Sr. Software Engineer - MarTech (Remote)

Posted 22 Days Ago
Hiring Remotely in United States
Remote
173K-203K Annually
Senior level
Healthtech • Social Impact • Software • Telehealth
Our mission is to make mental healthcare work for everyone.
The Role
As a Senior Software Engineer, you will build and integrate marketing technology stacks, lead technical projects, collaborate with cross-functional teams, and foster a high-performing engineering culture.
Summary Generated by Built In

We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms.

We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being. 

We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare.

Rula is a remote-first company. We currently hire in most U.S. states, with the exception of Hawaii.

About the Role

As a Senior Software Engineer on Rula’s MarTech team, you’ll build and integrate marketing technology stacks to drive growth across our Patient, Provider, and Partner pillars. You will be a key member of an autonomous, cross-functional team that values high ownership, rapid iteration, and technical excellence. Reporting to an Engineering Manager, you’ll work closely with our Marketing, Data Engineering, and Analytics teams on complex challenges impacting how campaigns are launched and measured. This is a unique opportunity to lead critical technical initiatives and shape an AI-forward engineering culture while building products that have a profound human impact.

Required Qualifications

  • 5+ years of professional software development experience, with a proven track record of building and scaling web applications in a production environment.

  • Proven experience leading high-priority technical projects from conception to delivery, including the ability to navigate trade-offs and align stakeholders.

  • A passion for fostering a high-performing engineering culture through code reviews, technical documentation, and mentoring peers.

  • Deep expertise in modern full-stack technologies—ideally TypeScript, React, and Node.js—along with a strong grasp of functional and object-oriented programming.

  • Proficiency in leveraging AI-assisted development tools (e.g., Claude Code, Cursor, or GitHub Copilot) to accelerate delivery velocity, automate boilerplate, and enhance code quality.

  • Demonstrated ability to design and implement complex, distributed systems that are scalable, maintainable, and secure.

Preferred Qualifications

While having the preferred qualifications enhances your candidacy, having all of them is not mandatory. We encourage all interested applicants to apply, even those who may not meet every preferred requirement.

  • Hands-on experience integrating with CDPs (such as Segment), Marketing Automation Platforms (such as Iterable), Visitor Tracking Tools (such as Google Analytics, Freshpaint, Hotjar).

  • Previous experience thriving in a fast-paced, high-growth environment where you’ve helped scale a martech organization.

  • Advanced knowledge of data pipelines, bonus points for deep knowledge of Kafka.

  • Strong familiarity with cloud-native infrastructure (AWS/GCP), containerization (Docker/Kubernetes), and CI/CD pipeline optimization.

  • Advanced knowledge of database design and performance tuning for both relational (PostgreSQL) and non-relational data stores.

  • Hands-on experience developing or integrating LLM-based features or agentic workflows into production applications.

We're serious about your well-being! As part of our team, full-time employees receive:

  • 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)

  • Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States

  • Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA

  • 401(k) plan access: Start saving for your future

  • Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)

  • Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering

  • Employee Assistance Program (EAP): Supporting your mental and physical health

  • Quarterly department stipend: Fun team-building activities or in-person gatherings

  • Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all

  • Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses

  • Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend

Our team

We believe that diversity, equity, and inclusion are fundamental to our mission of making mental healthcare work for everyone.  We are dedicated to having a culture of inclusion that will support our employees in feeling safe, seen, heard, and valued.

Skills Required

  • 5+ years of professional software development experience
  • Proven experience leading high-priority technical projects
  • Deep expertise in modern full-stack technologies
  • Proficiency in leveraging AI-assisted development tools
  • Demonstrated ability to design and implement complex distributed systems

What the Team is Saying

Colleen
William
Natalie
Jordan
Michelle
Devonie

Rula Compensation & Benefits Highlights

  • Leave & Time Off Breadth Time off includes unlimited PTO and two company‑wide shutdown weeks each year. Paid holidays, sick time, and bereavement leave are also highlighted.
  • Healthcare Strength Health coverage includes employer medical, dental, and vision insurance, plus EAP access, mental‑health benefits, and disability/life insurance. Wellness programs and FSA options are also listed.
  • Parental & Family Support Paid parental leave is provided for all parents, alongside family medical leave eligibility. Company‑wide recharge weeks complement family‑oriented leave.

Rula Insights

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The Company
595 Employees
Year Founded: 2019

What We Do

We believe that when access to quality mental healthcare improves, patients, providers, and payers all benefit. And that’s why we’re on a mission to make mental healthcare work for everyone. We remove barriers and strengthen connection points between patients, providers, and payers to improve mental health outcomes. With Rula, it’s easy for patients to find a high-quality therapist or psychiatric practitioner who meets their unique needs, accepts insurance, and is taking new patients. For providers, Rula offers the flexibility of private practice, while also filling caseloads and offering the necessary behind-the-scenes support. Rula handles the marketing, credentialing, billing, and admin tasks so providers can focus on what they do best: providing care to those in need. Rula is a remote-first company with teams who specialize in the areas of Clinical, Partnerships, Operations, Marketing, Engineering, Product, and more. We’re committed to reimagining how mental health is treated.

Why Work With Us

As a remote company, we're intentional about the culture we're building. We write things down, we communicate clearly, we follow-up, and we follow-through. We have high expectations for our team, and empower individuals with a high degree of trust and autonomy. In turn, we expect that individuals operate with a sense of ownership in everything.

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Rula Offices

Remote Workspace

Employees work remotely.

We're a 100% remote company.

Typical time on-site: None
United States

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