Top Real Estate Marketing Jobs in Dallas-Fort Worth, TX

Owns end-to-end email and SMS channel execution, including campaign programming, automations, lifecycle journeys, segmentation, dynamic content, testing, reporting, deliverability, and compliance. Partners with Marketing, Loyalty, Technology, Analytics, Legal, and Customer Care teams to optimize engagement, conversion, revenue, and customer communications. Maintains ESP and SMS platform operations, troubleshoots integrations, documents programs, and supports migrations or enhancements.

Schedule and publish pre-created social media posts across platforms, maintain content calendars, verify formatting and links, monitor scheduled posts, and support organized digital content workflows for multiple brands.

Manage growth marketing and lead-generation campaigns for property management software. Develop go-to-market strategies, email sequences, conversion-focused copy, industry content, website and social initiatives, and customer review programs. Monitor campaign performance, research competitors and customer needs, and collaborate with sales, SEO, social media, and design teams to improve messaging and revenue results.

Directs enterprise marketing operations, including project pipelines, workflows, campaign delivery, resource planning, budgeting, vendor performance, compliance, and process improvement. Leads marketing project managers and administrative staff, oversees marketing systems and documentation, analyzes initiative effectiveness, and partners with stakeholders and leadership to deliver aligned marketing programs. Provides coaching, training, and operational guidance while fostering a high-performing team culture.

Own B2B pipeline generation and revenue outcomes through demand generation, events, campaigns, partnerships, content distribution, and full-funnel optimization. Lead a lean team, manage marketing investments, partner closely with Sales and GTM functions, oversee Salesforce handoffs and reporting, and execute high-impact national events. The role requires hands-on B2B marketing leadership, fast experimentation, executive presence, and accountability for bookings and pipeline.

Own Pacaso’s lifecycle marketing strategy and execution across reactivation, prospect nurture, and owner communications. Build and manage Iterable journeys, segmentation, personalization, catalogs, templates, deliverability, and email, SMS, and push channels. Connect lifecycle systems with CRM and data infrastructure, measure conversion and revenue impact, and report results to leadership. Partner with Sales, brand, creative, analytics, and owner experience teams while using AI to improve campaign speed and performance.

Executes trade show and event programs across multiple brands, including logistics, vendor coordination, lead capture, budgets, collateral, and post-event reporting. Manages organic social media calendars, copy, design, short-form video, community engagement, paid social support, and monthly performance reporting. Also coordinates event email campaigns and sales handoffs. Requires strong organization, writing, project management, graphic design, and budget-reporting skills, with approximately 25% travel.

Create original, SEO-optimized content (blog posts, website copy, product descriptions, social media) aligned with marketing goals. Collaborate with design, SEO, and marketing teams, edit and update content, maintain brand voice, meet deadlines, and improve content performance.

As Head of Growth & Product Marketing, you'll lead product strategy, launches, and customer messaging while building and executing marketing plans.

Lead firmwide internal and external communications, develop marketing strategy and brand stewardship, produce and edit multimedia content, manage media relations and crisis communications, mentor marketing staff, align messaging with leadership, and measure effectiveness across channels to raise SWA's profile.