Growth Marketing Manager

Posted 20 Days Ago
Hiring Remotely in United States
Remote
Mid level
Payments • Real Estate • Software
The Role
Manage growth marketing and lead-generation campaigns for property management software. Develop go-to-market strategies, email sequences, conversion-focused copy, industry content, website and social initiatives, and customer review programs. Monitor campaign performance, research competitors and customer needs, and collaborate with sales, SEO, social media, and design teams to improve messaging and revenue results.
Summary Generated by Built In
Part-Time Consultant

Location: San Francisco Bay Area (Hybrid)
Hours: Approximately 20 hours per week
Opportunity: Potential to grow into a full-time position

ManageCasa is looking for a talented and hands-on Growth Marketing Manager who can develop creative campaigns, execute go-to-market strategies, and generate qualified leads.

This role is ideal for someone who understands that marketing and sales work together. You will collaborate closely with our sales team, SEO specialist, social media team, and designer to create compelling campaigns that connect with property management companies, HOA professionals, and rental property managers.

Responsibilities
  • Plan, launch, and manage growth marketing and lead-generation campaigns

  • Develop go-to-market strategies for new products and features

  • Write effective email campaign sequences and conversion-focused copy

  • Create valuable content for the HOA and rental property management industries

  • Manage website, blog, email, and social media marketing initiatives

  • Write clear, specific copy that speaks directly to customers—not generic, high-level content

  • Monitor campaign performance and improve results based on data

  • Research competitors, market trends, and customer needs

  • Develop creative strategies for generating customer reviews and testimonials

  • Work closely with sales, SEO, social media, and design teams to develop strong messaging and campaign ideas

Qualifications
  • At least three years of growth marketing experience

  • Strong campaign management and lead-generation skills

  • Excellent copywriting and content-development abilities

  • Experience creating email sequences, blogs, website copy, and social media content

  • Understanding of go-to-market strategy and conversion-focused marketing

  • Ability to manage multiple projects and deliver work independently

  • Creative, detail-oriented, proactive, and results-driven

  • Comfortable working closely with sales and cross-functional teams

  • Interest in property technology, SaaS, HOA management, or rental property management

  • Located in the San Francisco Bay Area and available to meet periodically at our office

Why Join ManageCasa?

ManageCasa is building the next generation of AI-powered property management software for HOA and rental management. You will have the opportunity to shape our growth strategy, influence our brand, and create campaigns that directly contribute to company revenue.

This position will begin as a 20-hour-per-week consulting role, with the opportunity to become a full-time position based on performance and company growth.

If you are passionate about growth marketing, creative campaigns, strong messaging, and measurable results, we would love to hear from you.

Skills Required

  • At least three years of growth marketing experience
  • Strong campaign management and lead-generation skills
  • Excellent copywriting and content-development abilities
  • Experience creating email sequences, blogs, website copy, and social media content
  • Understanding of go-to-market strategy and conversion-focused marketing
  • Ability to manage multiple projects and deliver work independently
  • Creative, detail-oriented, proactive, and results-driven
  • Comfortable working closely with sales and cross-functional teams
  • Interest in property technology, SaaS, HOA management, or rental property management
  • Located in the San Francisco Bay Area and available to meet periodically at the office
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The Company
HQ: San Francisco, CA
13 Employees
Year Founded: 2016

What We Do

ManageCasa is a powerful, simplified Property Management Platform designed for Property Managers, Homeowner Associations (HOA/COA) and Landlords. We make property management easy with an integrated suite of services including Customer Marketing Websites, ePayments, Accounting, Reporting, Maintenance, Tenant Management and much more.

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