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In this role, you will orchestrate and report on marketing campaigns, improve operational efficiencies, translate business needs into technical specs, segment data, and monitor campaign performance. You will also utilize Salesforce for reporting and optimize lead conversion processes within a dynamic environment.
The role involves leading a team of product marketers, developing go-to-market strategies for product launches, conducting market research, and collaborating cross-functionally to ensure alignment with business goals. Responsibilities also include developing compelling messaging and content to support various marketing strategies.
The Senior Paid Social Media Manager will manage and optimize paid social campaigns, collaborate with international growth marketing teams, report on campaign performance, and drive the company's digital strategy across various international markets while working closely with other marketing and product teams.
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