic leadership with hands-on execution in a fast-moving consumer marketing environment.

Own and execute content strategies for a portfolio of clients, connecting SEO, AI-powered search, audience insights, and business objectives. Develop roadmaps, editorial calendars, content briefs, optimization plans, and integrated campaigns. Analyze performance and recommend improvements while managing client relationships, presentations, complex workstreams, and cross-functional collaboration across SEO, paid media, social, digital PR, creative, and analytics.

Volunteer Email Marketing Lead responsible for creating monthly newsletter content, segmenting and managing email lists, planning and executing campaigns for events and fundraising, analyzing performance metrics, running A/B tests, and optimizing messaging to engage young mothers and supporters.

Build and optimize integrated demand-generation campaigns across webinars, paid media, email, social, events, and marketing automation. Generate qualified pipeline, manage HubSpot nurture workflows, segment audiences, analyze campaign performance, run A/B tests, and improve conversion across Buyer, Supplier, and Planning businesses. Partner with Sales, Events, Product Marketing, Content, and Marketing Operations while exploring SEO, GEO, AI, and emerging acquisition channels.

Develop and execute creative marketing campaigns and social content to grow Vana's brand and community. Create copy, visuals, and timely Web3/AI-focused content, manage social channels, engage communities, partner with influencers, track KPIs, and optimize performance.

Owns marketing attribution, reporting, and data quality by connecting campaign activity, marketing spend, Salesforce data, leads, and pipeline outcomes. Builds dashboards, establishes campaign and UTM standards, identifies data issues, and translates analytics into investment recommendations. Evaluates marketing analytics and AI-enabled tools, partners with Marketing Operations and Commercial Enablement, and assesses readiness for marketing mix modeling.

Owns the technical build, deployment, testing, and optimization of email, nurture, webinar, landing page, and content distribution campaigns. Partners with marketing stakeholders to execute demand generation initiatives, manage audience segmentation and testing, prioritize campaign requests, and improve performance. The role also evaluates campaign tools, including AI-enabled technologies, to increase efficiency and effectiveness.

Lead customer lifecycle, retention, expansion, advocacy, and community marketing programs for a B2B cybersecurity SaaS company. Own onboarding, adoption, renewal, upsell, customer references, forums, webinars, and user communities. Partner with Sales, Customer Success, Product, and Marketing AI Ops to create signal-based campaigns, enablement materials, and automated nurture programs. Track GRR, NRR, pipeline, customer health, NPS, and engagement metrics while optimizing performance and reporting to the CMO.

Coordinates and executes corporate events, trade shows, customer meetings, webinars, and internal programs for the North American market. Manages logistics, vendors, communications, budgets, forecasting, expenses, and conference preparation. Collaborates with sales, business development, international marketing, and cross-functional teams while supporting campaigns, content development, stakeholder engagement, and brand promotion. Travel is required as needed.

The provided description introduces Wander, a remote-first short-term rental and hospitality technology company. Specific responsibilities and qualifications for the Senior Lifecycle Marketing Manager role are not included.

Lead product marketing for WanderOS by executing frequent product launches, developing positioning and messaging, creating videos, emails, landing pages, case studies, and sales enablement, and driving customer adoption. Partner with Product, Design, Sales, Support, and Video teams while measuring launch performance, funnel metrics, and feature adoption. The role also includes operator research, competitive positioning, product communications, and roadmap feedback.

The Director of Product Marketing will build and lead WanderOS’s product marketing function. Responsibilities include defining positioning, personas, competitive strategy, launch programs, demand-generation campaigns, product communications, sales enablement, operator research, funnel analytics, and adoption initiatives. The role partners closely with Product, Sales, Marketing, and company leadership, hires and develops product marketers, and translates platform capabilities into compelling customer-focused messaging.

Lead go-to-market strategy and launches for an agentic AI business unit serving regulated life sciences buyers. Develop product positioning, messaging, narratives, sales enablement, campaigns, and customer-facing value propositions. Partner with Product, Sales, Demand Generation, and Revenue Operations, track pipeline and revenue impact, and use AI tools to streamline marketing execution. The role requires B2B SaaS or technology marketing experience, strong technical writing, product launch expertise, and cross-time-zone collaboration.

Leads commercial marketing strategy for oncology community and hospital-based segments. Responsibilities include customer segmentation, market intelligence, vendor and budget management, targeted campaign development, rapid program testing, KPI definition, performance optimization, and strategic partnership with Oncology Sales. The role requires independently setting strategy, directing cross-functional partners without formal authority, and driving measurable demand, retention, expansion, and business growth.

Develop and execute commercial marketing strategy for the pathology business. Responsibilities include audience segmentation, account intelligence, market research, segment strategy, marketing program development, rapid testing, KPI definition, budget allocation, vendor management, and partnership with Oncology Sales leadership. The role drives customer retention, expansion, brand positioning, market growth, and measurable performance across pathology modalities.

Leads global partner marketing across North America, EMEA, and APAC. Develops regional strategies, partner account plans, recruitment campaigns, localized content, webinars, events, and co-marketing programs to drive revenue and partner engagement. Collaborates with sales, product, partner success, and corporate marketing teams. Measures campaign performance and budget ROI, recommends improvements, and represents LastPass at trade shows and partner events.

Own Reltio’s product marketing strategy, including positioning, messaging architecture, competitive intelligence, product launches, content strategy, field enablement, and customer journey campaigns. Partner with SAP, product, sales, demand generation, and partner marketing teams to communicate Reltio’s data unification and context intelligence value. Serve as a spokesperson through events, webinars, blogs, and thought leadership while driving measurable go-to-market impact.

Own product marketing for Gladly’s Agent Harness and AI Core platforms. Develop technical positioning, messaging, launch strategies, sales enablement, competitive intelligence, and narrative assets. Translate AI agent behavior, evaluation, steering, and measurement into credible messaging for CX leaders and technical buyers. Manage tier-one launches end to end while balancing two product areas as a senior individual contributor with minimal oversight.

Supports paid media and SEO campaigns across lead generation, e-commerce, and awareness initiatives. Responsibilities include campaign setup, PPC optimization, keyword research, ad copy and audience targeting, SEO audits, content planning, analytics reporting, dashboard updates, tracking accuracy, and e-commerce performance analysis. The role collaborates with agencies and cross-functional marketing teams while maintaining campaign documentation and supporting continuous improvements.

Develops customer marketing programs that drive product adoption, expansion, renewals, and retention for existing B2B SaaS customers. Translates product positioning into release communications, lifecycle campaigns, newsletters, adoption assets, and value-realization materials. Segments customers, identifies expansion opportunities, manages communication calendars, writes campaign copy, partners with demand generation, Customer Success, Sales, Product, and creative teams, and analyzes campaign performance.