The Role
As Head of Growth & Product Marketing, you'll lead product strategy, launches, and customer messaging while building and executing marketing plans.
Summary Generated by Built In
We are looking for a Marketing Leader — a hybrid "AI Marketer and Growth Hacker"— to turn our team’s data advantages into visual, shareable and search-optimized materials/events that drive top-of-funnel growth and bridge the trust gap for our customers.
Our/Your Strategic Bets
We’re a 40 person team, that gives teammates wide purview to create/unlock value. Therefore, we prioritize investing meaningfully in tools and software to help the right self-empowered leaders thrive/win.
Your leadership will help our team deliver across a decent amount of priorities for the coming year, including:
- Content / SEO
- We are awash in data. 2026 is the year we turn this depth into awareness & trust.
- Your primary responsibility will be to create content with (or, sometimes without) this data to drive wide-spread awareness of Wheelhouse.
- GEO (Generative Engine Optimization):
- You’ll set the foundation so we can win GEO
- Optimize our content to make sure LLMs & Agents can trumpet our name!
- Digital Events:
- Continue to invest in thought leadership
- Collaborate with our current Growth Marketing teammates to scale & amplify our events
- Data Visualization & Social:
- You should know how to bring data to life
- Create viral, sharable materials that bring Wheelhouse front-and-center in our industry
- Conferences & In Person Event Ownership:
- You will take full ownership of conference logistics
- Make us the most memorable and FUN brand on the floor
And yes, you'll definitely play a role in:
- Data-Driven Distribution:
- Create and distribute content that leverages our unique market insights to proactively feed the press and position us as the go-to STR source.
- PLG Experiments:
- Run Product-Led Growth experiments to keep all channels active and drive organic acquisition.
- Product Launches:
- Our main messaging medium now is a robust cadence of product launches. You will be positioned in 6+ months to own this process.
Valued Experience:
- 8+ years of experience, with 2+ years of SaaS/B2B product marketing experience.
- Exceptional storytelling abilities.
- Clear examples of how you’ve scaled yourself with software tools and/or AI.
- A robust portfolio that illustrates you can build beautiful content & things.
About You:
- You set a high personal bar - a desire to work for a company where you could fall in love with the product & space
- You excel at working cross-functionally - and can successfully connect & inspire teammates that range from product builders, to sales teammates, partnerships & finance leaders.
- You are strong at project management - Comfortable starting & finishing multiple initiatives in parallel
- You are eager to work in a fun, fast, collaborative atmosphere
- You love of listening to customers, translating their ideas / questions / concerns into messaging magic
Or… if you feel like you have most/many of these ‘requirements’, but just need a chance to show us what else makes you great, we’d love to say hello!
Perks and Benefits:
- Competitive salary and equity (The expected base salary range for this position is between $140,000 and $170,000 depending on experience)
- Full medical, dental, and vision benefits for each US employee
- Fidelity 401k available for each US employee
- Unlimited PTO
- And…more!
About Us:
Wheelhouse is a fintech platform for the $500B+ flex rental space. Most specifically, we enable short & mid-length stay providers with 1 to 100,000+ listings to earn 20%+ more from their rental properties.
In 2021, our target customer segment voted our platform “Innovation of the Year” at the Data & Revenue Management conference. This sentiment is shared by our customers, as evidenced by our platforms low churn and rapidly growing ARPU. In 2022, we closed a significant funding round, with participation from many of the best tech, travel & real estate investors. We’re lucky to have a long runway, low burn, and rapidly growing revenue.
As a team, we enjoy shipping products our customers love, on time or ahead of schedule, while balancing work/life & having fun together. We’re best described as transparent & collaborative, and we strive to set our teammates up for success - both professionally & personally. We’re a remote-first, work-anywhere, and “yes - you should make time for that adventure/vacation” company, who believes that “healthy hustle” is the key to good growth.
We’re experienced business & product builders who have founded multiple companies together, know our category extremely well, and recognize how rare/special it is to be perfectly positioned around a big opportunity with a very strong cross-functional team.
We’d be eager to say hello and learn more about you!
Skills Required
- Experience in product marketing and growth strategies
- Strong verbal, written, and visual storytelling skills
- Ability to analyze customer journeys and pain points
- Experience owning product launches and events
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The Company
